Find the full transcript for this episode and more resources for coaches here.


This episode is inspired by earnest new coaches everywhere. May you uncover your greatness and personally evolve through your coaching business.

I’m privileged by my long-term experience and my long-range view of this industry and entrepreneurship.

Because I have the honored role of mentoring other coaches to build their coaching business, I get to somewhat re-live those early years over and over.

I know what you’re going through. And I also know the high potential ahead of you if you stay the course.

You know the power of mindset in working with your clients. What a person believes can make or break their opportunities.

These 3 mindsets could kill your coaching business because until they are shifted in your mind, they will run you ragged.

I'd love to hear from you. Stay inspired and make things happen! - Rhonda Hess, Prosperous Coach

• Rhonda Hess helps new coaches leverage their zone of genius into a profitable coaching niche and launch with confidence.
• For VIP step-by-step support apply for Rhonda's VIP Coaching Business Breakthrough Program here and she'll be in touch to invite you a discovery call.
• Or if you're stuck on your coaching niche, grab a Nail Your Niche Strategy Session with Rhonda here.

Find the full episode and more resources for coaches at ProsperousCoach.com/304.

Everything you do attract or detracts the clients you want.

Before we dig in, I want to thank you for all the 5 star ratings and great reviews you have bestowed on Prosperous Coach Podcast and me.

Here’s a review from someone who used the moniker Soulful Coach. 

This podcast is my go to for encouragement and quick reminders on specific topics that I’m struggling with. Rhonda is an amazing business coach and person. Her VIP program for coaches not only helps you identify your niche and much more but also helps you achieve personal growth in all dimensions of your life.

This review fits today’s topic about attracting ideal clients. I feel so blessed that I get to work with amazing human beings like Soulful Coach. How did that happen?

Most all of my clients apply to work with me because they like what they are hearing in my podcast episodes. My podcast is my content strategy.

What’s your content strategy? Whatever it is, the content should strike a resonant chord with your audience. That’s the best way to attract ideal clients.

I'd love to hear from you. Stay inspired and make things happen! - Rhonda Hess, Prosperous Coach

• Rhonda Hess helps new coaches leverage their zone of genius into a profitable coaching niche and launch with confidence.
• For VIP step-by-step support apply for Rhonda's VIP Coaching Business Breakthrough Program here and she'll be in touch to invite you a discovery call.
• Or if you're stuck on your coaching niche, grab a Nail Your Niche Strategy Session with Rhonda here.

Find the full transcript for this episode and more resources for coaches at ProsperousCoach.com/303.

Also, mentioned on this episode is Episode #58 - Start Planning for Profit in Your Coaching Business.

Did you know that charging higher fees will help you become more confident as a coach? 

It worked for me and I've seen it work for my clients as well. Setting fees that will pay you well is an important threshold to cross as a new coach. The longer you wait to cross it the scarier it will feel.

Sure, it makes sense to give some coaching away during coach training. Your trainer might have encouraged that because they want you to practice coaching skills with as many people as you can as often as possible.

Practice integrates learning.

The downside of offering free or low-cost coaching past coach training is it becomes an ingrained habit. That’s how some coaches get stuck in what I call perpetual student mode.

This is where that practice-integrates-learning thing can work against you, as it becomes increasingly difficult to shift from free or charging little to charging fees that pay you well.

It’s time to break free from this trap. Let’s talk about how.

I'd love to hear from you. Stay inspired and make things happen! - Rhonda Hess, Prosperous Coach

• Rhonda Hess helps new coaches leverage their zone of genius into a profitable coaching niche and launch with confidence.
• For VIP step-by-step support apply for Rhonda's VIP Coaching Business Breakthrough Program here and she'll be in touch to invite you a discovery call.
• Or if you're stuck on your coaching niche, grab a Nail Your Niche Strategy Session with Rhonda here.

Find the full transcript and download the free guide to ace your Discovery Call enrollment conversations.

How can focus your mind and prioritize your time in your coaching business so you can attract a constant stream of new clients and earn well?

When you’re in your first few years of your coaching business you are learning so many things. 

The coaching process with clients

Basics of running a business, and

All the marketing pieces, plus

Client management

It's challenging to keep your focus on the most effective things to bring the results you want. That’s often why results come slowly for anyone in startup.

Once you begin to get comfortable with most tasks – creating content, social posts, finding your audience and connecting in a more high-touch way – it’s time to turn your attention to the most strategic things you can do to earn well as a coach.

I'd love to hear from you. Stay inspired and make things happen! - Rhonda Hess, Prosperous Coach

• Rhonda Hess helps new coaches leverage their zone of genius into a profitable coaching niche and launch with confidence.
• For VIP step-by-step support apply for Rhonda's VIP Coaching Business Breakthrough Program here and she'll be in touch to invite you a discovery call.
• Or if you're stuck on your coaching niche, grab a Nail Your Niche Strategy Session with Rhonda here.

Find the full transcript for this episode here.

Also mentioned:
My lead magnet 5 Secrets to a Profitable Coaching Niche You'll Love.

Episode #292 Create a High-Ticket Signature Program Your Audience Wants

Episode #117 How to Attract Ideal Coaching Clients Who Can't Wait to Work with You

Since you decided to become a coach, I bet you’ve subscribed for dozens of lead magnets

And, I also bet that most of them were not very enlightening. There’s an art to providing real value without giving away too much for free, and while creating relationships of trust with future clients. 

I can share that with you over a few episodes.

The main thing to know is that your downloadable free gift should be UNIQUELY valuable, address a top problem for your audience, and inspire them to follow you.

Those followers can become your future coaching clients. Sounds good right?

Trust me, it’s so much easier to set up a customer journey now where you are attracting and nurturing future clients than it is to chase potential clients when you’re desperate for them.

Let’s talk about why it’s smart for coaches to have a lead magnet and I’ll share 4 powerful questions to test the effectiveness of your lead magnet idea.

I'd love to hear from you. Stay inspired and make things happen! - Rhonda Hess, Prosperous Coach

• Rhonda Hess helps new coaches leverage their zone of genius into a profitable coaching niche and launch with confidence.
• For VIP step-by-step support apply for Rhonda's VIP Coaching Business Breakthrough Program here and she'll be in touch to invite you a discovery call.
• Or if you're stuck on your coaching niche, grab a Nail Your Niche Strategy Session with Rhonda here.

Find the full transcript to this episode and more resources for coaches at ProsperousCoach.com/300.

Prosperous Coach Podcast just reached Episode 300 and very soon will reach 300,000 downloads. That’s thanks to you for listening and sharing my podcast with other coaches!

With all that experience, how did I let my last episode air without editing it? You could hear big empty spaces in the recording, me turning pages, repeating phrases.

Because it was a public mistake, I felt that drop-in-the-stomach feeling as if I was in an elevator going down fast. 

One of my clients emailed me about my goof up and I so appreciated that!

Of course, I fixed the episode, but not before hundreds of people heard it.

That episode got more downloads than the 5 before it.

What does that tell you? 

My audience is forgiving and so is YOURS. 

Let’s talk about how you can grow more quickly in your coaching career by the way you respond to your mistakes.

I'd love to hear from you. Stay inspired and make things happen! - Rhonda Hess, Prosperous Coach

• Rhonda Hess helps new coaches leverage their zone of genius into a profitable coaching niche and launch with confidence.
• For VIP step-by-step support apply for Rhonda's VIP Coaching Business Breakthrough Program here and she'll be in touch to invite you a discovery call.
• Or if you're stuck on your coaching niche, grab a Nail Your Niche Strategy Session with Rhonda here.

Find the full transcript for Episode 299 of Prosperous Coach Podcast and more resources for coaches here.

Other Episodes referenced:
#69 To Attract More Coaching Clients Plan Their Journey to You
#223 These Are the Actions That Reliably Attract Paying Coaching Clients
#178 How Can Coaches Work Less and Earn More Profits?

I was afraid to market ...

You too? 

I would put out a blog, speak publicly or network only when I felt confident. Then I would coast waiting for clients to come to me. 

Take it from me, if you only show up when you feel inspired, no one will take you seriously. Your future clients need to sense your consistent presence in the marketplace or they will follow and hire someone else.

So, what is the best time to market? ALL THE TIME.

I’m not suggesting you sell offers in every post, episode, article or video.

Engage your audience with relevant, unique content no less than once per week and, at strategic times, invite people to hire you.

Yes, there are 4 most effective times for more direct promotion. Let’s talk about that and also how to tell what are the most effective times for promoting to YOUR audience and coaching niche.

I'd love to hear from you. Stay inspired and make things happen! - Rhonda Hess, Prosperous Coach

• Rhonda Hess helps new coaches leverage their zone of genius into a profitable coaching niche and launch with confidence.
• For VIP step-by-step support apply for Rhonda's VIP Coaching Business Breakthrough Program here and she'll be in touch to invite you a discovery call.
• Or if you're stuck on your coaching niche, grab a Nail Your Niche Strategy Session with Rhonda here.

Find the full transcript and more resources for coaches here.

I’ve spent much of my life getting in my own way — believing I wasn’t good enough or couldn’t do it — whatever “it” was at the time. You too?

I’d like to travel back in time to my younger self and show her all that I have accomplished in life so she knows she is enough and she can do it!

I’m lucky that I have a strong will and I’m a problem solver. I go after what I want with fierce determination.

But hampered by negative self-talk, that was like putting the gas pedal to the floor with the emergency break on. So much energy wasted!

Now I’ve learned how to regulate my nervous system and align my thinking to my goals. 

It’s not automatic. 

I have to slow down in order to notice how I’m getting in my own way then shift my mindset so I can move forward with ease. It’s a daily mindfulness practice.

Let’s talk about how to generate positive self-talk so you can more easily reach coaching success.

I'd love to hear from you. Stay inspired and make things happen! - Rhonda Hess, Prosperous Coach

• Rhonda Hess helps new coaches leverage their zone of genius into a profitable coaching niche and launch with confidence.
• For VIP step-by-step support apply for Rhonda's VIP Coaching Business Breakthrough Program here and she'll be in touch to invite you a discovery call.
• Or if you're stuck on your coaching niche, grab a Nail Your Niche Strategy Session with Rhonda here.

Find the full transcript and other resources for coaches.

Also mentioned:
Episode 233
Episode 294

When I first started my coaching business, I was perplexed why I wasn’t earning well or working with many paying clients. I was seriously contemplating quitting even though I’d put so much time and money into this.

I reached out to my previous mentor and complained that I wasn’t getting the results I hoped for from my efforts. If I’m honest, somewhere in my brain I was secretly blaming her for my lack of results.

She asked, “Well, what exactly have you been doing for the last 6 months to enroll clients?”

She did NOT ask “How many posts have you done on socials?” or “How many emails have you sent out about your business?” 

Her question was smart and very specific – what had I done to ENROLL clients.

My answer … NOT A SINGLE THING! Busted!

I hadn’t invited my audience to a Discovery Call and then asked them to hire me. Are you judging your lack of results on safe actions? Let’s talk about this. Got some tough love for you here. 

I'd love to hear from you. Stay inspired and make things happen! - Rhonda Hess, Prosperous Coach

• Rhonda Hess helps new coaches leverage their zone of genius into a profitable coaching niche and launch with confidence.
• For VIP step-by-step support apply for Rhonda's VIP Coaching Business Breakthrough Program here and she'll be in touch to invite you a discovery call.
• Or if you're stuck on your coaching niche, grab a Nail Your Niche Strategy Session with Rhonda here.

Find the full podcast episode transcript plus more resources for coaches at https://prosperouscoachblog.com/ep-296-your-coaching-business-can-thrive-with-a-podcast/

***You may have heard that my show Prosperous Coach Podcast has been nominated for the COACHING CATEGORY in the Women in Podcasting Awards. What an honor!***

If you get value from my podcast, PLEASE VOTE FOR ME! Your kindness will come back to you 😇

1. Go to https://prosperouscoach.com/vote and click VOTE. Put in your name and email and click GO TO THE VOTING PAGE.

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4. Scroll to the category COACHING PODCASTS and toggle to choose Prosperous Coach Podcast.🌟🏆

5. Then scroll to the bottom, CLICK THE CIRCLE under REQUIRED to agree to only vote once and answer the math question below, then click the blue VOTE button.

Thank you in advance for honoring me with your vote! ❣️

I'd love to hear from you. Stay inspired and make things happen! - Rhonda Hess, Prosperous Coach

• Rhonda Hess helps new coaches leverage their zone of genius into a profitable coaching niche and launch with confidence.
• For VIP step-by-step support apply for Rhonda's VIP Coaching Business Breakthrough Program here and she'll be in touch to invite you a discovery call.
• Or if you're stuck on your coaching niche, grab a Nail Your Niche Strategy Session with Rhonda here.