Soul Leaders® Podcast with Mills Gray

S6 E46 When Your Pricing Changes With Your Mood: The Real Talk About Emotional Pricing


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Grab your coffee and settle in because today we're diving into something that comes up constantly with my clients - and if I'm honest, something I've struggled with too. We're talking about pricing that shifts based on how you're feeling that day, and why that's keeping you from building the scalable business you deserve.


This week's client calls brought this topic front and centre - when your pricing depends on confidence levels, the size of the business you're pitching to, or just a "feeling" you have, it's time for a deeper conversation. Let's transform that chaos into clarity.



Key Topics Covered

In this honest episode, I explore:

  • Why emotional pricing keeps your business unstable (and how to fix it)
  • The real cost of charging less to be "kind" - to yourself and your clients
  • How to embody your pricing so it reflects your energy, experience, and business model
  • Setting boundaries around discounting and managing client expectations
  • The importance of transparent pricing on your website (goodbye, "jump on a call to find out")
  • Creating pricing tiers that serve different clients AND keep your business exciting



Let's Connect!

  • Ready to audit your pricing and offers? DM me @mills_gray to chat about working together
  • Business consultancy options (November spot or January start)
  • FREE PRIVATE PODCAST: The 3-Day Private Podcast to Restructure Your Business for Clean, Scalable Growth




For more resources & full show notes head over to https://www.millsgray.com/when-your-pricing-changes-with-your-mood-the-real-talk-about-emotional-pricing/

Mentioned in this episode:

Bottleneck to Breakthrough Private Podcast

The 3-Day Private Podcast to Restructure Your Business for Clean, Scalable Growth

If your business works, but only because you do, this free private podcast is your next chapter.
You didn’t build this to hustle harder. You built it to feel easier. Let’s make that real. We're starting on the 10th of December!

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Soul Leaders® Podcast with Mills GrayBy Mills Gray, Business Strategist

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