Questions to clarify your vision

1. What does my dream business look like?
What do I really want?

2. What are the greatest strength's of
My business
My brand
Myself
My team
To Build Upon?

3. What problem does my business seek to solve?
What will I be known for?

Who is the enemy?
Who is the dragon to slay?

Examples:
-We're the #1 in our market/state/country?
-We're the most (5 stars) reviewed business in town
-We've won the "best places to work" in our city
-We helped 25 (2,500) families buy/sell real estate, while adding 2 investment properties a year to our portfolio

Q: What Am I Building?

5 Parts of the planning?

1. What worked in 2021? (To build on)?
2. What are my business goals/results for 2022?
3. What Am I building on/adding in 2022 to achieve my new level of results?
4. How I do I synthesize it into actionable steps?
5. What's the most important thing (ITO)?

Watch the video and find out more!

We featured another clip from Tom Ferry's podcast experience talking about effective strategies for pricing a home. A strategic market price will complement your marketing campaign and position your client's home effectively in the marketplace.

Pricing a home in a way that will encourage a time sale is quite challenging for home sellers and often for realtors. Join us as Tom Ferry and Jeff Mays talks about strategies when pricing a home!

Watch the video and find out more!

Having a solid real estate script in your foundation gives you the confidence needed to establish a connection and achieve good results. Utilizing effective scripts for buyers to more effectively manage the home buying process.

Join us as Tom Ferry and Jeff Mays talks about new scripts that people haven't heard before that will provide better customer service to your clients!

Watch the video and find out more!

Are you building a house made of straw? A house made of twigs or are you building a solid foundation for your business that no matter what happens to the market, it's going to stand strong.

We featured another video from Tom Ferry's blueprint talking about being strong while building your business and how important it is to get your mind set in the right place because we want to make our business as sustainable as possible, that can work to up and down markets and always competitive.

1.What does your dream business look like?

2. What are the greatest strength of your business today?

Watch the video and find out more!

Is your business ready for what's to come?

We featured Tom Ferry's blueprint event that talks about building your business.

Look back at 2015 trends
1. Teams controlling Markets (That's happening)
2. Teams selling Like Brokerages (80+ and counting)
3. Commission Compression
4. Big Whale hunters
5. Agent Brand Explosion

The agent of the FUTURE
1. We run like a business
2. Brand building - Created Trust / Connection at scale
3. Marketing and business development - attract and convert
4. Trusted advisor consultations with clients and potential clients
5. Improving Skills and developing Your team to maintain relevancy and continuity of experience

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If you are comfortable where you are, you won't have motivation to change.

To build a data base and your business, you need motivation and drive. A data base is not just names and address. It is information about them and how you rate them: A+,A,B,C and D for delete. You will not have a "boss". You have to push yourself until consistency and practice removes the fear or rejection or lack of confidence.

If calling give you palpitations, sweaty palms, nervous twitches and your voice is shaky, you are not alone.

Who is your database?
1. Sphere of influence. - 30 contacts per year
2. Wear a badge - give out cards with QR code - Ask: Would you like to be on my Las Vegas VIP Market Newsletter? Get name, email address and then ask for phone number (carry small notepad or use your phone to capture info.)
3. Give your card to everyone you come in contact with... The waiter, the vale attendant, the cashier, the hostess, etc. Learn the Mayor Campaign. Say it over and over again until it rolls off your tongue.
4. 100 list
5. Phone contacts = 7% are interested in real estate
6. Agents in California, Arizona, Utah... Where are you from? That is an opener.
7. Farm - monthly letter, Monthly CMA = 24 touches. Use a system or title company to get phone numbers and email addresses call XXX daily - based on your GCI goals (231 contacts per months for $300,000 Net income).
8. Open houses - Consistent Schedule
9. Social Media - 5/5/5/5 Direct messaging works

Homeowner Data Resources

Bee Savvy Gives recommendation to:
1. Title Company - FREE
2. Remind - FREE
3. Vulcan 7 - $
4. BeeVerified - $

Other sources
1. REDX
2. My + Plus leads
3. Espresso Agent
4. Landvoice
5. Cole Realty Source
6. Property Radar
7. BatchLead
8. LandGlide
9. Mojo Dialer

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We have a returning guest today, Camie Mosley. She's a producer and screen writer for Horror genre.
Today, she's going to talk about her script writing process. Camie started out in the Real Estate industry but after a while she started to follow her passion for writing

How did she choose the this horror genre? It's actually dedicated to her mother because she loved notable authors like Stephen King. Watching horror films together with her mother during her younger years was their bonding time.

Join us as she talks about her experiences throughout her journey and her future goals!

Watch the video and find out more!

Cain Tapp is on board today! Join us as we talk do recap about business planning

2022 Business Planning

1. Financial
2. Sales and Marketing
3. Customer Service

Planning your business in 2022?
1.Sales and Marketing
Definition of marketing: promotion, advertising, networking and lead generation for your business

1. Definition of Sales: the daily focus
- Turning potential leads into customers
- Generating more business from existing customers

2. Customer Service
Definition of customer Service: The creation, production and fulfillment of your product or service
To your customer. It also includes operations, logistics and the administrations of your business.

3. Financial Management
Definition of Financial Management: Overseeing the income, Expenditures, profits and cash flow of your business

1. Here's where to start
- Make a list of all your fixed expenses
- Make a list of all your irregular expenses
- Everything else is discretionary spending

2. ABC your home expenses
- A's are need that you can do nothing about
- B's are needs that you can do something about now
- C's are wants

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We featured another video from Tom Ferry talking about Time management. Becoming a real estate agent will require you to develop habits that keeps you improving throughout your career. Distractions can lead you to manage your time ineffectively. If you find yourself in pressure with time management. This video might help you!

How to win the day?

Win the day
Make 5 check in calls
Write 3 personal notes
Add 1 person to your database

Win the week
Grab coffee with a favorite client
Host at least business-to-business lunch
Average at least 7 pop-by

Win the month
Contact all of your clients
Send an item value to your database on the 1st of the month
Send and eReport on the 15th of the month

Win the year
Host at least 1 client party
Measure your results vs. goals
Work with a coach

Remember:
Win 2 hours = you win the day
Win 4 days - you win the week
Win 3 weeks - you win the month
Win 8 months - you win the year

Watch the video and find out more!

We featured a video from Tom Ferry talking about Rich vs. Poor money management. Tom talks about a business strategy on how to manage your money. Every financial goal requires patience and dedication with consistency towards your goal.

When owning a business, make sure to hire a good CPA because they can help you save money over time.

Watch the video and find out more!