The Secrets To Building and Launching Nutritional Coaching Groups

Today's guest, Jenny The Nutritionist, doesn't run your traditional coaching model but... after 23 times running things her way she and her clients are still crushing it because she has a few secret weapons up her sleeve.

Her Program, Creating Your Shape empowers women to create the physique they want and look like they actually work out while giving them top-notch education to help them be more compliant than ever in just 4 months.

Jenny and Cam also dive into: check-ins, onboarding, why visuals can be powerful for your clients vs. just being told to do something, forecasting your future, how to market your coaching practice, and what transitioning from 9-5 (corporate) to full-time coach actually looks like.

Enjoy!

On Instagram: Jenny The Nutritionist

Learn How To Create Your Shape w/ Jenny

Her link Tree for all the deets

Connect w/ Cam on instagram

Welcome to the second part of “How to Navigate Coaching Economy” with coach Michael Clifford! Michael Clifford is a business consultant and mentor for other coaches, trainers, and business owners. He helps others to attract more leads, convert more sales, and increase revenue. In this follow-up episode, Michael shares his personal tips to create a sense of community when it comes to coaching clients.

Cam and Michael also talk about social media, creating high-value content, how to provide expertise for prospects and current clients, and what is the role of the many different online platforms that we have to make more sales. Michael also highlights the importance of making a coaching service fun and enjoyable so we can compete with the other different online services (like streamings) that, as we do, ask for other people’s money. Tune in!

Connect with Michael

Instagram: @michaelfromilead

Connect with Cameron

Instagram: @cam.explains

Michelle Raines is an entrepreneur and breath mentor. As co-host of The Key Nutrition Podcast, Michelle spreads her message throughout social media explaining the importance of breathwork and what it can do for our physical health and mental health. In her coaching service, she also guides people to understand their emotions, validate their power, and rediscover their potential through the power of their breath.

In this episode of Run the Block Podcast, Cam and Michelle talk about functional and transformative strategies that you can implement to start your own healing journey. We have all faced some kind of trauma in our lives and these traumas can stimulate certain feelings and beliefs that we might carry for the rest of our lives. Michelle highlights that what we feel is always valid, but it’s not always a fact. Tune in to learn more!

Connect with Michelle

Instagram: @thebreathwithinyou

Linked Tree: @michelle_raines

Connect with Cameron

Instagram: @cam.explains

Free Facebook Group Training – Ignite Your Group: ileadchange.tv/fbgroup

In this episode of Run the Block Podcast, Cam welcomes Tristan Winters. Tristan talks in depth about his work as a coach, highlighting that he is always looking to differentiate his work from other coaching services. He tries to do that by being present with his clients, creating a sense of connection, and creating a sense of trust.

Tristan also explains that sometimes clients don’t really know what they want and one of the most important tasks of a coach is helping them to figure this out. When it comes to nutrition coaching and weight loss, for example, clients are already either tired or frustrated, so it’s important to be understanding. In addition, Tristan gives his opinion on why he thinks getting more clients is not always better. Tune in! 

Connect with Tristan

Instagram: @tristanwintersdp - Message Tristan on Instagram if you'd like to be considered as a future candidate for his team at TDP.

Work with Tristan 1:1 for Nutrition Coaching by clicking here.

Connect with Cameron

Instagram: @cam.explains

In this episode of Run the Block Podcast, Cam welcomes Jane Karlson. Jane is a Nutrition Coach who has been assisting people of all ages to use food to live a healthier lifestyle. Through a combination of motivation, mindset, and structure, Jane has helped people become the best versions of themselves that they deserve to be. She shares how she does that, what her coaching services look like, and how she inspires people to get in better shape.

Jane explains what lead her to entrepreneurship and leaving her 9-5 job. That didn’t come without challenging and trying moments, but by following a routine, organizing her day with intention, and having some ‘anchor habits’ she is able to make the best out of her work. Jane also highlights the importance of working with mentors these days. Tune in!

Connect with Jane

Instagram: @trainlikejane_scoobyprep

TikTok: @trainlikejane_scoobyprep

Stan Store for free downloads and more: stan.store/Trainlikejane

Connect with Cameron

Instagram: @cam.explains

In this episode of Run the Block Podcast, Cam welcomes Aaron Straker. Aaron is a nutrition coach who helps people level up their physiques by combining strategy and education. Aaron didn’t start his career as an entrepreneur but he took a leap of faith and decided that his life could become more aligned with his dreams and vision. That decision only benefited him, both mentally and financially.

Aaron has been able to balance his busy schedule with a lot of traveling and today he shares how he can do so, highlighting that he always put his client's needs before his own, adjusting his own routine to make his coaching experience the best coaching experience. Aaron dives deep into all the details that a modern entrepreneur needs to focus on if the end goal is productivity, success, and time & money freedom. Tune in!

Episode Resources

Done for you check in system - www.strakernutritionco.com/macronutrient-reporting-check-in-template

The Fat Loss and Muscle Gain Models -

www.strkr.co/fat-loss-muscle-gain-google-sheet-models

Objective Eating Book - www.strkr.co/objective-eating-ebook

Mentions: Michael - @michaelfromilead

Connect with Aaron

Instagram: @aaron_straker

Connect with Cameron

Instagram: @cam.explains

Michael Clifford is a business consultant and mentor for coaches, trainers, and business owners. Michael helps others to attract more leads, convert more sales, and increase revenue. In this episode, he shares his perspective on why the coaching industry is lacking creativity and originality, and why everyone seems to be copying strategies and content from other professionals.

Cam and Michael also talk about the positive effects that working with a mentor or coach of any kind can bring to anyone looking to expand their brand. According to Michael, it’s extremely helpful to ask for help and reach out to people who can support you and hold you accountable, however, it’s also important to understand that the only person capable of making you successful stands in the front of the mirror. Tune in!

Episode Resources

FREE TRAINING from The Coaches' Community - How to Turn Your Dying Facebook Group into a Party People Actually Want to Join - https://ileadchange.tv/fbparty

Connect with Michael

Instagram: @michaelfromilead

Instagram: @the_coaches_community

Connect with Cameron

Instagram: @cam.explains

In this episode of Run the Block Podcast, Cameron connects with Jeff Black. Jeff has gone through an incredible journey and in this episode, he talks about all of its highs and lows and all of the teachings he learned with it. Jeff used physical trauma to be the best he could be in bodybuilding, performance, and body optimization. He now passes on his experiences and his encouragement by coaching other people.

Jeff explains in detail what his routine looks like. According to him, even though everyone has the same 24 hours in the day, we get to choose what we do with this time – and being productive in terms of work and creative activities was his choice. Jeff also talks about his past work experiences, his new book project, how to gain confidence and be patient, and his perspective on the health and fitness industry.

Connect with Jeff

Instagram: @jeffunbreakableblack

Website: www.relentlessforever.com

Jeff’s Gym in Nashville: www.ironhouse615.com

Connect with Cameron

Instagram: @cam.explains

In this episode of Run the Block Podcast, Cameron talks with Jordan Davis. Jordan is the co-owner of Complete Performance, a Certified Nutrition Coach, and a Certified Strength Conditioning Coach. Jordan explains how she has been able to grow her business by understanding her clients’ needs, providing immense value to them, and sharing content that actually helps people take better care of their health and fitness.

Jordan shares that during the pandemic keeping her business up and running was a challenge but by creating a sense of community and being honest about all the setbacks, she succeeded at it. Jordan also talks about how coaches can increase price rates with integrity – without clients opting out – and how her personality of always being interested in a client’s goal and always acting from the heart has become crucial to scale her brand. Tune in!

Connect with Jordan

Instagram: @jordan_cpcoach

Work with Jordan: www.completeperformancemn.com/work-with-jordan

Website: www.completeperformancemn.com

Connect with Cameron

Instagram: @cam.explains

In the second episode of the show, Cameron welcomes Christian Diaz, owner of Envision Fitness & Nutrition in Watsonville, California. Christian dives deep into his history, his entrepreneurial journey, the major steps to build a business from scratch, and all of the ups and downs he faced along the way. Christian went from training people in a garage to having a 170-client roster, but it didn’t happen overnight.

Christian also talks a lot about the impact that “external factors” had on his business. The pandemic was a huge setback for him – and forced him to look for a job that was non-fitness related. The unstable market and the effects of a recent recession have been causing him and his team to look for the best, but wait for the worse. Christian shares that being an entrepreneur is a lonely ride but it’s worth it. Tune in!

Connect with Christian

Instagram: @cdiaztraining

Instagram: @envision_fitness_nutrition

Website: www.envision-fit.com

Connect with Cameron

Instagram: @cam.explains