With the rising trend of the term “luxury”, it seems like everyone wants to call themselves a “luxury” fill-in-the-blank these days. 

But what does the term luxury even mean in the wedding industry? Are there qualifiers for being able to use the term? Does the term say something about how a professional charges or the level of service they provide? How do you know whether a wedding classifies as a luxury event? And the biggest question – is working in the luxury market a true pinnacle of success?

In this conversation, we talk with Jaime Kostechko, lead planner and founder of the wedding planning firm, Wild Heart Events, who breaks down the term “luxury” and shares with us her interpretation of where it fits in the wedding industry.

You can follow Jaime and her planning company Wild Heart Events on Instagram at https://www.instagram.com/wild_heart_events/.