Sara Blakely is the founder of Spanx and Sneex and opens up about believing in her products and trusting her gut. She created her revolutionary brand after identifying a problem in her wardrobe: what undergarments could she wear with white pants? Blakely's answer to that question started a shapewear revolution. She used the money she earned selling fax machines to launch her products, which soon started flying off the shelves of department stores and became a wardrobe staple for millions. She sold her majority stake in Spanx in 2021 after more than twenty years at the helm. Blakely opened up to Hoda on her journey to success, embracing failure, and trusting her intuition.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.