The Purpose Pledge is a collaborative initiative anchored in 10 clear, time-bound commitments that embed purpose into company governance, operations, and supply chains. It brings together an ecosystem of companies and allied support organizations in a shared, accountable community—where members learn from one another and measure progress publicly and transparently.

This week on Herbal Radio, we are sharing a special conversation with David Bronner of Dr. Bronner's, joined by host Jiling Lin, and Mountain Rose's very own CEO/CFO, Cameron Stearns. Tune in to explore:

• Purpose Pledge: what it is, why it matters, and who should be paying attention
• What collective accountability looks likes through a business lens
• Radical transparency: from supply chain to consumer
• Envisioning a future of regenerative agriculture and natural products
• How other companies can join the Purpose Pledge movement
• What's in store for the Purpose Pledge in the coming years?

As always, we thank you for joining us on another botanical adventure and are so honored to have you tag along with us on this ride. Remember, we want to hear from you! Your questions, ideas, and who you want to hear from are an invaluable piece to our podcast. Email us at [email protected] to let us know what solutions we should uncover next within the vast world of herbalism.

🎥 Watch the video version to this episode on our YouTube channel: https://youtu.be/npMYSEt-_jk

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🌷 Cameron Stearns is the CEO and CFO of Mountain Rose Herbs, leading the independently-owned benefit company with a commitment to sustainability and ethical business practices. With a strong financial and strategic background, she ensures the company's mission-driven growth while maintaining its core values of organic integrity, environmental stewardship, and community well-being.

"Mountain Rose Herbs is delighted to commit to the Purpose Pledge and continue our journey towards a transparent and collaborative future that benefits both community and planet."

– Cameron Stearns, Mountain Rose Herbs CEO/CFO

🫧 David Bronner is Cosmic Engagement Officer (CEO) of Dr. Bronner's, the top-selling natural brand of soap in North America. David was born in Los Angeles, California in 1973 and earned an undergraduate degree in biology from Harvard University. A dedicated vegan and an advocate for drug policy and criminal justice reform as well as regenerative organic agriculture and other social justice and environmental causes, David serves on the board of MAPS and the Regenerative Organic Alliance. He lives in Encinitas, California.

"As a society we have to collectively embrace an economy based on ethical and not extractive and exploitative business practices. Purpose Pledge is an invitation for companies to rise and journey toward that just and healthy economy together."

– David Bronner, Dr. Bronner's CEO

🪷 Jiling Lin is an acupuncturist and herbalist in coastal southern California. A clinician and teacher, Jiling is also a passionate traveler, artist, and adventurer. Visit Jiling at JilingLin.com— and get her free Nourishing Life (養生) template and Five Phases (五行) outline. Join her newsletter for seasonal beauty— and updates on her coming book! (Publication 2028)

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Mountain Rose Herbs is a purveyor of the highest quality organically grown herbs and spices, teas, essential oils, & botanical goods. You can find our organic botanical offerings on MountainRoseHerbs.com.

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