Sacha Lord left school with no A-Levels and no idea what he was going to do with his life. Yet, he would go on to run the biggest metropolitan festival in the UK and be the first ever Night Time Economy Advisor for Andy Burnham.

Alex and Joe chat with Sacha about how he fell in love with Mancheter’s rave scene and how he has both been contributing and shaping it ever since. 

He shares stories of how he started with blagging to get people through the doors, the scary and darker moments of working in , and how it all led to him being a pivotal part of Manchester’s nightlife scene with The Warehouse Project and Parklife. 

He also gives advice to business owners as we enter a difficult couple of years, and he reveals whether or not he’d ever go into politics. 

Follow Sacha and the team behind The Founders