What do you say when someone asks, “What do you do?” In a sea of 30,000 brokers, your answer better stand out. In this episode, Ed Laine—30-year real estate veteran—unpacks the art of the elevator pitch and how it can be your most powerful tool in a competitive market. Learn how to communicate your value clearly, confidently, and memorably, while also gaining insider insight into off-market systems and how to use them to win clients. 🎯 Key Takeaways:<ul><li>Crafting a pitch that actually converts</li><li>How to give buyers priority access to properties before they hit the MLS</li><li>Leveraging direct mail for off-market listings</li><li>Collecting an admin fee upfront—and the legalities around it</li><li>PLUS: Ed’s new custom GPT chatbot, packed with a year’s worth of strategy</li></ul>

What do you say when someone asks, “What do you do?” In a sea of 30,000 brokers, your answer better stand out. In this episode, Ed Laine—30-year real estate veteran—unpacks the art of the elevator pitch and how it can be your most powerful tool in a competitive market. Learn how to communicate your value clearly, confidently, and memorably, while also gaining insider insight into off-market systems and how to use them to win clients. 🎯 Key Takeaways:Crafting a pitch that actually convertsHow to give buyers priority access to properties before they hit the MLSLeveraging direct mail for off-market listingsCollecting an admin fee upfront—and the legalities around itPLUS: Ed’s new custom GPT chatbot, packed with a year’s worth of strategy

"Scripting: How to Say What You Need...to Get What You Want! Elevator Pitch | Ed Laine | S20 E24

Agent Power Huddle is a daily jump-start giving you all the tools you need to create an amazing real estate career. Join us as our revolving group of industry-leading hosts covers everything from marketing to mindset, strategies and techniques to help you grow your real estate business. Weekly schedule: Mindset Monday starts every week with powerful tools to build your confidence and sharpen your focus. Hosted by Susan Johnson and Theautis Persons, who have both run real estate brokerages, trained thousands of agents, and channel their abundant energy and mindset into their high volume sales teams. Tactical Tuesday is led by Jesse Zagorsky who trains on Advanced Sales Techniques, Business Strategy, Technology and Marketing. You'll get action items you can employ in your business right away. Wednesdays are currently hosted by Oggie Penev, who created a highly leveraged real estate sales business selling 100’s of homes a year, while also purchasing, wholesaling and flipping a large volume of investment properties. Oggie brings his systematic approach to growing and scaling your business. Guest Hosts for the rest of the week include some of the top minds in the Real Estate industry, who focus on taking big ideas and breaking them down into bite-sized pieces. Agent Power Huddle is recorded as a daily webinar that is open to all agents at all companies. Designed for Team Members, Team Leaders, Solo Agents, and Broker/Owners alike. Whether you are brand new or have years in the business, our goal is to help you sell more houses in less time while creating the life you want! Affiliate Policy We do not accept any affiliate payments, sponsorships, endorsements or money from any vendors. We choose which tools, coaches, and platforms to support based on what's actually working in the industry today and creating a positive impact on agents’ lives.

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Agent Power Huddle is a daily jump-start giving you all the tools you need to create an amazing real estate career. Join us as our revolving group of industry-leading hosts covers everything from marketing to mindset, strategies and techniques to help you grow your real estate business.Weekly schedule:Mindset Monday starts every week with powerful tools to build your confidence and sharpen your focus. Hosted by Susan Johnson and Theautis Persons, who have both run real estate brokerages, trained thousands of agents, and channel their abundant energy and mindset into their high volume sales teams.Tactical Tuesday is led by Jesse Zagorsky who trains on Advanced Sales Techniques, Business Strategy, Technology and Marketing. You'll get action items you can employ in your business right away.Wednesdays are currently hosted by Oggie Penev, who created a highly leveraged real estate sales business selling 100’s of homes a year, while also purchasing, wholesaling and flipping a large volume of investment properties. Oggie brings his systematic approach to growing and scaling your business.Guest Hosts for the rest of the week include some of the top minds in the Real Estate industry, who focus on taking big ideas and breaking them down into bite-sized pieces.Agent Power Huddle is recorded as a daily webinar that is open to all agents at all companies. Designed for Team Members, Team Leaders, Solo Agents, and Broker/Owners alike. Whether you are brand new or have years in the business, our goal is to help you sell more houses in less time while creating the life you want!Affiliate PolicyWe do not accept any affiliate payments, sponsorships, endorsements or money from any vendors. We choose which tools, coaches, and platforms to support based on what's actually working in the industry today and creating a positive impact on agents’ lives.

Agent Power Huddle is a daily jump-start giving you all the tools you need to create an amazing real estate career. Join us as our revolving group of industry-leading hosts covers everything from marketing to mindset, strategies and techniques to help you grow your real estate business. Weekly schedule: Mindset Monday starts every week with powerful tools to build your confidence and sharpen your focus. Hosted by Susan Johnson and Theautis Persons, who have both run real estate brokerages, trained thousands of agents, and channel their abundant energy and mindset into their high volume sales teams. Tactical Tuesday is led by Jesse Zagorsky who trains on Advanced Sales Techniques, Business Strategy, Technology and Marketing. You'll get action items you can employ in your business right away. Wednesdays are currently hosted by Oggie Penev, who created a highly leveraged real estate sales business selling 100’s of homes a year, while also purchasing, wholesaling and flipping a large volume of investment properties. Oggie brings his systematic approach to growing and scaling your business. Guest Hosts for the rest of the week include some of the top minds in the Real Estate industry, who focus on taking big ideas and breaking them down into bite-sized pieces. Agent Power Huddle is recorded as a daily webinar that is open to all agents at all companies. Designed for Team Members, Team Leaders, Solo Agents, and Broker/Owners alike. Whether you are brand new or have years in the business, our goal is to help you sell more houses in less time while creating the life you want! Affiliate Policy We do not accept any affiliate payments, sponsorships, endorsements or money from any vendors. We choose which tools, coaches, and platforms to support based on what's actually working in the industry today and creating a positive impact on agents’ lives.

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"Scripting: How to Say What You Need...to Get What You Want! Elevator Pitch | Ed Laine | S20 E24

"Scripting: How to Say What You Need...to Get What You Want! Elevator Pitch | Ed Laine | S20 E24

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