Resource Centre

By BFM MediaBusiness Entrepreneurship Careers Management

Resource Centre episodes

March 23, 2010 Conference basics, getting it right - Jill Henry, Sarawak Convention Bureau
Jill Henry, CEO of Sarawak Convention Bureau, talks about the key considerations when planning a convention and selecting the venue, how to entice sponsors as well as when would be the best time to promote your conference.
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21 min
March 22, 2010 The green man - Matthias Gelber
Matthias Gelber, a global environmental speaker and entrepreneur, talks about his experiences as the greenest man on the planet, upcycling; his latest project as well as on how energy efficiency can lead to an increase in profitability.
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17 min
March 19, 2010 Malaysian employment laws - Shawn Sher, Lyons Sher Incorporated
Industrial relations series: Shawn Sher explains what are the main employment laws which Malaysian workers are convered by and who can be part of a trade union.
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13 min
March 19, 2010 Youth marketing - Bernard Hor, Summer Sands
Bernard Hor, Chief Executive Officer of Summer Sands Production talks about marketing to the youth segment and how 2010 will be the year where youth brands with deepest customer insights will win.
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15 min
March 18, 2010 Affiliate Marketing and How It Helps To Secure Revenue, Hanim Shukor, Marketing Manager from HolidayCity
How to utilise affiliate marking as an online marketing tool is explained by Hanim Shukor, Marketing Manager from HolidayCity.
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13 min
March 16, 2010 Can You Make Money With A Business Blog, Horrace Lau, founder of eonenet.com
Horrace Lau from eOneNet.com talks about his insights into internet marketing.
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16 min
March 15, 2010 Attracting Good Publicity, M Krishnamoorthy, Former Journalist and Acclaimed Speaker
M Krishnamoorthy, Former Journalist and Acclaimed Speaker, shares his knowledge on the art of attracting good publicity. How has the media landscape changed? How should people look at PR and publicity nowadays?
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19 min
March 12, 2010 Creating Powerful Strategies, Cliff Chalon from Chalon Performance Consulting
Cliff Chalon from Chalon Performance Consulting shares his insights on creating powerful strategies in contrast to tactical behaviour.
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17 min
March 12, 2010 What Is A Winning KPI?, David Parmenter, Author
David Parmenter, author and known as the King of KPIs, shares his view on what makes winning KPIs and how companies and our government can benefit from them.
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26 min
March 11, 2010 Branding from the Inside Out, Mary Nair from McGAsia
Mary Nair from McGAsia shares her experiences on "Branding from the Inside Out".
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15 min

About Resource Centre

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Where industry experts, business owners and hands-on entrepreneurs compare useful notes on conceptualizing, creating, managing, and growing their businesses. Featuring interviews that equip the…