May 22, 2022

S3 - Ep21 - Laura and Kate discuss how they refined the process of a fast growing mobile tanning business, their success strategy and future franchising expansion

56 minutes

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Let's talk starting a business from scratch with just an idea and some good old fashioned hard work. That's what Kate Rath and Laura Borsky did shortly after becoming friends. Mobile Glow is Cincinnati’s premiere mobile only spray tan service. They come to the client to provide the ultimate spray tan experience.

When a clients book's online at www.theMobileGlow.com they quickly contact them with instructions and to discuss details. One of their all-female staff arrives at the client's home and perform the tanning service. Once complete, payment is electronic providing a seamless process from booking to payment. Mobile Glow's advantage is their dedication to providing the best glow and customer service rising above the rest.

They've also learned a lot about the diverse client needs as they work through the early stages of this business. They discuss how they've adjusted process, identified customer personas and needs as well as additional products they can offer that compliment the tanning service. They also realized these are not one-time clients and this is a great service for word of mouth. We discuss these things so much on the podcast with business owners who have found lasting success.

If you have an idea and just need a a little motivation then this is the episode for you. Kate and Laura practically give us a step-by-step journey as they work towards perfecting their tanning business process.

If you live in the Cincinnati area and would like to try out the service for yourself then check out www.theMobileGlow.com. They are also always looking for aspiring tanning techs and are happy to chat.

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By Adam Koehler & Kyle Stevie

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