Scale Differently

Episode 41 is taken from a Lean Coffee conversation inside our Lean Out Circle Facebook group. Every single week inside our private Facebook group Crista Grasso, Host of The Lean Out Your Business Podcast, goes live with a mini training followed by Q&A.

In today's episode Crista shares how you can optimize the hiring process. Together Crista and Jessica Main discuss:

5:05 how to hire based on alignment

6:00 the 2 reasons to hire

8:08 the many different versions of hiring

8:53 the first piece you need in place to optimize hiring

13:39 how to position yourself in the market when looking for a new hire (or a new job)

15:54 the sections to include in a job posting

24:10 why you should make it "difficult" on an applicant

If you loved this episode then you won't want to miss the opportunity to join like minded, high achieving women at the Lean Out, Level Up Retreat. Reserve your spot today!

Want to start your strategic planning? Order your 90 Day Planner to help you create and execute your plan, remembering to plan "just in time."

If you have a plan but are struggling to execute, are not getting your desired results or are wondering if your vision needs some fine tuning, your book your 1:1 business intensive session with Crista and start getting the outcomes you knew you could.

Love this podcast? Then you want to join the Lean Out Method community on Facebook for weekly mini trainings with Crista.

Are you feeling stuck? Maybe confused about what to do next or wondering why you can't get to the next stage in your business or in your personal life? Then you won't want to miss Episode 40 of The Lean Out Your Business Podcast, where host Crista Grasso interviews Amira Alvarez, the Founder and CEO of The Unstoppable Woman, a platform designed to help women make quantum leaps to scale their business and step into who they were created to be.

Amira knows what it looks like to grow a business where the only tool you have is to work harder. She is no stranger to forgetting to brush her teeth and spending the whole day in her old sweatpants, missing dinner with a spouse because it feels like the only way to grow is to spend every waking moment working. She found a way out of that pattern and now she helps her clients do the same by helping them discover the next best tactical and internal steps to take in order to move quickly towards their goal. She gives them new tools.

In Episode 40 Crista and Amira discuss:

8:43 the three ways to make more money in business

11:26 the universal laws and how understanding them might be the secret to your success

15:09 the biggest mistakes people make when trying to grow a business

17:45 what it looks like to move towards the resistance

19:35 how to create time

22:46 the quantum leaps Amira took to grow her business to over $1 million and how you can do the same

Want more from Amira? She's offering all kinds of free downloads at theunstoppablewoman.com/freestuff

Sign up for The Unstoppable Woman Summit (tickets available live or virtual) here.

If you loved this episode then you won't want to miss the opportunity to join like minded, high achieving women at the Lean Out, Level Up Retreat. Reserve your spot today!

Want to start your strategic planning? Order your 90 Day Planner to help you create and execute your plan, remembering to plan "just in time."

If you have a plan but are struggling to execute, are not getting your desired results or are wondering if your vision needs some fine tuning, your book your 1:1 business intensive session with Crista and start getting the outcomes you knew you could.

Love this podcast? Then you want to join the Lean Out Method community on Facebook for weekly mini trainings with Crista.

In Episode 39 of The Lean Out Your Business Podcast, Jordan Eades returns to share why we overwork and how we can overcome it before we find ourselves in burnout.

Jordan Eades, the founder of Your Best Business Life, was originally on Episode 19 of The Lean Out Your Business podcast. In Episode 19 Jordan shares the dark side of business success including the negative health effects of burnout. In Episode 39 she's back to share how we can avoid reaching burnout in the first place.

Listen in as Crista Grasso, the Host of The Lean Out Your Business Podcast, and Jordan discuss:

2:50 the definition of overwork

4:31 why overwork is easier to fix than burnout

7:40 what overwork looks like and key symptoms

12:00 why we overwork and how to avoid it

17:21 the subconscious beliefs that lead to overwork

22:00 five common psychological patterns that lead to overwork

If you loved this episode then you won't want to miss the opportunity to join like minded, high achieving women at the Lean Out, Level Up Retreat. Reserve your spot today!

Want to start your strategic planning? Order your 90 Day Planner to help you create and execute your plan, remembering to plan "just in time."

If you have a plan but are struggling to execute, are not getting your desired results or are wondering if your vision needs some fine tuning, your book your 1:1 business intensive session with Crista and start getting the outcomes you knew you could.

Love this podcast? Then you want to join the Lean Out Method community on Facebook for weekly mini trainings with Crista.

Ready to Lean Out Your Business and simplify to scale? Apply for entry into the Simplify to Scale Business Accelerator Program lead by Crista Grasso.

Finishing the year strong is bigger than the year you're in. It's actually the best way to put yourself and your business in an optimal position to scale in the new year.

In Episode 38 of The Lean Out Your Business Podcast, host, Crista Grasso walks you through what it looks like to lean out this Fall so you can finish the year strong and set yourself up for success in January.

Listen in as Crista walks you through the five areas you need to lean out, including your physical workplace, your digital workplace, systems/offers/finances, habits and mindset.

3:45 – leaning out your physical workplace

6:50 – digging into the 5s strategy (a principle that can be applied everywhere you need to lean out)

15:15 – a bonus that is usually only available for Simplify to Scale members

19:00 – leaning out your digital workplace

23:51 – why you need to Google your business incognito

Want do dig deeper into this topic? You can access the free training by joining the Lean Out Circle, our private Facebook Group.

If you loved this episode then you won't want to miss the opportunity to join like minded, high achieving women at the Lean Out, Level Up Retreat. Reserve your spot today!

Want to start your strategic planning? Order your 90 Day Planner to help you create and execute your plan, remembering to plan "just in time."

If you have a plan but are struggling to execute, are not getting your desired results or are wondering if your vision needs some fine tuning, your book your 1:1 business intensive session with Crista and start getting the outcomes you knew you could.

Love this podcast? Then you want to join the Lean Out Method community on Facebook for weekly mini trainings with Crista.

Ready to Lean Out Your Business and simplify to scale? Apply for entry into the Simplify to Scale Business Accelerator Program lead by Crista Grasso.

Meagan Ruppert and Athena Quinones are co-founders of Ladies Who Scale, a community and mastermind for high powered women who coach and want to ditch the hustle mentality while building a legacy coaching empire at scale.

Meagan and Athena met while working for an online coaching business that they took from $0 to $8 million in twenty-eight months. Since leaving that company they have successfully scaled their own company to 7-figures and are now helping other entrepreneurs scale their own coaching businesses.

Want more from Athena and Meagan? Join their Facebook group for weekly live coaching at ladieswhoscale.com

In Episode 37 of The Lean Out Your Business Podcast, Crista, Athena and Meagan discuss:

6:11 the thing you have to master that is imperative to your growth

9:30 the order in which you should hire new team members

12:40 what every good idea needs in order to be successful

13:30 how to build a successful sales team

20:12 how to start thinking/acting like a true CEO instead of a business owner/operator

24:30 what you need to be thinking of now if you are going to scale successfully

If you loved this episode then you won't want to miss the opportunity to join like minded, high achieving women at the Lean Out, Level Up Retreat. Reserve your spot today!

Want to start your strategic planning? Order your 90 Day Planner to help you create and execute your plan, remembering to plan "just in time."

If you have a plan but are struggling to execute, are not getting your desired results or are wondering if your vision needs some fine tuning, your book your 1:1 business intensive session with Crista and start getting the outcomes you knew you could. 

Love this podcast? Then you want to join the Lean Out Method community on Facebook for weekly mini trainings with Crista. 

Ready to Lean Out Your Business and simplify to scale? Apply for entry into the Simplify to Scale Business Accelerator Program lead by Crista Grasso. 

Have you ever paid for a Facebook ad and then had absolutely no return on it? Or maybe you paid for a Facebook ad and had all kinds of return on it but you didn't have the infrastructure in place to keep up with the influx in leads? In both instances the money is gone and you didn't get the results you wanted.

In Episode 36 of The Lean Out Your Business Podcast, Crista Grasso, interviews Lisa Pezik, a lead generator and content creation specialist, who founded Infinite Design House with her husband Eric. Together they help their customers get clear on their message, transition when things aren't working, get visible online (and offline) and get potential customers to take notice so that they become clients fast.

In today's conversation with Lisa, she shares what works and what doesn't work when it comes to content creation and lead generation and why she sees so many Facebook ads flop.

In today's episode Crista and Lisa talk about:

6:22 – why there is no room for cookie cutter in today's business world

7:37 – how you can use your story to find your ideal customers

11:07 – why you need to be vulnerable I your story telling (and what that looks like, hint: it's not emotional dumping on your audience)

15:12 – how perfect is boring (and no longer sells)

23:11 – how to know when you're ready to implement lead generation

29:44 – why you need a team and what it looks like to manage one

Follow Lisa on Instagram @lisapezik

If you loved this episode then you won't want to miss the opportunity to join like minded, high achieving women at the Lean Out, Level Up Retreat. Reserve your spot today!

Want to start your strategic planning? Order your 90 Day Planner to help you create and execute your plan, remembering to plan "just in time."

If you have a plan but are struggling to execute, are not getting your desired results or are wondering if your vision needs some fine tuning, your book your 1:1 business intensive session with Crista and start getting the outcomes you knew you could.

Love this podcast? Then you want to join the Lean Out Method community on Facebook for weekly mini trainings with Crista.

Ready to Lean Out Your Business and simplify to scale? Apply for entry into the Simplify to Scale Business Accelerator Program lead by Crista Grasso.

Scaling your business doesn't have to take up more of your resources. In Episode 35 of the Lean Out Your Business Podcast, Host, Crista Grasso, shares multiple ways you can 3x your profitability without spending more money or more time.

In Episode 35 Crista will walk you through a fictious online course model to show you:

2:35 what it looks like to drive leads through an existing workshop and paid ads

5:55 traditional ways to pay for scaling

8:20 two ways you can scale your profitability without using more resources

11:05 how to incentivize workshop participants to show up live

15:00 how to address objections

17:00 how to transition potential clients from consideration to conversion

17:40 a bonus tip on how to decide what to scale

This type of coaching is one small example of the way Crista works with her clients in the Simply to Scale Business Accelerator course. Applications are being accepted now. If you are interested in scaling your business don't miss your chance to apply by visiting leanoutmethod.com/scale

If you loved this episode then you won't want to miss the opportunity to join like minded, high achieving women at the Lean Out, Level Up Retreat. Reserve your spot today!

Want to start your strategic planning? Order your 90 Day Planner to help you create and execute your plan, remembering to plan "just in time."

If you have a plan but are struggling to execute, are not getting your desired results or are wondering if your vision needs some fine tuning, your book your 1:1 business intensive session with Crista and start getting the outcomes you knew you could.

Love this podcast? Then you want to join the Lean Out Method community on Facebook for weekly mini trainings with Crista.

Nikki Nash, Founder of Market Your Genius was originally on Episode 11 of The Lean Out Your Business podcast, she's back in Episode 34 to discuss how you can position yourself as an expert in your industry and what it was like to write a book, a lifelong bucket list item of hers.

If you've had a dream for a while or if you're wanting to launch a product or service into the world but are worried you aren't ready, you won't want to miss my conversation with Nikki where she shares:

3:45 – the number one indicator on whether your dream will succeed or not

6:15 – the key to others believing you are an expert

7:54 – how content creation affects whether or not people view you as an expert

8:45 – the four ways to become an expert

18:15 – the three ways to gain traffic

Order your copy of Market Your Genius at marketyourgeniusbook.com

If you loved this episode then you won't want to miss the opportunity to join like minded, high achieving women at the Lean Out, Level Up Retreat. Reserve your spot today!

Want to start your strategic planning? Order your 90 Day Planner to help you create and execute your plan, remembering to plan "just in time."

If you have a plan but are struggling to execute, are not getting your desired results or are wondering if your vision needs some fine tuning, your book your 1:1 business intensive session with Crista and start getting the outcomes you knew you could.

Love this podcast? Then you want to join the Lean Out Method community on Facebook for weekly mini trainings with Crista.

Ready to Lean Out Your Business and simplify to scale? Apply for entry into the Simplify to Scale Business Accelerator Program lead by Crista Grasso.

How is your relationship with money?

If you would check "complicated" at best you won't want to miss Episode 33 of The Lean Out Your Business Podcast where Crista Grasso interviews Aimee LaLiberte, Founder of My Virtual CFO, a company designed to help small business owners get a handle on their finances so they can see their big visions come to life, because let's be honest, most small business owners didn't start their business because they loved book keeping.

Aimee worked for colleges and non-profits for the first twenty years of her career where she helped build out fundraising campaigns and manage backend money systems. It was during this time that she realized small business owners were missing this money management knowledge and she decided to change that.

Today, through My Virtual CFO, Aimee helps small business owners uncover blind spots, course correct and get more profitable while helping them build their confidence and unwavering drive to attract and build wealth.

In Episode 33 Aimee and Crista discuss:

5:30 – what a basic money management system looks like

9:30 – why you need to put profit first

10:45 – the number one barrier keeping entrepreneurs from following the profit first system

13:30- how you can separate your self-worth from your business' bottom line

17:50 – the thoughts that prevent us from achieving our financial goals

25:15 – why feeling overwhelmed is a choice

Join Aimme's masterclass at myvirtualcfo.co/masterclass

If you loved this episode then you won't want to miss the opportunity to join like minded, high achieving women at the Lean Out, Level Up Retreat. Reserve your spot today!

Want to start your strategic planning? Order your 90 Day Planner to help you create and execute your plan, remembering to plan "just in time."

If you have a plan but are struggling to execute, are not getting your desired results or are wondering if your vision needs some fine tuning, your book your 1:1 business intensive session with Crista and start getting the outcomes you knew you could.

Love this podcast? Then you want to join the Lean Out Method community on Facebook for weekly mini trainings with Crista.

Ready to Lean Out Your Business and simplify to scale? Apply for entry into the Simplify to Scale Business Accelerator Program lead by Crista Grasso.

It's really important to build a business model with the end in mind. When you created your business did you dream of having time freedom and traveling the world or did you dream of building a large team and changing the world?

It's not uncommon to start with an aligned business model but then as you say yes to new opportunities and as the business begins to take on a life of its own it can quickly become misaligned, which leads entrepreneurs to burnout and questioning why they started in the first place.

In Episode 32, Host Crista Grasso takes you behind the scenes of her recent Simplify to Scale Workshop where she spends three days helping business owners define an aligned business model that matches the lifestyle they always dreamed of.

In this Episode, Crista discusses:

2:32 why you need to begin with the end in mind

3:02 two very different business models and why how you respond might be a good indicator of what business model is best for you

6:50 the curse of entrepreneurship

7:36 if there is more than one way to achieve success in business

Want to join the next workshop? Sign up now at leanoutmethod.com/simplifyit

If you loved this episode then you won't want to miss the opportunity to join like minded, high achieving women at the Lean Out, Level Up Retreat. Reserve your spot today!

Want to start your strategic planning? Order your 90 Day Planner to help you create and execute your plan, remembering to plan "just in time."

If you have a plan but are struggling to execute, are not getting your desired results or are wondering if your vision needs some fine tuning, your book your 1:1 business intensive session with Crista and start getting the outcomes you knew you could.

Love this podcast? Then you want to join the Lean Out Method community on Facebook for weekly mini trainings with Crista.

Ready to Lean Out Your Business and simplify to scale? Apply for entry into the Simplify to Scale Business Accelerator Program lead by Crista Grasso.