On today’s episode, we’re joined by Baird Hall, SaaS Builder and Co-Founder at Churnkey, the platform which supercharges every part of customer retention, helping companies optimize growth.



We talk about:

• Advantages & disadvantages of various pricing model & their impact on churn
• The 4 different types of churn
• Dos & don’ts for SaaS startups to reduce churn
• Important data to capture around customer cancellations
• How customer reactivations are a big, often neglected opportunity for SaaS companies

On today’s episode, we’re joined by Matt Verlaque, Chief Operating Officer at SaaS Academy, the complete business growth system for SaaS founders.

We talk about:



• How SaaS companies are 10% art, 90% science
• Making deposits into your customer goodwill account to avert disaster
• Important founder attributes for success
• The most innovative marketing strategies Matt has seen

On today’s episode, we’re joined by Sid Banerjee, Chief XM Strategy Officer, Qualtrics, the leader and creator of the experience management category. We talk about:



• Using automation to generate faster insights
• Focusing on delivering value, and demonstrating that to prospective clients
• How Gen AI is finding problems & recommending solutions
• Using AI for right & left brain capabilities to build 150 different analysis models
• Using analytics to determine where digital customer journeys break

On today’s episode, we’re joined by Phil Ahad, Former CDO at Toluna, the leading global insights technology and panel provider. We talk about:



• How much of Phil’s day-to-day work could be done by AI
• Trading privacy for personalized recommendations
• The need for human insights when testing future concepts
• Reaching the point of fully democratized market research
• How AI will disrupt revenue models

On today’s episode, we’re joined by Lee Blakemore, Chief Executive Officer of Introhive, the leading Client Intelligence Platform. We talk about:



• Building a culture that’s data-oriented & encouraging autonomy 
• Resisting unproductive fads, such as pushing for metrics that don't correlate to profit & revenue
• Being pragmatic – without killing opportunities
• Amusing anecdotes about the early cloud days
• If startups should invest more in marketing or sales

On today’s episode, we’re joined by Devvret Rishi, CEO & Co-Founder at Predibase, the low-code AI platform for developers. We talk about:

• Progress towards democratization of LLM & AI
• Tackling the main challenges of machine learning
• Will LLM apps replace or enhance SaaS apps?
• Insights from Predibase’s survey of 150 executives, data scientists, & developers
• Why people will stop trying to use a cannon when they need a scalpel

On today’s episode, we’re joined by Peter Voss, Founder/ CEO/ Chief Scientist, AGI Innovations & Aigo.ai, developers of the first and only “Chatbot with a Brain.” We talk about:

• The 3 waves of AI
• Hyper personalization as compared to generative AI
• How chatbot technology in the future will conduct interviews to learn requirements
• Traceability to understand any mistakes with AI
• Building a truly personal assistant that serves your agenda, is hyper-personalized, & private

On today’s episode, we’re joined by Ben Johnson Founder, CEO of Particle41, a provider of software and product development solutions crafted by world-class app development, DevOps, and data science teams. We talk about:

• What components the CTO owns in a SaaS company
• Optimizing the efficiency of dev teams
• How much of the CTO role is internal vs. external
• How to interview & identify a great CTO candidate

On today’s episode, we’re joined by Jason Kruger, President & Founder at Signature Analytics, a provider of expert-level accounting and business advisory solutions to small and middle-market businesses throughout Southern California and beyond.

We talk about:

• Accounting mistakes commonly made by SaaS founders
• The challenges of balancing CEO optimism with necessary pragmatism
• Areas successful SaaS CEOs spend the most time on
• The collaborative process of developing KPIs
• The trouble with viewing accounting as a necessary evil

On today’s episode, we’re joined by Dan Balcauski, Founder and Chief Pricing Officer of Product Tranquility, a consulting firm in Austin, Texas focused on helping high-volume B2B SaaS CEOs define pricing and packaging for new products.

We talk about:

• What people often get wrong about pricing
• Pricing questions you should never ask
• What to ask instead 
• The right way for companies to raise prices
• How to determine if you should publish pricing online