When it comes to building a successful digital marketing agency, the common advice is: specialize. But after working with over 170 agencies that scaled past $1M, one thing is clear,  agencies that only specialize in one service often hit a ceiling. The Problem with Single-Service Specialization If your agency focuses on just one offering, like [...]

The post Why Single-Service Agencies Struggle (and the Smarter Way to Specialize) appeared first on Seven Figure Agency.

Everyone tells you to niche down. And for good reason, niching gives you leverage. It accelerates authority, simplifies marketing, raises prices, and builds trust faster. But here’s what most agency owners don’t realize: niching also raises the stakes. When you plant your flag in a vertical, you’re no longer one of many. You become the [...]

The post Why Retention is the Secret to Winning Your Agency’s Niche appeared first on Seven Figure Agency.

  The Agency Hiring Roadmap: How to Build a Team That Scales to Seven Figures When we first started our agency, we made every hiring mistake imaginable. Random hires, the wrong roles at the wrong times, and no clear structure. But fast forward to today,our agency generates over $7M per year with 47 full-time employees, [...]

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Closing agency deals doesn’t have to feel awkward or desperate. In fact, with the right sales process, you can shift from chasing prospects to guiding them through a clear, confident conversation that builds trust and leads to higher close rates. My agency has used this exact process to close over $40 million in services, and [...]

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Running an agency is hard. You’re grinding 8–12 hour days, wearing every hat in the business, and still stuck at the same revenue you were six months ago. Some weeks are great, others are terrible, and you can’t figure out why your revenue feels like a rollercoaster. If that sounds familiar, you’re not alone. Many [...]

The post The Client Shift That Can Add $20K–$50K MRR to Your Agency appeared first on Seven Figure Agency.

When I first started my agency, I had no clients, no recurring revenue, and no systems. The business failed to break $10K a month, and I barely paid myself. Fast forward, I rebuilt from the ground up, and that same business now does $7M per year with 150+ active clients. The difference came down to [...]

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Do you really know what your clients think about working with you? Many agencies assume they’re doing well until cancellations or churn reveal otherwise. The truth is: feedback is your fastest path to retention and growth. In this episode of the Scaling Together Podcast, we (Josh & Yesenia) break down how we use surveys, feedback [...]

The post Scaling Together: How Client Surveys Can Dramatically Improve Retention in Your Agency appeared first on Seven Figure Agency.

What does it take to grow a digital marketing agency from nothing to $20M in revenue, and then exit successfully? On the 7 Figure Agency Podcast, Josh Nelson sat down with Jason Hennessey, founder of Hennessey Digital, to unpack his journey. From stumbling into SEO while running a DJ business to becoming a thought leader [...]

The post From $0 to $20M: Jason Hennessey’s Journey to Scaling and Exiting His Agency appeared first on Seven Figure Agency.

As a digital marketing agency, your team plays a pivotal role in your daily operations and long-term success. Building a dream team is an important step if you want to continue growing and scaling your business. But this task may feel easier said than done. At Seven Figure Agency, we've spoken with dozens of agency owners [...]

The post Build the Agency Dream Team: Hiring With Core Values in Mind appeared first on Seven Figure Agency.

IntroductionWhat happens when your business partner is also your life partner? In this episode of the Scaling Together Podcast, we explore the raw, unfiltered reality of building and scaling businesses as a married couple. From secret struggles to staying connected through chaos, this conversation is packed with lessons for entrepreneurs navigating both business growth and [...]

The post What It’s Really Like to Be Married to an Entrepreneur appeared first on Seven Figure Agency.