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Sarika Garg, GM of Revenue Hub, has spent 26 years solving hard B2B problems—and she'll tell you this one is the hardest. Revenue data is trapped in disconnected systems, go-to-market has never been more complex, and the old way of knitting it together simply doesn't scale. Revenue Hub changes that.
In this episode, Sarika breaks down why CPQ and billing belong in the CRM, not the finance stack — and what that shift unlocks in an agentic world. Revenue context isn't just data; it's what tells an agent what happened, why it happened, and what to do next. Early movers in Revenue Hub won't just serve the market—they'll shape it.
By HubSpot4.9
1818 ratings
Sarika Garg, GM of Revenue Hub, has spent 26 years solving hard B2B problems—and she'll tell you this one is the hardest. Revenue data is trapped in disconnected systems, go-to-market has never been more complex, and the old way of knitting it together simply doesn't scale. Revenue Hub changes that.
In this episode, Sarika breaks down why CPQ and billing belong in the CRM, not the finance stack — and what that shift unlocks in an agentic world. Revenue context isn't just data; it's what tells an agent what happened, why it happened, and what to do next. Early movers in Revenue Hub won't just serve the market—they'll shape it.

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