Radically Transparent

Today on “The Globalization of Social Media,” Colin Day, Managing Director EMEA at Oktopost hosts Chris Redmond, Founder of Redholt, an executive search agency and self-proclaimed digital nomad. In perhaps the most inspiring episode of the series, the conversation becomes an essential primer on the broader challenges of managing social media.

In the fifth episode of Oktopost’s original discussion series, “The Globalization of Social Media”, Colin Day, Oktopost’s Managing Director EMEA hosts B2B marketing legend, Steve Lucas, former CEO of Marketo, an Adobe company and current CEO of iCIMS.  With him is Susan Vitale, CMO of iCIMS and together, they converse openly about how B2B brands can demonstrate more human aspects across their marketing initiatives.

Our guest today is, Howard Sewell, President of Spear Marketing Group and one of the “50 Most Influential People in Sales Lead Management.”  Unveiling current trends you can rely on in B2B marketing world due to the Pandemic, Howard and Colin Day, Managing Director of EMEA at Oktopost, dive into best practices to tighten any B2B content strategy.

Our guest today is Scott Vaughan, Chief Growth Officer at Integrate, Inc., and best known in the industry for his talent in finding organizations’s “secret sauces” for growth. With businesses being forced to rethink B2B messaging and a whole new work-from-home culture present that was not existent a few weeks ago, Scott joins Oktopost’s Managing Director of EMEA, Colin Day, to dissect what lessons can be learned from the global economy to help marketers deploy new B2B messaging.

During these crucial times, it’s important to adapt and get creative. Your company's positioning and how you are portraying yourselves and your brand on social media have never been more relevant.

Today our guest is Kyle Hegerty, known as an expert on cross-cultural leadership, Managing Director of Leadership Nomad and author of the upcoming book, ‘The Accidental Business Nomad’. He joins Oktopost’s Managing Director of EMEA, Colin Day, to discuss lessons learned from failures on cultural realities, language differences and the future they have on B2B global communication. 

Today our guest is Chris Skinner, known as one of the most influential people in technology, author of the bestselling book, "Digital Bank", and best known as an independent commentator on the financial markets & fintech through his blog, thefinanser.com. We’re sharing thoughts on how financial institutions can break their traditional anti-social perception using digital technology.  Hosted by Oktopost's Colin Day, join us in discovering how globalization in the digital age is transforming the way we do business. 

Today our guest is Paul Carpenter, who is a digital marketing leader and the Director, Client Relations at LionStar Films. We're sharing thoughts on how B2B marketers can leverage video as a piece of their marketing programming. It's a lot easier than you think, so join us to learn why every marketing plan needs video, and how to easily get started. 

Today our guest is Brett McNay, who is a sales and client engagement leader as the Director of Enterprise Client Engagement at Bluewolf, an IBM Company. We're sharing thoughts on how sales and marketing can better work together, and reviewing some trends in the space as well.