Prosperous Coach Podcast

Find the full transcript for this 5 minute episode at ProsperousCoach.com/345.

I meet a lot coaches who want to target leaders and even more since the pandemic.

In a recent Nail Your Niche session with one of those coaches, I asked: 

Do you want corporations to pay for your clients’ coaching?

Or, do you want your clients to pay out of their own pocket?

That decision will affect so many aspects of their business.

There’s a belief out there that corporations will pay more for coaching.

That’s only true IF:

·      You have the right kind of coaching certifications.

·      You are well networked in the corporate world.

·      You have significant leadership experience.

·      You’re good at pitching your offer to those with a budget.

·      You’re good at negotiating for what you want.

I think coaches pay a hefty price when they target corporate paid clients. 

When clients are not making the investment, they are less accountable. And, when a 3rd party pays, they have a lot of expectations.

Let’s talk through the pro’s and con’s of corporate paid clients so you can make an informed decision about your business model.

Find the full transcript for this episode plus more resources for coaches at ProsperousCoach.com/344.

Recently, I overheard a coach that I didn’t know saying that her business had been doing well and then over this summer everything came to an abrupt halt.

Prospects weren’t showing up. People stopped opening emails and no body was engaging. 

Her income slowed way down, and was totally ready to give up on her business. 

And I thought to myself, 

“Don’t give up! Instead accelerate and expand your efforts to attract ideal clients.”

Hearing her anxiety made me remember when I was a new coach. Here’s what I realized way down the road…

 The daily pain I felt about fluctuations in my business came down to one mistake …

Taking things personally instead of responding strategically.

Let's talk about a new way to think of slow downs and plans you can make both emotionally and practically to deal with them.

Find the full transcript for this episode at ProsperousCoach.com/343.

Apply for Rhonda's 5-month PRIVATE VIP Mentoring program here. One opening left starting this summer as of now.

A coach I worked with kept backsliding. 

In session, their certainty would click in. 

But a day or two later, that dissolved and in its place was paralyzing overwhelm and doubt.

We’d meet again and their sense of purpose would roll back in. They left the session feeling sure of their direction and ready to take action, only to get stuck in another deep internal struggle.

I remember that lost feeling as a new coach. I didn’t believe that I had what it takes, so I got in my own way.

Comparison was the trigger. 

And that’s what stole away my client’s sense of purpose … they kept looking at other coach’s websites and social profiles.

Shame spiraled into this dark story. Their internal dialogue was:

• I’m not good enough.
• This will never work.
• Maybe I should give up!

How can you stop this downward spiral?

Find the full transcript for this episode here plus other resources for coaches at ProsperousCoach.com/342.

Find the full transcript of this episode and other resources for coaches here.

After choosing a niche, the #1 problem coaches face 

is attracting enough clients who are able and ready to hire them.

Some days you feel like you’re working so hard

and there’s this sense that no one is out there noticing. 

It’s de-motivating to say the least.

There are so many surprising and wonderful ways that clients can find you 

IF you are strategic, consistent and speak the language of your audience.

And it’s important to know that when you market or create content 

you are not just building relationships with potential clients for today 

but also with people who will hire you later. 

With every smart action you are securing your future in your coaching business.

Find the full transcript for this episode and more resources for coaches at ProsperousCoach.com/340.

Simple is better. Less is more. That wisdom has helped me have a better life in every way.

And, it’s how you can earn more while getting more done in less time in your coaching business.

I used to be hopelessly disorganized, but now I’m the most organized person I know.

What changed? I got curious.

Whoever you want to be or whatever you want to do, you can get there with curiosity. 

Want to be more organized? Good at planning? Be financially successful?

First, STOP telling yourself that you’re not good at that.

And, raise curiosity. It quiets the amygdala — the part of your brain associated with fear. Dopamine, the reward chemical, floods your body and you feel GOOD! 

Then, attention and creativity help you move past your old story to a new way of being.

Learn these 3 simple hacks so you can earn more while working less!

Find the full transcript for this episode and more resources for coaches at ProsperousCoach.com/339.

New coaches reach out to me every week and they almost always have the same set of struggles to get traction in their coaching business.

Do you recognize yourself in any of these?

• Your head endlessly spins around niche ideas.
• When you talk about coaching people get bored.
• People you know aren’t referring clients to you.
• You work hard on social posts but nothing happens.
• You get lots of advice that leaves you confused and overwhelmed.
• Coaching prospects can’t justify your fees and Discovery Calls fall flat.
• You’ve invested so much already you wonder if you’ll every repay yourself.

Please know this … you are in good company. You’ve learned the coaching side of your coaching business but not the business side yet. And, there’s no reason that you should know how to do this right by yourself. 

All of these challenges and their solutions are related to similar root causes.

Listen for the pattern and see if the puzzle pieces start fitting together for you.

Find the full transcript for this episode and more resources for coaches at ProsperousCoach.com/338.

You are out there every day taking actions to attract coaching clients so you can earn a good living and help them transform.

But is your content helping you or hurting you?

A big part of what I teach coaches is how to craft compelling messages. I help coaches speak to the hearts of their audiences.

A coach who had been out there a few years but just barely getting by asked me to review all her recent content — from podcast episodes, social posts and even her live presentations — to see if she was on the right track.

When you don’t have enough clients, it’s wise to look dispassionately at everything you’re doing.

First, I was super impressed by her discipline. She was reliably and rhythmically taking the right actions – daily social posting, publishing a podcast episode every week, and getting in front of her audience with presentations.

Technically, she had all the processes down. But her content left me cold. 

Let’s talk about the critical ingredient of crafting content that engages your audience that many coaches miss. 

It’s time to PLUG IN!

Find the full episode transcript and links to relevant resources here.

---->    And here's where you can APPLY FOR THE CURRENT OPENING to Rhonda's PRIVATE program — 5-month VIP Mentoring Coaching Business Breakthrough.

What does it really take to make it as a coach and earn a good living from your own business?

My business, in all it’s various forms over the years, has been the territory of my greatest personal transformation. 

I call it a spiritual journey because I’ve had to raise the courage to stay in it and ride all the waves. That kind of personal evolution is so rewarding.

To really go for it as a professional coach and create a business that makes your heart sing, the invitation is to … 

Stay the course.

Keep the faith.

Believe in yourself.

… even through the down times when you're not yet meeting your goals.

Examining my journey and those of coaches I mentor, I know that sustainable coaching business success comes down to:

·      4 powerful mindset shifts anyone can make, and

·      3 strategic actions anyone can take

Wherever you are on this journey, you’re in the right place to move forward. It’s about mining your potential.

For the full transcript of Episode 336 plus a link to free download How to Make Your Free Offer Irresistible go here.

Other episodes/resources mentioned:

#288 —What Inspires People to Invest in Your Coaching 

#164 — Why Your Personal Story is Valuable to Coaching Clients

#124 through #129 series on Lead Magnets

Nail Your Niche session with Rhonda

Inspiring your audience to enroll in private coaching isn’t at all like selling a gadget, clothing or makeup on Instagram.

Because coaching is intimate, pricey and hopefully long-term, your prospects need to TRUST YOU before they hire you. 

Nurturing future ideal coaching clients is the #1 goal of all messaging, whether in podcast episodes, social posts or emails.

Emails are a strategic part of generosity marketing, which is about creating content that relates, entertains, educates and inspires your most ideal prospects to follow you and then some, to hire you.

But no single message is a one-hit-wonder. The trust building process is coordinated and meant to take time.

You will benefit from a slower sales arc because it attracts clients who are pre-sold to work with YOU, will commit to the process and won’t regret the investment.