SharkPreneur

By Kevin Harrington & Seth GreeneBusiness Entrepreneurship Marketing Management

SharkPreneur episodes

May 26, 2016 Lisa Sassevich
For experts who love what they do but hate the sales part!
SPECIAL GUEST: Lisa Sasevich, Author of The Invisible Close and The Live Sassy
Formula
Are you tired of being the best-kept secret in your field? Join Lisa
Sasevich and discover how to exponentially grow your speaking sales
using Irresistible Offers, get massive results without being salesy and
maximize your profits with no marketing budget!
In this action-packed session you'll learn:
• Simple, no-cost things you can do to instantly double or triple
your sales during live presentations...big or small.
• 3 secrets to designing a truly irresistible offer, versus a bundle of
fluff…Yes, they can tell!
• The secret to inspiring someone to act now...without being pushy or salesy!
• And most important, how to share the wealth of your wonderful and unique talents and
receive wealth in return!
It's a disservice to let interested consumers walk away without securing the benefit of your fabulous
products or services. They came to buy from you. Give them what they need to say "YES!"

Seth Greene is a 6 Time Best Selling Author, Nationally Recognized Direct Response Marketing Expert, and the only back to back to back GKIC Dan Kennedy Marketer of the Year Nominee. To Get a FREE Copy of Seth’s new book Podcast Marketing Magic, and access to a Live Podcast Marketing Training Conference Call go to http://www.UltimateMarketingMagician.com

Learn more about your ad choices. Visit megaphone.fm/adchoices
32 min
May 25, 2016 Brian Basilico
Brian is an internationally recognized best selling author, marketing coach, and sought after speaker on the topic of Social Networking, Relationship Marketing, and Internet Marketing for Business. With over 30 years experience with running businesses, he has a unique perspective on traditional and new marketing tools that help businesses find and connect with their ideal customers through his internet marketing system. Brian has produced thousands of projects from: Social Networking Campaigns, Websites, Blogs, EMail Marketing, Facebook Landing Pages, Google Adwords, Maps, Places and Analytics, YouTube Videos Audio, Video, Powerpoint™ and other traditional marketing tools.
Brian is also a social advocate (Board Member and Committee Member of Social Service Agencies & Chambers of Commerce), a webmaster and leader of an independent ministry, C.E.O. - Christian Enterprise Opportunities.
He also shares his knowledge and experience as an adjunct professor teaching Social Networking, Google and Internet Marketing tools and techniques at College of DuPage, Waubonsee Community College, Elgin Community College, Aurora University, along with multiple groups and conferences across the country.
Specialties: Marketing, Branding, Web Development, Search Engine Optimization, Multimedia, Audio, Video, PowerPoint, CD-Rom, DVD, Internet Marketing, and Social Networking
For More Information:
www.B2b-im.com - Internet Marketing
www.BaconCoach.com - Customer Creation Systems
www.BrianBasilico.com - Speaking
www.BaconPodcast.com - Podcast
www.BlabWithBacon.com - Blab Interviews
www.NotAboutU.com - Best Selling Books
www.SocialNetworkConsulting.com - Training

Seth Greene is a 6 Time Best Selling Author, Nationally Recognized Direct Response Marketing Expert, and the only back to back to back GKIC Dan Kennedy Marketer of the Year Nominee. To Get a FREE Copy of Seth’s new book Podcast Marketing Magic, and access to a Live Podcast Marketing Training Conference Call go to http://www.UltimateMarketingMagician.com

Learn more about your ad choices. Visit megaphone.fm/adchoices
25 min
May 23, 2016 Greg Cassar
As Australia’s leading Digital Marketing Business Coach,Greg Cassar is an expert when it comes to online conversion and lead generation. Having run several successful online consulting and e-commerce businesses for the past decade, Greg is now a sought after business coach and mentor for those wanting to optimise and ramp up their online businesses by laser targeting all aspects of digital marketing.
Greg’s business philosophy is centralised around integrity and providing satisfaction to his clients. Before any business relationship starts, he takes the time to ensure the business is the right fit the services he provides. As a result, Greg has hundreds of happy clients and raving fans Australia wide happily recommending his services.
Greg’s rapid rise to success is explained by his impressive entrepreneurial history.
In 2009 for he set up ‘Internet Marketing Done For You’ after spending his entire adult life as a self pro-claimed computer and marketing geek. His tech background served his new business well, by positioning him as a niche lead generation and optimization specialist, who also had the complimentary skill of understanding the implementation process as well as the theory.
Greg has gone onto to Double the Business of many companies that he has worked with. While offering companies ‘done-for-you’ digital marketing solutions has been the bread and butter of Greg’s business for largely the past decade, Greg has now moved into the coaching space, setting up intensive and specialised mastermind training for switched on business owners who instead of wanting a ‘done-for-you’ solution, prefer a coach to teach them the skills to double their business and hold them accountable as they action it themselves.
Greg is a member on the Digital Marketer round table “The War Room’ and frequently travels to the U.S to meet with Ryan Diess, Frank Kern, Perry Belcher, and other high-end international direct response marketing businesses to keep up to date with the latest digital marketing trends and workshop with some of the brightest international marketing minds.
Greg is a certified Google professional and Google Partner having managed over $5m in Adwords spend. Greg regularly is in at Google to keep on the forefront of changes Google makes, which enables him to share this information with his clients, saving them from costly oversights in their online advertising.
It’s Greg’s thirst for staying ahead of the curve and being able to covey difficult information in a simple way that provides his clients with unrivalled value and service.
Greg’s motto is “Invest in Yourself, Run Your Winners Long, Cut Your Loser Short, and Have Fun on the Journey.”
http://collective.com.au/

Seth Greene is a 6 Time Best Selling Author, Nationally Recognized Direct Response Marketing Expert, and the only back to back to back GKIC Dan Kennedy Marketer of the Year Nominee. To Get a FREE Copy of Seth’s new book Podcast Marketing Magic, and access to a Live Podcast Marketing Training Conference Call go to http://www.UltimateMarketingMagician.com

Learn more about your ad choices. Visit megaphone.fm/adchoices
20 min
May 20, 2016 Sherry Anderson
Sherri Anderson is an online marketing expert and client acquisition specialist who guides purpose-driven consultants, speakers, and information experts in their quest to do what they love full-time so that they can increase their influence, boost their income, and have a lasting impact in as many lives as possible.
Drawing on 10+ years of experience working with a wide array of professionals in the information industry, Sherri has formulated a proven, intelligent sales process which allows her clients to achieve their client acquisition goals.

Besides being an accomplished professional with a proven track record of helping her clients achieve their client acquisition goals, Sherri is also extremely personable, caring, and kind. At the same time, she is very honest and willing to tell her clients what they need to hear as opposed to what they want to hear, while remaining supportive of their unique ideas and goals. She is an excellent communicator and skilled listener, and at all times attentive to her clients’ needs.
Sherri can also relate to the demands of life and how these increase the complexity involved with running your own business. If you feel like you have responsibilities pulling you in what seems like a hundred different directions, consider Sherri’s life. Besides being the founder of Unique To You Marketing, she is also a wife to a husband who works with multiple corporate clients, a mother of 6 children (ages 13 – 1), an involved homeschooling parent with multiple children in multiple extra-curricular activities, a committed member of multiple non-profit groups, and a leader within her local community. So she completely understands the importance of work-life balance and the need to work smarter and not harder if you are to succeed in making the leap to full-time.
What is more, because her personal life is such a large part of who she is, she takes a personal interest in ensuring that her clients don’t just succeed at making the leap to full-time. She also takes a personal interest in ensuring that their journey is as smooth as possible, and that their personal lives do not suffer.

If you are looking for a true professional with these qualities who can guide you as you work to address your client acquisition struggles, then Sherri Anderson is the client acquisition specialist for you. Click here to schedule a 30-minute discovery session with Sherri so you can talk to her about your unique situation and determine the best course of action for you and your business.

Seth Greene is a 6 Time Bes
t Selling Author, Nationally Recognized Direct Response Marketing Expert, and the only back to back to back GKIC Dan Kennedy Marketer of the Year Nominee. To Get a FREE Copy of Seth’s new book Podcast Marketing Magic, and access to a Live Podcast Marketing Training Conference Call go to http://www.UltimateMarketingMagician.com

Learn more about your ad choices. Visit megaphone.fm/adchoices
13 min
May 19, 2016 Olly Richards
My name’s Olly Richards. I’m the founder of I Will Teach You A Language and I speak 8 languages.
If you’ve ever asked yourself:
What’s the best way to become fluent in a foreign language?
How come some people learn languages soeasily but I can’t?
How can I learn when I’m so busy?
How can I work language learning around myfamily life?
How can I learn to understand native speakers?
Which books or courses are good?
Or if you just have a passion for learning a foreign language but don’t know how…
…you’ve found the right place! Sign up to get all the best stuff by email, including my free eBook on tech resources for language learning.
http://www.iwillteachyoualanguage.com/about/

Seth Greene is a 6 Time Best Selling Author, Nationally Recognized Direct Response Marketing Expert, and the only back to back to back GKIC Dan Kennedy Marketer of the Year Nominee. To Get a FREE Copy of Seth’s new book Podcast Marketing Magic, and access to a Live Podcast Marketing Training Conference Call go to http://www.UltimateMarketingMagician.com

Learn more about your ad choices. Visit megaphone.fm/adchoices
17 min
May 18, 2016 James Hart
Hawthorn Law was founded by James Hart, a lawyer, entrepreneur and podcaster.
Since 2005, James has owned and operated several online businesses, in addition to a thriving law practice. Recently, he has decided to refocus his efforts towards working with clients he loves the most: online entrepreneurs.
Our innovative approach to providing value based legal services (i.e. no more billable hours) will allow us to build lifelong relationships with our clients, and provide legal services tailored to their needs depending on their stage of growth.

Seth Greene is a 6 Time Best Selling Author, Nationally Recognized Direct Response Marketing Expert, and the only back to back to back GKIC Dan Kennedy Marketer of the Year Nominee. To Get a FREE Copy of Seth’s new book Podcast Marketing Magic, and access to a Live Podcast Marketing Training Conference Call go to http://www.UltimateMarketingMagician.com

Learn more about your ad choices. Visit megaphone.fm/adchoices
24 min
May 16, 2016 Jeremy Reeves
Hi, my name is Jeremy Reeves.
Through my various products and services, I help business owners increase profits, gain more time freedom and get more consistent cash flow (among dozens of other benefits) by building sales funnels.
I've worked with the worlds leading entrepreneurs, adding literally tens of millions to their bottom lines...
I've been asked to speak at private, "invite-only" marketing events for industry leaders...
I've written for the top blogs in the marketing industry such as Visual Website Optimizer, KISSMetrics, CrazyEgg, Social Triggers and countless others...
But but before we get into that, let's start at the beginning...
On the day after I asked my wife to marry me, I sat next to her and made a promise.
I promised her that no matter how hard I had to work... no matter what it took or what we had to go through... I was going to become successful enough to support her so she could raise our future children.
At this point - I had NO idea how I would do it.
We were flat broke. We could barely afford to put food on the table, let alone have kids and let her stay at home to raise them.
But I made her a promise... and I keep my promises.
She's worth every second of struggle we went through in the early days...
Since I had a degree in human psychology, I realized that wouldn't cut it.
I've always been fascinated by how the mind works and why people make certain decisions, so wrapping my life around that strength seemed like a good idea.
So I Became A Direct Response Copywriter...
My typical day looked like this:
Get up at 5:30 a.m., working on my business until I had to leave around 7:30 for work.
Work all day, bringing salesletters with me so I could edit them during down times
Get out of work, shower, and leave for job #2
Work until about 10 p.m., again working on my business during down times at my day job
Eventually I left my job and made the leap to making my business full-time.
Within my first full year as a direct response copywriter, I was outperforming people charging 5x what I was. Within 2 years I was outperforming people charging $15,000, plus royalties, for a single salesletter.
Needless to say, I fulfilled my promise to her. She's able to stay home and raise these amazing little boys below (and the crazy dogs) and focus on THEM, with zero money worries
But Becoming A "Copywriter" Was Just Step 1...
One day after analyzing my strengths and weaknesses - it clicked.
I realized that my strength wasn’t just keeping people glued to my writing, it was combining innovative marketing strategies and positioning tactics (like building a sales funnel) with world-class copy.
While most "copywriters" focus on writing - I focused on the things that made more of an impact. The big ideas. The positioning. The congruency between products. The back-end. Simple followup systems.
Today, I'm considered one of the worlds leading authorities on building sales funnels.
Some most well-known marketing blogs in the world ask me to write for them about building sales funnels. A few of them include Visual Website Optimizer, KissMetrics, CrazyEgg, BidSketch, Social Triggers and many others.
I've been asked to speak for private, "invite-only" marketing events...
I've worked with some of the world's leading entrepreneurs (listed below) and have a blast doing it.
I run my own side business - www.Kinowear.com - which gets over 500k visitors per year and is ranked 1 of the top 10 websites in the industry by one of my own competitors.
So the question is... can I help YOU grow your business?

Learn more about your ad choices. Visit megaphone.fm/adchoices
27 min
May 13, 2016 Lou Abramowski
Lou Abramowski - spent a decade joking he could build a 100k follower list on watching paint dry. Today, much to his surprise and delight, that's no joke. Dozens of brands, big and small, have benefited from his professional guidance on growth and entrepreneurship, including

8thBridge - cofounded in 2008, acquired in 2014
Jack Link's Beef Jerky - from 0 to 1M LIkes on Facebook
OurFamilyWizard - from startup to #1 family management tool in the world
Otterology - advisement to acquisition in 2 years
Schedule 365 days of content in 30 seconds
We help brands and publishers make sure a day never goes by without a post on Facebook or Twitter — optimizing engagement, growth, and brand awareness.

Evergreen Content
A critical piece of social strategy

Conventional wisdom says social media posts are disposable and should be short-lived and current event driven. Our customers are discovering every day how mistaken this concept is and that evergreen content is a must-have!

Twitter
Daily actives is down

Less than half of Twitter’s users log in every day and many suggest a large percentage of their users are bots. Over-thinking each tweet is a costly approach.

Facebook
Reach is plummeting

Because the half life of a post is under an hour and the average reach is under 5%, adherence to publishing frequency is a critical piece of social media strategy.

Dropbox
Your evergreen library management tool

Store your evergreen content library in a dropbox folder you can manage from your desktop, your phone, and even collaborate with your team.

http://evergreen.to/

Seth Greene is a 6 Time Best Selling Author, Nationally Recognized Direct Response Marketing Expert, and the only back to back to back GKIC Dan Kennedy Marketer of the Year Nominee. To Get a FREE Copy of Seth’s new book Podcast Marketing Magic, and access to a Live Podcast Marketing Training Conference Call go to http://www.UltimateMarketingMagician.com

Learn more about your ad choices. Visit megaphone.fm/adchoices
20 min
May 12, 2016 Stephen Shapiro
Stephen Shapiro cultivates innovation by showing leaders and their teams how to approach, tackle and solve their business challenges. Applying the knowledge he has accrued over decades in the industry, Stephen is able to see what others can’t: opportunities to improve innovation models and the cultures that support them.
The first innovation opportunity Stephen spotted was the opportunity to innovate within his own life. Halfway through his 15-year tenure at Accenture, while leading the company’s business process reengineering practice, he realized he no longer wanted to be responsible for people losing their jobs. So he did exactly the opposite by building Accenture’s thriving 20,000-person process and innovation practice focused on growth and job creation.

In 2001, after publishing his first book, 24/7 Innovation, Stephen left Accenture to become a full-time innovation speaker and advisor to clients around the world. Since then he has published four more books – Goal-Free Living (2006), The Little Book of Big Innovation Ideas (2007), Personality Poker (2010) and Best Practices are Stupid (2011) — and spoken to audiences in 50 different countries.
Today, Stephen continues to focus on transforming the way businesses like 3M, P&G, Marriott, Nike, and Microsoft improve innovation practices through customized and keynote speeches, advisory engagements and other services. Passionate and captivating, Stephen’s high-energy approach to innovation gets audiences out of their seats and into new ways of thinking about their business challenges.
Stephen currently serves on the Board of Directors of National Speakers Association (NSA) and is the recipient of the Certified Speaking Professional (CSP) designation, NSA’s highest earned designation. In 2015 he was inducted into the Speaker Hall of Fame.
Stephen is based in Orlando, Florida and loves traveling to meet his clients around the world.

Seth Greene is a 6 Time Best Selling Author, Nationally Recognized Direct Response Marketing Expert, and the only back to back to back GKIC Dan Kennedy Marketer of the Year Nominee. To Get a FREE Copy of Seth’s new book Podcast Marketing Magic, and access to a Live Podcast Marketing Training Conference Call go to http://www.UltimateMarketingMagician.com

Learn more about your ad choices. Visit megaphone.fm/adchoices
21 min
May 11, 2016 Radha Kuchibhotla
Senior Technology & Business Executive with over 28 years of demonstrated leadership in building and leading high performance global teams. Proven strength in developing and executing Multi-year product strategy and transformation plans with business partnership, and translating conceptual business models and forecasts into specific IT growth strategies with sound execution
Successful track record of delivering disruptive global business solutions and supporting mission-critical systems, enabling rapid customer, revenue, earnings, and market share growth. Provided significant value to business via continuous process improvements and operational excellence. Extensive financial industry experience building and supporting Banking, Credit Risk, Brokerage, 401K, Payroll, Trade Processing, Custody, Foreign Exchange, Fund Accounting, Core Client Operational systems. In-depth healthcare experience in H&W, Benefits Admin applications that enable Shop, Enroll, Manage and Exchange features
Vast experience in leading Global Software Delivery Teams across all phases of SDLC in both Waterfall and Agile Methodologies, Architecture, Infrastructure, Networks, Supply/Demand Mgmt, CMMI, ITIL practices, SOA/ESB, Release and Config mgmt Systems, Service Oriented Architecture, Capacity Modeling, Quality Assurance and achieving aggressive financial objectives. Integrated four pillars of 3rd platform (Social, Mobile, Cloud and Big Data) into IT strategy
Instrumental in setting up Large Global Data Centers and Co-locations and IT production and Offshore Operations in Captive & Vendor locations resulting in quicker product delivery, access to large talent pool, significant cost savings with 7x24 operation. Expert in optimizing and streamlining offshore sourcing model to improve the ROI and time to market capitalizing "follow-the-sun" strategy. Developed Balanced and Consumption Scorecards and tracked KPI & CSF Metrics to manage Performance, SLA and OLAs

Seth Greene is a 6 Time Best Selling Author, Nationally Recognized Direct Response Marketing Expert, and the only back to back to back GKIC Dan Kennedy Marketer of the Year Nominee. To Get a FREE Copy of Seth’s new book Podcast Marketing Magic, and access to a Live Podcast Marketing Training Conference Call go to http://www.UltimateMarketingMagician.com

Learn more about your ad choices. Visit megaphone.fm/adchoices
20 min

About SharkPreneur

From the publisher's feed

Welcome to the Sharkpreneur Podcast with Kevin Harrington and Seth Greene. Kevin Harrington is the inventor of the infomercial, one of the original sharks from the hit tv show shark tank, and has…