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Retail media is reaching the C-suite, with advertising (and first-party data projects) coming up in retailer earnings. Then, we talk about the $16 billion deal to buy Nielsen.
By AdExchanger4.7
4545 ratings
Retail media is reaching the C-suite, with advertising (and first-party data projects) coming up in retailer earnings. Then, we talk about the $16 billion deal to buy Nielsen.

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