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A slow-moving popcorn line sparked today’s conversation, but what it uncovered was a masterclass in business strategy. Jenny Rae and Namaan dig into Garrett Popcorn’s iconic brand, operational bottlenecks, and surprising pricing tactics.
They also explore what Garrett’s isn’t doing - and what it could - plus how SkinnyPop’s explosive growth started with the same insight: there’s real money in popcorn.
From impulse buys to private equity plays, today’s episode reveals how small tweaks in consumer experience can lead to massive business impact.
Join Market Outsiders live every weekday at 9:15AM ET on LinkedIn and YouTube.
Connect With Management Consulted
5
7373 ratings
Send us a text
A slow-moving popcorn line sparked today’s conversation, but what it uncovered was a masterclass in business strategy. Jenny Rae and Namaan dig into Garrett Popcorn’s iconic brand, operational bottlenecks, and surprising pricing tactics.
They also explore what Garrett’s isn’t doing - and what it could - plus how SkinnyPop’s explosive growth started with the same insight: there’s real money in popcorn.
From impulse buys to private equity plays, today’s episode reveals how small tweaks in consumer experience can lead to massive business impact.
Join Market Outsiders live every weekday at 9:15AM ET on LinkedIn and YouTube.
Connect With Management Consulted
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