When Saul Kaplan produced his carefully compiled spreadsheet of how he planned to host a two day summit on innovation, the last thing he expected his friend to do was tear the spreadsheet to pieces—literally.

 His friend was none other than Richard Saul Wurman, the founder of TED, so his feedback was not something Saul could take lightly. This summit was his dream. After years of being a consultant and looking at innovation from the top-down, he knew that he wanted to put on an event that focused on innovation from the bottom-up—what Saul referred to as a “human-centered design.” He had planned everything, from how they would scale from the nano to the cosmic, but the feedback from Richard was blunt and to the point: “You have an awful lot to learn, Kaplan, about what organic engagement and connection is…Design something that you’re interested in, that you can learn from, and then allow other people to participate in that by doing it openly and transparently.”

In many ways, that has become the touchpoint of the annual Business Innovation Factory (BIF) summit. Organic engagement and connection permeate each session, and the best talks are those that solve problems in the real world and discuss the human experience.

Join us as we discuss his advice for anyone planning a conference or summit, what it means to “Cause a RCUS,” and how he continually finds ways to reinvent himself.

Show notes and links - https://whitneyjohnson.com/saul-kaplan