Same Side Selling Podcast

On today’s edition of the podcast I speak with Craig Zawada who is Chief Visionary Officer at PROS, an organization that applies the latest technology to help customers drive incremental sales growth and profit.  

Craig and I talk about the biggest mistakes people make when it comes to pricing, what factors you should look at to determine where your pricing might need to be adjusted up and down, how to use technology to move the needle, and also how important timing is when it comes to pricing. Craig shares that "Either companies don’t spend enough time on pricing or they spend it in the wrong way."

On this edition, I speak with Neen James about her latest book, Attention Pays: How to Drive Profitability, Productivity and Accountability.  Her new book spotlights on the power of attention and absolute focus. 

Neen and I also talk about the biggest misconception businesses have when it comes to attention, how to deal with people who want to have their cell phones out in meetings and the difference between each generation and how they understand attention.  Neen shares that “In business we think we’re paying attention, but we’re not.  We’re paying attention, but we’re paying attention to the wrong things."

I know you're going to love this discussion, and you're going to learn a ton from Neen James on this edition of podcast.

On today’s edition of the Grow My Revenue podcast, I speak with Joey Coleman.  Joey is an expert on customer experience as well as helping organizations keep their best customers through enhancing their experience.  He is also author of a new book, Never Lose A Customer Again. Joey and I talk about the greatest misconception when it comes to losing customers, different things you can do in social media and in person to create that lasting experience for customers, and the specific things you can do to earn referrals and drive repeat business.

On this week's edition of the Grow My Revenue podcast, I speak with Melissa Agnes.  Melissa is the author of Crisis Ready. Building an INVINCIBLE Brand in an Uncertain World, and she is an expert and leading authority when it comes to crisis preparedness, reputation management and brand protection.  We talk about the biggest mistakes people make when it comes to being prepared for a crisis, the timing and accuracy associated with healing a crisis, and the specific steps you can do to make sure your business is invincible.

On today’s edition of the Grow My Revenue podcast, I speak with Jim Cathcart who is not only the author of 18 books, he was also inducted into the Sales & Marketing Hall of Fame in London, England, as well as the Speaker Hall of Fame.

Jim shares that "every business has a reason for existing, but it's never money." He further adds that "if our people understood clearly that the purpose of business is to make life better, then everything would be communicated in a different way and every employee, no matter what their position, would have more of an emotional investment into the meaning of what they do..."

People would come to me and say "can you build a community where we can interact with other people who are applying Same Side Selling to their business", and that’s what we have built with the Same Side Selling Academy.  On today's episode of the Grow My Revenue business cast I answer a few of the questions that have come up most frequently in the group.

On this week's edition of the Grow My Revenue podcast, I speak with Kelsey Ramsden. Kelsey understands that even the best and most successful leaders can stall and so we’re going to talk specifically about the biggest challenges that people face when they feel like they’ve stalled.  We also talk about the mindset that helps you get past that, some of the ways that people cope with that stalling and specific approaches you can take to keep you and your team energized going forward.

Networking is an important part of our business lives.  If we want to be successful and grow our organizations, it's wise to build a strong network of people with trust at the core of each relationship.  The problem is that, more often times than not, we don't go about it in the right way.  We seem to forget that "it all starts with a great conversation" as Scott Gerber, my guest this week on the Grow My Revenue podcast, reminds us.  Scott says, "we live in a world where people want to work with good people."  It's crucial to remember that it should be all about finding the right way in which to connect.

I'm fortunate enough to work with a lot of different businesses and get a glimpse into the methods and approaches that they've found work best for them when it comes to planning for the future, and others methods and approaches that don't work so well.  Since we're just in the beginning months of 2018, there's still plenty of time to plan for success in the months to come.

Mark is one of the foremost authorities on nonverbal communication and body language and this week we're talking about his latest book that he co-authored with Tracey Thomson, Truth And Lies: What people are really thinking.  We also talk about the biggest misconceptions that people have when it comes to body language and we'll talk about a specific approach or mindset that you can have for critical thinking so that you have the best chance at understanding someone's body language so you can ultimately communicate more effectively with them.