The SEO Starter Guide is getting a refresh! Have you ever wondered how the Search team plans and writes such a document? In this episode of Search Off the Record, John Mueller, Gary Illyes, and Lizzi Sassman discuss which topics are still relevant, the right level of detail for a starter guide, and whether or not including anti-patterns in documentation is a good idea. 

Resources:

Episode transcript → https://goo.gle/sotr068-transcript

SEO Starter Guide →  https://goo.gle/42alrmy

SEO Starter Guide: What’s all the drama? → https://goo.gle/4b6ZLMq

Let’s pick a domain name → https://goo.gle/3tezc6t

Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.

#SOTRpodcast

Speaker: John Mueller; Gary Illyes; Lizzi Sassman;,

Products Mentioned: Search Console;,

In this episode of Search, Martin, John, and Gary look back at 2023 and reminisce on some of this year’s Search announcements. From updates to Core Web Vitals to going back to basics of website titling, the team covers a wide range of announcements and updates in the world of SEO.

Resources: Episode transcript → https://goo.gle/sotr067-transcript

Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.  #SOTRpodcast

In this episode of Search, Martin, Gary, and John discuss aspects of SEO that website owners often overlook. From overall quality to more technical aspects, The Search team talks about where they focus on their SEO work and why the details add up to a better SEO experience. Resources: Episode transcript → https://goo.gle/sotr066-transcript

Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team. #SOTRpodcast

In this episode of Search, John, Gary, and Martin discuss why the search team adds and removes features on their search engine, Steve. From creating a better user experience to surfacing relevant answers for search queries, maintaining an organized webspace requires continual retooling. Tune into this episode of Search Off the Record to learn about what the team considers when updating their search engine itself! Resources: Episode transcript → https://goo.gle/sotr065-transcript

Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team. #SOTRpodcast

In this episode of Search, John and Gary discuss the impact of quality on search results. From sitemaps to scheduling and more, the Google Search team talks about how the quality of the page and site plays a role in crawling and indexing, besides ranking. Do you need to update your site often or add many links? Tune in and find out on this episode of Search Off the Record!  Resources: Episode transcript → https://goo.gle/sotr064-transcript Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team. #SOTRpodcast