Regen Ag Series #5: Our Verdict, with Sarah Nolet and Matthew Pryor from AgThentic and Tenacious Ventures
In this final wrap up episode of our regenerative agriculture series, the team from AgThentic is giving you OUR verdict. Sarah is joined by Matthew Pryor, Partner at AgThentic and co-founder of Tenacious Ventures, to discuss:

• what it will take to move beyond the polarizing debate over whether regen ag is good or bad;
• how agtech can unlock cost effective ways to measure, monitor, and verify what’s actually working;
• impacts of consumer’s push for carbon neutral produce and reducing the use of chemicals; and
• emerging business models and incentives that can help shift the risk/reward equation of transitioning to new practices.

Sarah and Matthew are joined by Kirsten Diprose, Marketing Manager at AgThentic, farmer and guest host for this episode.
Check out our blog for more wrap up insights, and if you’ve missed the regen ag series, you can catch up here.