This week on BARBELL BUSINESS, we interview Lachy Rowston and Raph Freedman from The Mind Muscle Project and discuss:

• How to sell 100% of your gym memberships on the phone without ever having to do the free intro session
• How to close over 50% of those sales calls
• How to cultivate intentional and consistent culture at multiple gyms

To listen to The Mind Muscle Project, find them on:

• Instagram:@lachyroston and @raphfreedman
• Their website: www.themindmuscleproject.com/
• iTunes: https://itunes.apple.com/au/podcast/the-mind-muscle-project/id934619356?mt=2

To learn more about their other businesses, visit:

• Peak Chocolate:www.peakchocolate.au
• CrossFit Creature: www.crossfitcreature.com/

Enjoy the show!