Chapters below ππ Geoffβs Journey into Advertising & AdTech
π OpenXβs Mission and Geoffβs Role
π What Excites Geoff About OpenXβs Strategic Direction
π Tackling Complex Challenges at OpenX
π The Roadmap for CTV Adoption in Europe
π Defining Success in CTV & Programmatic TV
π The Art of Mentorship: From Mentor to Mentee
π Key Traits for a Strong Mentor-Mentee Relationship
π Geoffβs Career Advice for Aspiring Professionals