In this episode of Mortgage Lending Mastery, Lady Jen Du Plessis explores the powerful shift from viewing clients as "past" to "alumni," transforming the way you nurture relationships and generate referrals. She shares actionable strategies for turning sales calls into service calls, ensuring your clients feel valued and supported long after the initial transaction. Tune in to discover how a simple change in mindset can create an ongoing cycle of loyalty, opportunity, and business growth.

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