In 2008 -- amid the last recession -- Ryan Iwamoto and his co-founders started Los Angeles-based 24 Hour Home Care with $160,000 total of investment cash from family and friends. The company is now one of the largest privately owned home care companies in the U.S. with 19 locations spanning three states and over $115 million in projected revenue in 2020.

The growth that 24 Hour Home Care has seen over the last 12 years has been completely organic. Iwamoto, who serves as the president, has seen his company make the Inc. 5000 list recognizing the fastest growing companies in the country for eight years straight.

That success is due to the company’s ability to make innovative partnerships, its team and its ability to adapt on the fly -- like it did when COVID-19 arrived in California. The biggest, however, is its “secret sauce,” Iwamoto said.

For this episode of Disrupt, HHCN caught up with Iwamoto to discuss that secret sauce, as well as non-medical home care, Medicare Advantage and the company’s 12-year journey to the top of the industry.

Listen to this episode of Disrupt to learn:

— What company 24 Hour Home Care modeled itself after

— How it adjusted when COVID-19 hit and how it plans to keep growing

— How it wins partnerships with hospitals and MA plans

— And more!