In this episode of Mortgage Lending Mastery, Lady Jen Du Plessis and guest Michael Hammond discuss the integration of AI in the mortgage industry to streamline content creation, boost social media presence, and improve overall business efficiency. Tune in to discover practical tips and strategies on using AI tools effectively.

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Hey, everybody, and welcome back to Mortgage Lending Mastery. I'm your host, Lady Jen Du Plessis. I'm so delighted to have you with us today. I love hearing from all of you and knowing what you're up to while listening—like walking around downtown Chicago! Thank you for taking time out of your busy day to tune in.

Today, I am thrilled to have Michael Hammond with us. Michael is a fractional CMO with over 25 years of experience as a mortgage executive. We recently discovered we're both Michiganders! In this episode, we're going to dive into a topic Michael is really focused on these days—AI.

AI can sometimes feel overwhelming, much like social media did when it first emerged. Michael is here to demystify AI for us, especially for those in the mortgage industry. So, get ready to take some notes. This isn't just a passing trend; AI is here to stay. Without further ado, Michael,

welcome to the show!

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About Michael Hammond

Michael Hammond is the visionary force behind NexLevel Advisors, where he spearheads

daily operations and crafts a long-term strategic vision that propels companies to new heights.  At NexLevel Advisors, Michael is on a mission to revolutionize the way businesses connect with their audiences. His expertise lies in moving audiences, generating leads, driving sales, and crafting powerful brand stories that resonate. Michael Hammond doesn't just offer marketing solutions; he architects experiences that leave a lasting impact, breathing life into brands and propelling them toward unprecedented success.

Michael Hammond stands out as a beacon in the mortgage industry, where his profound insights and strategic prowess have earned him the esteemed title of thought leader and has been recognized as:

His weekly videos have received more than 1,500,000 views in 2023 alone. His wealth of knowledge is not just recognized but celebrated, as he has been published hundreds of times in leading real estate finance publications.

Connect with Michael

Learn more about your ad choices. Visit megaphone.fm/adchoices