Mortgage Lending Mastery

In this episode of Mortgage Lending Mastery, Lady Jen Du Plessis hosts Lorna Sherland of Accelerate Her. They discuss coaching transitions, leveraging teams, mindset shifts, and empowering female entrepreneurs in real estate and beyond.

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Hey there and welcome back to this episode. I am so delighted to have my friend Lorna Sherland here of Accelerate Her. Accelerate Her. I'll get it right. Accelerate Her. She is, let me introduce you first Lorna. She's a dynamic and influential speaker. speaker, a leader, a business strategist to female entrepreneurs, real estate broker.

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About Lorna Sherland

Lorna is a dynamic and influential leader,  Speaker, Business Strategist, Coach to female entrepreneurs, author, and Real Estate Broker. With a degree in Business Administration from Marist College, she has successfully connected buyers and sellers in real estate for over 23 years. In addition, now as a business strategist, vision, leadership, and connection coach, Lorna dedicates her expertise to mentoring ambitious female entrepreneurs, helping them find the next best step to lead authentically and make more money through vetted connections and strategic partnerships. Known as the “Connection Queen” and “the Disruptor,” she has a unique talent for making strategic connections to drive transformative growth that helps clients to make more money.

Connect with Lorna

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Join Jen and guest Stacey Johnson-Cosby as they discuss the importance of becoming a Real Estate Investor to gain positive cashflow and set yourself up for retirement!

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About Stacey Johnson-Cosby

Entrepreneur, Realtor, investor, speaker and community leader, Stacey Johnson-Cosby uses her voice and experience to share how to use real estate investment as a plan for retirement and a generational wealth builder. Stacey is a 30+ year Realtor licensed in Kansas & Missouri with ReeceNichols, a Berkshire Hathaway Co., and 25+ year real estate investor in the Kansas City, Missouri metropolitan area.

Stacey is also fighting to preserve private property rights at a time when they are under attack especially after the recent government imposed an illegal eviction moratorium that is negatively impacting local, small business Housing Providers and investors. According to Stacey, “We must protect property ownership and raise the awareness of the benefits of property ownership.”

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In this episode, Jen sits down with returning guest, Brandon Barnum as they discuss how he took action to create the success he has today! Brandon shares a bit about his journey to becoming CEO of HOA.com.

You're not going to want to miss this insightful episode! Tune in!

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About Brandon Barnum

Brandon Barnum, is known as the “King of Referrals” and is the CEO of HOA.com – the #1 Referral Network for Home Service Professionals. After closing over $500 million in referred transactions, Brandon wrote the book ‘Raving Referrals’ and has founded multiple local and online referral platforms and networks connecting more than 5 million members in over 190 countries. Brandon is passionate about empowering loan officers and other business professionals with a step-by-step system for attracting profitable prospects.

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In this week's episode, join Jen and guest Chris Johnstone. Chris explains how Connection Incorporated will more than double the number of qualified appointments that show up on your calendar!

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About Chris Johnstone

Chris Johnstone has been helping small business owners grow their incomes for over 10 years. He is a marketing consultant to the largest non bank lender in Canada and has an incredible track record of helping businesses hit their sales and revenue targets. 

Some of his most recent successes include helping one mortgage company return a 358% ROI 

on their search engine marketing. Also helping Canada’s mortgage broker of the year grow his 

sales volume by 48% in just one year. A passionate, entertaining speaker and trainer, he has had the opportunity to teach thousands of salespeople and managers across the nation. His

training’s have been featured by Microsoft, Constant Contact Forbes, Dominion Lending Centers, RE/MAX and many more highly regarded organizations. Currently as CEO of Connection Inc. he focuses on empowering businesses with the proper knowledge of how to create significant sales growth using online marketing. 

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Join Jen and her special guest Tracey, the Safety Lady, Hawkins! Tracey has made it her mission to educate real estate agents and businesses all over the world, on safety measures while working in their field.

Tune in to hear more!

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Join the Mortgage Lending Mastery Community Today:

Interested in joining the Marketer's Cruise? Go to https://marketerscruise.com/ make sure you scroll down and find my name as your referral when booking.

Book a Strategy Call with Jen TODAY: www.ChatwithJen.com

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About Tracey Hawkins

“Tracey, the Safety Lady” Hawkins is a former real estate agent who has taught thousands of agents across the country to live and work safely for over 27 years. Hawkins is the real estate safety writer for The Close and a safety expert/contributing writer for the National Association of REALTORS® REALTOR® Magazine, realtor.org (she wrote the most-read article of the year in 2017), contributing writer for the National Association of Residential Property Managers/NARPM, Houston’s REALTOR Magazine, and RIS Media. She also wrote a comprehensive 2-part article about sustainability and natural disasters in the real estate community for RISMedia. Part 1 and Part 2. She is also a go-to safety expert for Inman, here is an additional article. 

“Tracey, the Safety Lady” was selected to speak at the National Association of REALTORS® national conference in 2021 and 2022! Tracey has also presented at the Triple Play REALTOR® Convention and EXPO.  

She has been recently selected as a 2022 RISMedia Newsmaker in the Crusader category.  

She was selected to speak nationally for the National Association of Residential Proper Managers (NARPM) and realtor.com in 2021. 

She has created the country’s only real estate agent safety designation, the Consumer Safety and Security Specialist (CSSS). She also created the only broker, manager, and owner office safety policy certification workshop with an office safety policy handbook and the property management safety certification program. 

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This week, Jen is joined by Phil Treadwell. Phil is making it his mission to help move the mortgage industry into a more modern and relevant place. 

It is time to embrace change and revolutionize the industry!

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Join the Mortgage Lending Mastery Community Today:

Interested in joining the Marketer's Cruise? Go to https://marketerscruise.com/ make sure you scroll down and find my name as your referral when booking.

Book a Strategy Call with Jen TODAY: www.ChatwithJen.com

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About Phil Treadwell

Phil Treadwell is an entrepreneur, national speaker and podcaster. He has over 18 years of experience in mortgage and real estate, and he regularly collaborates with industry thought leaders from around the country. Phil has been coached and mentored by some of business’s elite and now shares his knowledge and experience as a business mindset coach & founder at M1 Academy. 

Phil launched the Mortgage Marketing Expert podcast, where he interviews sough-after experts who share first-hand experience and advice to help industry professionals build more modern and relevant businesses. The MME podcast regularly appears in the Top 200 on Apple Podcasts in the Business > Marketing category, and it has been listed by numerous publications as one of the top podcasts in the mortgage and real estate industry. 

Phil has spoken at dozens of events and contributed as an expert guest on over 100 other podcasts and social media shows. His awards and recognition include being named “40 Most Influential Mortgage Professionals Under 40” in 2019 and “Most Connected Mortgage Professionals” in 2021 and 2022 by National Mortgage Professional magazine. And he was listed “Top 20 Mortgage Professionals” in 2020 by Yahoo! Finance. 

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This week, Lady Jen welcomes guest Julie Holly. Prepare to hear her explain the Three Key Investments so she can help you find freedom through multifamily real estate investing!

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Join the Mortgage Lending Mastery Community Today:

Interested in joining the Marketer's Cruise? Go to https://marketerscruise.com/ make sure you scroll down and find my name as your referral when booking.

Book a Strategy Call with Jen TODAY: www.ChatwithJen.com

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About Julie Holly

Julie is founder of Three Keys Investment, helps people like you find their freedom through multifamily real estate investing so that they can live the life of their dreams! She has invested in single family homes, house-hacked before it had a name, managed properties from 1k miles away and passively invested in multifamily assets. Currently, Julie is passively invested in nearly 300 doors, strategically partnered in 68 Atlanta based and a general partner in 120 units.

Her podcast The Conscious Investor is designed to support investors at every step of their journey. From mindset and personal development to powerful insight from a variety of professionals, listeners are invited to unravel and discover the harmony in life, family and wealth.

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In this episode of Mortgage Lending Mastery, Jen is joined by guest, Justin Brown. Justin shares with us how important it is to not give up and keep grinding the pavement. All the continued work will pay off and will set you ahead!

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Join the Mortgage Lending Mastery Community Today:

Interested in joining the Marketer's Cruise? Go to https://marketerscruise.com/ make sure you scroll down and find my name as your referral when booking.

Book a Strategy Call with Jen TODAY: www.ChatwithJen.com

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About Justin Brown

Waiting for rates to go down, you are waiting for prices to go up! 22 year mortgage veteran, started my first 10 years in ops as a processor, underwriter and eventually ops manager.

As an ops manager through the 2007 meltdown, the company I was working for eventually went out of business and started BK around Dec of 2008, on unemployment, living at home, and unable to find a job paying close to what I made in ops, I decided to take a chance on myself and start trying to Originate while everyone else was exiting the business, and telling me to get into short sales and loan mods. I stuck to my guns and took everything I learned from working with great loan officers, and the ones I knew I never wanted to be like (hint I wanted to be like the ones that sent clean files, knew their guidelines, did what they said, educated their clients, etc.)

And within the first 12 months I made more income than I had in the previous years in ops, and never looked back

Fast forward a few years, working early mornings, late nights to keep up with a growing business, I had to learn how to actually build a team and run a business, I didn’t let anyone talk to my clients, or touch my disclosures for at least 2-3 years of originating…

Now after learning loans inside out, learning how to be a great originator, then learning how to run a business, I've been spending the last few years since covid learning marketing and taking my business consumer direct.

I still have a long way to go to hit my goals, but there have been plenty of lessons along the way that I use to continue to grow and succeed even in this market.

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This week on Mortgage Lending Mastery, join Jen and guest Tom Bickett. Tom shares what drove him to the path he is on now, helping homeowners and what the turning point to his success was!

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Join the Mortgage Lending Mastery Community Today:

Interested in joining the Marketer's Cruise? Go to https://marketerscruise.com/ make sure you scroll down and find my name as your referral when booking.

Book a Strategy Call with Jen TODAY: www.ChatwithJen.com

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About Tom Bickett

Devoted Husband, Loving Father, and Graduate of Cornell University ‘98. I have devoted my career to helping Homeowners with all of their financing needs.. For many people, selecting the right mortgage is an overwhelming experience. It doesn't have to be. I have been in consumer finance since 1998. I started as an Investment Advisor for a Money Management Firm. We preached suitability. Making sure the investment was the appropriate choice for the customer. I take the same approach with my mortgage clients. They need to know their options and understand how each one applies to their unique situation.

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This week, Jen is joined by Andrew Cady, ‘The Epic Mortgage Guy’. Listen as he shares his journey into becoming a Mortgage Loan Officer and building a team to grow your business and create opportunities for people within.

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Join the Mortgage Lending Mastery Community Today:

Interested in joining the Marketer's Cruise? Go to https://marketerscruise.com/ make sure you scroll down and find my name as your referral when booking.

Book a Strategy Call with Jen TODAY: www.ChatwithJen.com

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About Andrew Cady

Andrew Cady, aka “Epic Mortgage Guy”, a Florida native, has been intricately involved with the local community for 20+ years while building his family business in the southeastern United States. In early 2015, Andrew found his passion in the mortgage business, quickly becoming one of the top single producers in the state followed by top in the country. Andrew has now truly mastered his profession. Andrew adopted a mantra early in his career: “I aim to make the closing room more of a celebration than a sigh of relief.” Andrew has done just that, as evidenced by more than 1000 five-star reviews he and his team have received. They speak volumes about the quality of service, passion, and communication he has provided not only for his clients, but also for the associated real estate agents, transaction coordinators, and title agents.

Within the market as a whole, Andrew has developed a serious focus on our local veterans, as reflected in his oft quoted message to them: “VA mortgages are so often misunderstood and overcomplicated; I have a duty to fix that.”* His social media posts reflect that same commitment, often using the hashtag #ServingThoseWhoServe. Andrew’s endless hours spent educating and serving our local veterans have now resulted in his being named one of the top 25 VA lenders in the state of Florida by Ask a Lender in only his third year in the industry.

Andrew also greatly enjoys quality time with his wife, Krystal, and their four beautiful children: Brandon, Elizabeth, Sophia, and Anna. Just as Andrew is totally involved with his work, so is he with his family: “Family time is everything!” He goes to an endless number of softball games, volleyball games, dance competitions, swim meets and also enjoys just relaxing at the beach with his family!

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