Behind the Numbers: an EMARKETER Podcast

Reimagining Retail: Ageism in Beauty and the Shift Away From “Staying Young”


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On today’s podcast episode, we discuss how the beauty industry is venturing into untapped markets, how the conversation of ageism in beauty fits or diverges with the greater trend away from diversity and inclusion, and how brands market to older people while staying relevant with younger audiences. Listen to the conversation with our Senior Analyst Sara Lebow as she hosts Principal Analyst Sky Canaves, Analyst Arielle Feger, and CEO and Founder of Ageism Is Never In Style® Jacynth-Bassett.

 

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For a transcript of this episode click here: 

https://www.emarketer.com/content/podcast-reimagining-retail-ageism-beauty-shift-away-staying-young

 

© 2025 EMARKETER

 

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