What’s a giant consumer electronics maker to do when it notices that younger customers are more interested in paying for experiences, rather than things? That’s what WIRED senior associate editor Arielle Pardes had the chance to ask Samsung’s David Eun this week at the Collision conference in Toronto. Eun says he envisions a consumer market in the not-so-distant future where all of the physical goods we now purchase outright are rented, and he talked about how Samsung Next, the company’s innovation arm, is investing and acquiring to make sure Samsung doesn’t miss the (rented?) boat.

Show Notes: Here’s WIRED’s story on how Huawei might handle the latest U.S. sanctions. And you can read about the new MacBook Pros here and the keyboard fix here.

Recommendations:Mike recommends the Popcast! Podcast; this week it’s all about AirPods. Arielle recommends earplugs. Just wear earplugs. Lauren recommends this Ezra Klein podcast episode about work as identity and burnout as a lifestyle.

Arielle Pardes can be found at @pardesoteric. Lauren Goode is @laurengoode. Michael Calore can be found at @snackfight. Bling the main hotline at @GadgetLab. Our theme song is by Solar Keys.

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