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Unlock the secrets of HTTP response codes and elevate your SEO strategy in today's episode of "SEO is not that hard" with your host, Ed Dawson. Ever wondered how to preserve your hard-earned SEO value when moving or deleting web pages? Discover why the 200 OK code is the linchpin of successful HTTP requests, ensuring that Googlebot and web browsers recognize and serve your content seamlessly. Learn the nuances of the 301 redirect, a critical tool for forwarding all ranking signals and backlinks to a new URL, safeguarding your site's SEO value during permanent changes.

But that's not all—Ed also demystifies the 302 redirect, explaining when and how to use it for temporary page moves without compromising your SEO efforts. By the end of this episode, you'll have a crystal-clear understanding of when to implement these redirects to maintain your page rankings and keep your SEO strategy on point. Plus, get real-world insights from the broadband industry on effectively managing redirects and retaining SEO value. Join us for this essential guide to mastering HTTP response codes and take control of your web pages' SEO performance like a pro!

SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com

Help feed the algorithm and leave a review at ratethispodcast.com/seo

You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips

To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me now

See Edd's personal site at edddawson.com

Ask me a question and get on the show Click here to record a question

Find Edd on Linkedin, Bluesky & Twitter

Find KeywordsPeopleUse on Twitter @kwds_ppl_use

"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/

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Can you imagine turning your SEO game around with just a few strategic tweaks? Join me, Ed Dawson, on this episode of "SEO is Not That Hard" as we uncover the journey from understanding web crawlers to mastering zero volume keywords. We'll demystify how Googlebot indexes new content, the critical role of web hosting in your site's performance, and the nuanced craft of web scraping. Get ready to dive deep into the technical underpinnings that keep your online presence robust and resilient.

We'll break down the essentials of website monitoring and why tools like Uptime Robot and Little Warden are vital for quick issue detection and resolution. Learn how downtime can tank your rankings and how to avoid common pitfalls like accidental changes to your robots.txt file. We'll also explore the impact of web spam on search results and advocate for white hat SEO practices to keep your site in Google's good graces. Whether you're a veteran SEO professional or new to the game, this episode is packed with insights to elevate your strategy and keep your website performing at its best.

SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com

Help feed the algorithm and leave a review at ratethispodcast.com/seo

You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips

To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me now

See Edd's personal site at edddawson.com

Ask me a question and get on the show Click here to record a question

Find Edd on Linkedin, Bluesky & Twitter

Find KeywordsPeopleUse on Twitter @kwds_ppl_use

"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/

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Want to protect your site from Google penalties and improve your SEO game? Join me, Ed Dawson, in part 25 of our SEO A to Z series as we explore the intricacies of UGC links, unnatural links, URLs, and user experience (UX). Learn how to leverage user-generated content links to safeguard your site, understand why Google may penalize unnatural links, and grasp the importance of clean, navigable URLs.

We'll also uncover the critical role of user experience in SEO success. Discover how core web vitals, mobile usability, and site security can make or break your site's performance. Whether you're a seasoned SEO professional or a budding enthusiast, this episode is loaded with actionable insights to elevate your digital strategy and boost your search rankings.

SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com

Help feed the algorithm and leave a review at ratethispodcast.com/seo

You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips

To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me now

See Edd's personal site at edddawson.com

Ask me a question and get on the show Click here to record a question

Find Edd on Linkedin, Bluesky & Twitter

Find KeywordsPeopleUse on Twitter @kwds_ppl_use

"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/

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Unlock the secrets to mastering SEO with Ed Dawson in this enlightening episode of "SEO is Not That Hard." Ever wondered how to make your website a user-friendly haven and Google-friendly powerhouse? We'll reveal the importance of taxonomy in organizing your content and the essentials of technical SEO, including crawlability, indexability, page speed, and sitemaps. You'll also gain a clear understanding of terms of service from both Google's perspective and your own legal obligations. Discussing TF-IDF and the pitfalls of thin content, we ensure you're equipped to keep your pages valuable and your SEO strategies sharp. Plus, learn why tiered link building is a risky venture you might want to steer clear of.

But that's not all—stay tuned as we explore the strategic advantages of keyword clustering and how it can spotlight the competitive landscape and site interrelationships within your niche. We'll also discuss the often misunderstood concept of toxic links and their potential impact on your rankings. Get to grips with the different ways to segment your website traffic and understand the significance of transactional intent, those high-value search queries where users are ready to buy. And for those still on the fence about what to purchase, we touch on commercial intent too. This episode is packed with actionable insights, designed to demystify SEO and boost your site's performance.

SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com

Help feed the algorithm and leave a review at ratethispodcast.com/seo

You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips

To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me now

See Edd's personal site at edddawson.com

Ask me a question and get on the show Click here to record a question

Find Edd on Linkedin, Bluesky & Twitter

Find KeywordsPeopleUse on Twitter @kwds_ppl_use

"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/

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Google today launched the rollout of their August 2024 Core Update.

The rollout will take up to 1 month to complete.

Will this help sites affected by the Helpful Content Updates?

Googles Blog Post announcing the update - https://developers.google.com/search/blog/2024/08/august-2024-core-update?hl=en

Googles updated advice on dealing with core update changes - https://developers.google.com/search/updates/core-updates

SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com

Help feed the algorithm and leave a review at ratethispodcast.com/seo

You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips

To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me now

See Edd's personal site at edddawson.com

Ask me a question and get on the show Click here to record a question

Find Edd on Linkedin, Bluesky & Twitter

Find KeywordsPeopleUse on Twitter @kwds_ppl_use

"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/

Send us a text

SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com

Help feed the algorithm and leave a review at ratethispodcast.com/seo

You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips

To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me now

See Edd's personal site at edddawson.com

Ask me a question and get on the show Click here to record a question

Find Edd on Linkedin, Bluesky & Twitter

Find KeywordsPeopleUse on Twitter @kwds_ppl_use

"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/

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What if you could turn your SEO efforts into a science experiment? Today on "SEO is Not That Hard," Ed Dawson dives into part 22 of our SEO A to Z series, guiding you through the nuances of SEO testing and snippet optimization. You'll learn how to scientifically test changes on your site to determine what truly impacts your traffic levels, especially if you're managing numerous similar pages like those on an e-commerce website. Ed introduces you to powerful platforms like SearchPilot and SEOTesting.com, which can facilitate your SEO experiments, offering invaluable insights whether you're a high-budget enterprise or a DIY enthusiast.

But we don't stop there. Ed also unpacks the concept of SERPs and the game-changing technique of SERP clustering. Discover how you can streamline your content strategy by clustering keywords based on shared organic search results, ensuring related keywords and questions are effectively grouped on the same pages. Utilizing tools available on KeywordsPeopleUse.com, you'll learn how to automate this process, making your SEO efforts not only more efficient but also more impactful. Tune in and transform your understanding of SEO from a guessing game into a data-driven practice.

SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com

Help feed the algorithm and leave a review at ratethispodcast.com/seo

You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips

To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me now

See Edd's personal site at edddawson.com

Ask me a question and get on the show Click here to record a question

Find Edd on Linkedin, Bluesky & Twitter

Find KeywordsPeopleUse on Twitter @kwds_ppl_use

"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/

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Ever wondered how the landscape of digital marketing is transforming with SaaS and SEO? Join me, Ed Dawson, as I unpack the game-changing benefits of software as a service and its pivotal role in evolving digital strategies. Learn how Schema can fine-tune your content for Google's ever-watchful eyes and discover the ins and outs of web scraping to enhance your data game. Whether you're curious about why SaaS platforms like Canva and Calendly are indispensable or how structured data can catapult your rankings, this episode lays it all out.

But that's not all. This episode is brimming with insights on Google's dynamic search features such as People Also Ask, related searches, and the cutting-edge Search Generative Experience (SGE) introduced in 2023. From understanding the intricacies of featured snippets to leveraging generative AI for direct answers, get ready to elevate your SEO strategy with actionable tips and expert knowledge. Don’t miss this power-packed episode of "SEO is Not That Hard!"—your ultimate guide to staying ahead in the digital marketing arena.

SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com

Help feed the algorithm and leave a review at ratethispodcast.com/seo

You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips

To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me now

See Edd's personal site at edddawson.com

Ask me a question and get on the show Click here to record a question

Find Edd on Linkedin, Bluesky & Twitter

Find KeywordsPeopleUse on Twitter @kwds_ppl_use

"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/

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Ever wondered why some websites always seem to have the freshest content for trending topics? Discover the power of "Query Deserves Freshness" (QDF), a pivotal ranking factor for news-related searches. We'll debunk the myth that every query demands new content and show you when freshness really matters. Plus, learn the ins and outs of the "rank and rent" strategy—a lucrative method for generating leads in local service niches. With practical advice on rank tracking and a deep dive into what influences your webpage's position in search results, this episode is packed with actionable insights to elevate your SEO game.

But that's not all! We uncover best practices for using 301 and 302 redirects without tanking your rankings, and highlight how to fix those pesky redirect chains that slow down your site and confuse Googlebot. Tools like Screaming Frog are your new best friends. We'll also discuss the importance of related searches in keyword research, the critical role of relevancy in link building, and how to expedite the indexing process via Google Search Console. To top it off, we'll emphasize why responsive web design is crucial for both user experience and SEO, and how third-party reviews can skyrocket your local business rankings. Tune in for an episode jam-packed with strategies that will revolutionize your approach to SEO!

SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com

Help feed the algorithm and leave a review at ratethispodcast.com/seo

You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips

To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me now

See Edd's personal site at edddawson.com

Ask me a question and get on the show Click here to record a question

Find Edd on Linkedin, Bluesky & Twitter

Find KeywordsPeopleUse on Twitter @kwds_ppl_use

"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/

Send us a text

Imagine transforming your SEO strategy with proven techniques that stand the test of time. Join me, Ed Dawson, as I recount the seismic shift brought about by Google's 2012 Penguin update and how it revolutionized my approach to link-building. Discover the power of Google's "People Also Ask" feature for extracting valuable keyword insights, and learn why personalization factors like location and search history are crucial for achieving the best search results. Get the inside scoop on creating comprehensive pillar pages that link to detailed subtopics—using my own websites as case studies to show you exactly how it's done.

But that's not all. We'll venture into the innovative world of Programmatic SEO (PSEO) and explore its immense potential to generate quality content efficiently using databases and templates. Hear about noteworthy examples like Broadbentic UK and Airbnb, and understand why proxy services are indispensable for managing web scraping activities and accessing content globally. Finally, I'll shed light on Python, the go-to tool for SEO automation, and how it can streamline your workflow—even if you're not a coding expert. This episode is packed with actionable insights and practical tips designed to elevate your SEO game.

SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com

Help feed the algorithm and leave a review at ratethispodcast.com/seo

You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips

To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me now

See Edd's personal site at edddawson.com

Ask me a question and get on the show Click here to record a question

Find Edd on Linkedin, Bluesky & Twitter

Find KeywordsPeopleUse on Twitter @kwds_ppl_use

"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/