Mike Cassidy is a corporate CEO, entrepreneur, educator, and an author.

Top 3 Value Bombs

1. Profits are the result of satisfied customers. Focus on meeting their needs first, and the money will follow.

2. Confirm market demand by bringing your customer into the process early and often.

3. Making money every day comes down to managing four variables: volume, price, direct costs, and fixed costs.

Visit the website and get a copy of Mike’s practical, illustrated guide to building and sustaining a profitable business - The Profitable Entrepreneur Book

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