Revenue Rewired

By Jay Feitlinger and Sarah Shepard

Reimagine how you approach marketing, sales, and revenue growth with the Revenue Rewired podcast. Hosted by StringCan Interactive’s CEO Jay Feitlinger and COO Sarah Shepard, this podcast dives into th... more

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FAQs about Revenue Rewired:

How many episodes does Revenue Rewired have?

The podcast currently has 35 episodes available.

Revenue Rewired episodes:

September 02, 2025AI Ep 9: The AI Intern
Using AI can feel like babysitting a clueless intern, until you realize that’s the point. In this episode of Two-Minute AI Tips, Sarah shares why your frustration with AI is often a reflection of your own onboarding gaps. She breaks down what it really means to “train” a tool like ChatGPT and how treating it like an intern unlocks long-term ROI.
In this episode, you’ll learn:
Why most people misuse AI (and what that reveals)
What “training” AI actually looks like
How to shift from frustration to functional results
If you want your tools to work harder for you, start by managing them like you would a new hire.

Contact Us:
Email: [email protected]
Website: www.stringcaninteractive.com
Reach out to the hosts on LinkedIn:
Jay Feitlinger: https://www.linkedin.com/in/jayfeitlinger/
Sarah Shepard: https://www.linkedin.com/in/sarahshepardcoo/
...more
2min
August 29, 2025AI Ep 8: How to Get Your Team to Actually Use AI, Without Forcing It
How do you get your team to actually use AI tools? You make it fun. In this episode of Two-Minute AI Tips, Sarah shares the simple tactic she used to turn experimentation into a team sport, without heavy training, formal rules, or resistance.
In this episode, you’ll learn:
How to introduce AI without pressure or overwhelm
Why playful competition drives faster adoption
What StringCan's team learned after 6 months of lightweight, structured sharing

If you want more experimentation, start with less friction.

Contact Us:
Email: [email protected]
Website: www.stringcaninteractive.com
Reach out to the hosts on LinkedIn:
Jay Feitlinger: https://www.linkedin.com/in/jayfeitlinger/
Sarah Shepard: https://www.linkedin.com/in/sarahshepardcoo/
...more
2min
August 28, 2025Ep 26: Burned-Out Leaders. Misaligned Teams. Broken Revenue. (with Jane Cebrynski)
When leaders are misaligned internally, their teams misfire externally. In this episode, Sports Life Coach and Chief Wellbeing Officer Jane Cebrynski breaks down how stress, burnout, and poor self-regulation at the top create downstream chaos, missed handoffs, poor messaging, low trust, and unpredictable revenue.
In this episode, you’ll learn:
How to treat leadership wellbeing as infrastructure, not indulgence
Why breathwork, feedback loops, and team “trust drills” improve conversion
How to build a culture of calm urgency, where strategy actually gets executed

This one’s for every CRO and CEO carrying too much and leading from empty. Jane shows us how to win together, and drive revenue without burning out.Today’s guest isn’t here to talk about bubble baths and burnout. She’s here to show you how your internal state as a leader is either fueling execution, or fracturing it.
Jane Cebrynski is a certified Sports Life Coach and Chief Wellbeing Officer who trains high-performing CEOs, CROs, and founders to lead like elite athletes, grounded, resilient, and brutally clear.
She’s the founder of Empower for Growth, where she coaches leaders through personal transitions and high-stakes professional pivots using tools like breathwork, mindset training, and performance rituals that actually drive results. With a background in B2B sales, entrepreneurship, real estate, and coaching, Jane understands how leadership misalignment creates operational dysfunction, and how burnout at the top quietly erodes pipeline, trust, and execution.
Jane doesn’t believe in soft leadership. She believes in self-regulated, systems-ready, revenue-aligned leadership. Because if the leader isn’t clear, the team won’t be either.
Contact Us:
Email: [email protected]
Website: www.stringcaninteractive.com
Guest Jane Cebrynski: https://www.linkedin.com/in/jane-cebrynski/
Empower for Growth: www.empowerforgrowth.com
Reach out to the hosts on LinkedIn:
Sarah Shepard: https://www.linkedin.com/in/sarahshepardcoo/
Meet Our Guest: Jane CebrynskiJay Feitlinger: https://www.linkedin.com/in/jayfeitlinger/
...more
28min
August 26, 2025AI Ep 7: No AI Policy, No Problem? Think Again.
Think your business can get by without an AI policy? Think again. In this episode of Two-Minute AI Tips, Sarah shares why creating a policy isn’t just about risk, it’s about leadership clarity, team trust, and making innovation safe.
In this episode, you’ll learn:
Why your AI policy drives adoption, not just compliance
How setting standards unlocks smarter experimentation
The unexpected external value of having a clear governance stance

If your team’s hesitant to try AI, your policy might be the key to unlocking progress.
Contact Us:
Email: [email protected]
Website: www.stringcaninteractive.com
Reach out to the hosts on LinkedIn:
Jay Feitlinger: https://www.linkedin.com/in/jayfeitlinger/
Sarah Shepard: https://www.linkedin.com/in/sarahshepardcoo/
...more
2min
August 22, 2025AI Ep 6: My Team Refuses to Adopt AI
Still wondering why your team won’t use the AI tools you rolled out? In this episode of Two-Minute AI Tips, Sarah unpacks the real reasons behind low adoption, and how to fix them without forcing it.
In this episode, you’ll learn:
Why AI resistance is often fear, not defiance
How to uncover real blockers to adoption
What leaders need to communicate for AI to stick

If your rollout stalled at the team level, this episode gives you the reset.
Contact Us:
Email: [email protected]
Website: www.stringcaninteractive.com
Reach out to the hosts on LinkedIn:
Jay Feitlinger: https://www.linkedin.com/in/jayfeitlinger/
Sarah Shepard: https://www.linkedin.com/in/sarahshepardcoo/
...more
2min
August 21, 2025Ep 25: How to Optimize for AI Search Engines
AI is rewriting the rules of SEO. In this episode, Sarah and Jay break down what B2B teams need to know about Answer Engine Optimization and Generative Engine Optimization, and how to show up when your buyers are talking to AI instead of Google.
In this episode, you’ll learn:
Why clicks no longer equal visibility
What AI actually uses to cite and surface content
How to build trust with language models, not just humans
The 4-part playbook for training AI to recommend you
If you want to stay visible in the AI era, this episode’s your new cheat code.

Contact Us:
Email: [email protected]
Website: www.stringcaninteractive.com
Reach out to the hosts on LinkedIn:
Jay Feitlinger: https://www.linkedin.com/in/jayfeitlinger/
Sarah Shepard: https://www.linkedin.com/in/sarahshepardcoo/
...more
29min
August 19, 2025AI Ep 5: AI in My Company, Where Do I Start?
Think you’re not using AI yet? Think again. In this episode of Two-Minute AI Tips, Sarah explains how most businesses are already using AI without realizing it, and how to unlock easy wins by starting with tools you already have.
In this episode, you’ll learn:
Why you’ve probably already started with AI
How to find AI features hiding in your current tech stack
Why starting with familiar tools makes adoption smoother
If you're overwhelmed by where to begin, this is your map.

Contact Us:
Email: [email protected]
Website: www.stringcaninteractive.com
Reach out to the hosts on LinkedIn:
Jay Feitlinger: https://www.linkedin.com/in/jayfeitlinger/
Sarah Shepard: https://www.linkedin.com/in/sarahshepardcoo/
...more
2min
August 15, 2025AI Ep 4: AI Tools Are Not Created Equal
Frustrated with AI tools that look great but don’t deliver? You’re not alone. In this episode of Two-Minute AI Tips, Sarah unpacks why most AI platforms are just polished skins sitting on top of the same models—and how to evaluate what’s actually worth your time.
In this episode, you’ll learn:

Why most AI tools are built on the same few engines
How to identify the tools that deliver real value
What to ask before adopting another “AI-powered” platform

If AI hasn’t worked for you yet, this episode will help you figure out why—and what to do next.
Contact Us:
Email: [email protected]
Website: www.stringcaninteractive.com
Reach out to the hosts on LinkedIn:
Jay Feitlinger: https://www.linkedin.com/in/jayfeitlinger/
Sarah Shepard: https://www.linkedin.com/in/sarahshepardcoo/
...more
2min
August 14, 2025Ep 24: How Revenue Happens (with Rob Nicoletti)
Strategy isn’t your problem. Execution is.
In this episode, Sarah sits down with Rob Nicoletti, author of How Revenue Happens and founder of HALO, to unpack why growth breaks down inside companies, and how executive teams can finally fix the misalignment between decisions, data, and delivery.

In this episode, you’ll learn:
Why awareness, relationships, and reputation are the real functions that drive revenue
How to diagnose misalignment across marketing, sales, and ops
How HALO’s operating framework, and its AI partner LEO, help leaders scale performance without adding headcount

If your revenue plan is stalling, the problem might not be the team. It might be the system.
Meet our guest Rob Nicoletti:
Rob Nicoletti is a seasoned strategist, data-driven operator, and visionary builder who has spent over 20 years helping businesses, from early-stage startups to global enterprises, scale smarter and execute with precision.

His career spans more than 40 industries and includes leadership across marketing, consulting, HR, and technology. Rob has founded and scaled multiple companies, advised iconic brands like Ralph Lauren, Ritz Carlton, PGA National, Four Seasons, and Humana, and built systems that drive measurable performance in highly competitive markets.
As the founder of HALO, a breakthrough SaaS platform and executive operating framework, Rob is redefining the future of work. HALO brings clarity, alignment, and execution discipline to leadership teams, supercharged by its AI consultant, LEO, enabling organizations to increase revenue per employee without adding headcount.
Whether he’s guiding enterprise strategy or equipping founders to scale, Rob’s work sits at the intersection of innovation, accountability, and business growth.

Contact Us:
Email: [email protected]
Website: www.stringcaninteractive.com
Guest Rob Nicoletti: https://www.linkedin.com/in/robnicoletti/
HALO: https://www.haloforall.com/
How Revenue Happens Book: https://www.goodreads.com/rnicoletti
Reach out to the hosts on LinkedIn:
Sarah Shepard: https://www.linkedin.com/in/sarahshepardcoo/
Jay Feitlinger: https://www.linkedin.com/in/jayfeitlinger/
...more
39min
August 12, 2025AI Ep 3: Are You Codependent on AI?
If you can’t make a decision without asking ChatGPT, you might not be leveraging AI, you might be leaning on it. In this episode of Two-Minute AI Tips, Sarah breaks down the difference between support and dependence when it comes to AI usage.
In this episode, you’ll learn:
What AI codependency looks like in daily workflows
Why overreliance weakens strategic clarity
How to reset your relationship with AI so it becomes a partner, not a crutch

If your AI habits are starting to replace your own instincts, this one’s for you.
Contact Us:
Email: [email protected]
Website: www.stringcaninteractive.com
Reach out to the hosts on LinkedIn:
Jay Feitlinger: https://www.linkedin.com/in/jayfeitlinger/
Sarah Shepard: https://www.linkedin.com/in/sarahshepardcoo/
...more
2min

FAQs about Revenue Rewired:

How many episodes does Revenue Rewired have?

The podcast currently has 35 episodes available.