Purse Strings

Purse Strings

By WMR.FMComedy
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Purse Strings episodes

  • Winning The Mature Market
    Maria discusses Winning The Mature Market with Amy Beamer ,the COO from Varsity Branding, whose integrated approach to mature marketing comes from all angles from public relations and web design to research and advertising.
    36 min
  • Coming of Age with Jim Gilmartin
    Maria welcomes Jim Gilmartin, the President of Coming of Age, Incorporated, a company which offers strategies for improving marketing and sales to baby boomers and older consumers.
    34 min
  • Power Blogging with Jessica Gottlieb
    Maria talks Power Blogging with LA-based Mommy Blogger Jessica Gottlieb, one of the top 50 Mom Bloggers according to Babble.com, dubbed by Nielsen as a Power Mom and named by Forbes as one of the 14 Influential women on Twitter.
    35 min
  • The New Breadwinners
    Maria speaks with Sarah Jane Glynn, a policy analyst with the economic policy team at the Center for American Progress. She updates us on the landmark report The Shriver Report: A Womans Nation Changes Everything and more specifically the report on The New Breadwinners.
    38 min
  • Leading the Way for Women
    Maria speaks with Anika Rahman, president and CEO of the Ms. Foundation for Women, the leading national social justice foundation committed to building womens power to ignite change.
    28 min
  • Leveraging Gender Differences in the Workplace
    Maria discusses Leveraging Gender Differences in the Workplace with Caroline Turner, the Founder and CEO, Difference Works. Caroline is the author of Difference Works; Improving Retention, Productivity and Profitability through Inclusion.
    37 min

About Purse Strings

From the publisher's feed

Purse Strings, with Maria Reitan, of TopSail Strategies, is a program focused on marketing to women. Why Women, you ask? Women are the powerful majority in this country, comprising 51% of the…