Shelby Clement

Are you just making noise online or actually building a brand? In this episode, Shelby Clement exposes the biggest marketing mistakes businesses make and reveals the real strategies that drive sales, growth, and long-term success. If you're tired of chasing viral trends with no results, this is the wake-up call you need! 🚀🎯

✅ Why viral content alone won’t grow your business (and what actually will)

✅ The #1 reason most marketing fails – and how to fix it

✅ The importance of strategy over aesthetics in brand building

✅ How to create content that truly connects and converts

✅ Why understanding your audience is the key to success

Shelby also shares personal insights on work-life balance, setting boundaries as an entrepreneur, and why authenticity always wins. If you're serious about marketing that works, hit play now! 🎧

📢 Join the Conversation!

Drop a comment below: What’s your biggest struggle with marketing right now? Let’s talk! 👇👇

🔗 RESOURCES & LINKS 🔗

💡 Join Our Marketing Membership ($87/month)

SHELBY CLEMENT:

📌 Website: https://www.shelbyclement.com

LINKS TO FREEBIES BELOW!

📌 WAITLIST FOR DGML: https://crafty-producer-5545.ck.page/4f1ae62a05

📌 WAITLIST FOR DGMM: https://crafty-producer-5545.ck.page/25fb867a68

📌 WEEKLY TRENDING AUDIO NEWSLETTER (FREEBIE): https://crafty-producer-5545.ck.page/6fe710184c

You can connect with Shelby at:

Facebook: https://www.facebook.com/shelbyclementmarketing

Instagram: https://www.instagram.com/itsshelbyclement

LinkedIn: https://www.linkedin.com/in/shelby-dimiceli-clement-a9497049/

TikTok: https://www.tiktok.com/@shelbyclementmarketing

YouTube: https://www.youtube.com/@shelbyclementmarketing

The ONE Thing You're Overlooking in Business & Life – And It’s Costing You! 🚀

What if the secret to long-term success in business and life isn’t just strategy—but ENERGY? In this episode, we dive deep into why your health is your ultimate superpower, especially as an entrepreneur. Special guest Jamie, a former critical care nurse turned holistic health coach, reveals how burnout, stress, and poor habits are silently sabotaging your success—and what to do about it.

🔹 Why stress isn’t just mental—it’s affecting your biology.

🔹 The connection between health, energy & business success.

🔹 How Jamie went from saving lives in hospitals to empowering women to take control of their health.

🔹 The #1 excuse holding women back from prioritizing their well-being—and how to break free from it.

🔹 Practical nutrition, mindset, and movement shifts you can make TODAY for long-term energy & impact.

💡 If you’ve ever felt exhausted, overwhelmed, or stuck in an all-or-nothing mindset, this conversation is a wake-up call you can’t afford to miss!

SHELBY CLEMENT:

📌 Website: https://www.shelbyclement.com

LINKS TO FREEBIES BELOW!

📌 WAITLIST FOR DGML: https://crafty-producer-5545.ck.page/4f1ae62a05

📌 WAITLIST FOR DGMM: https://crafty-producer-5545.ck.page/25fb867a68

📌 WEEKLY TRENDING AUDIO NEWSLETTER (FREEBIE): https://crafty-producer-5545.ck.page/6fe710184c

You can connect with Shelby at:

Facebook: https://www.facebook.com/shelbyclementmarketing

Instagram: https://www.instagram.com/itsshelbyclement

LinkedIn: https://www.linkedin.com/in/shelby-dimiceli-clement-a9497049/

TikTok: https://www.tiktok.com/@shelbyclementmarketing

YouTube: https://www.youtube.com/@shelbyclementmarketing

🚀 Master Your Mindset & Build a Powerful Personal Brand! 🚀

Struggling with self-doubt and imposter syndrome? Ready to take your business and personal brand to the next level? In this episode, Shelby Clement breaks down the secrets to mastering your mindset, pushing past fear, and owning your unique voice to build an unstoppable brand. Don’t let limiting beliefs hold you back — success starts from within!

🎯 What You’ll Learn in This Episode:

✅ How to overcome imposter syndrome and self-doubt.

✅ The importance of mindset in building a successful business.

✅ Practical strategies for staying focused and confident.

✅ How to embrace failure as a stepping stone to success.

✅ The power of journaling, movement, and music in mental clarity.

📩 DM me “WAITLIST” for exclusive access to DGML 2025!

SHELBY CLEMENT:

📌 Website: https://www.shelbyclement.com

LINKS TO FREEBIES BELOW!

📌 WAITLIST FOR DGML: https://crafty-producer-5545.ck.page/4f1ae62a05

📌 WAITLIST FOR DGMM: https://crafty-producer-5545.ck.page/25fb867a68

📌 WEEKLY TRENDING AUDIO NEWSLETTER (FREEBIE): https://crafty-producer-5545.ck.page/6fe710184c

You can connect with Shelby at:

Facebook: https://www.facebook.com/shelbyclementmarketing

Instagram: https://www.instagram.com/itsshelbyclement

LinkedIn: https://www.linkedin.com/in/shelby-dimiceli-clement-a9497049/

TikTok: https://www.tiktok.com/@shelbyclementmarketing

YouTube: https://www.youtube.com/@shelbyclementmarketing

We've hit 100 episodes and 16,000+ downloads—and it's all because of YOU! 💙 In this special episode, Shelby Clement shares her raw, unfiltered journey of building a business, overcoming fear, and pushing past self-doubt. If you've ever felt stuck, afraid to take risks, or unsure about your path—this episode is for you.

Inside This Episode:

✅ How to break free from a small-time mindset

✅ Facing fear and pushing through self-doubt

✅ The power of consistency in business & social media

✅ Why your circle of influence matters more than you think

✅ Shelby’s journey from rock bottom to building a thriving brand

Don’t let fear hold you back—let’s freaking get it!

📩 DM me “WAITLIST” for exclusive access to DGML 2025!

💬 Let’s keep this conversation going! Drop a comment below:

👉 What’s ONE limiting belief you’re working on overcoming?

🎧 Love this episode? Share it with a friend who needs to hear it & leave a review to help more people find the show!

SHELBY CLEMENT:

📌 Website: https://www.shelbyclement.com

LINKS TO FREEBIES BELOW!

📌 WAITLIST FOR DGML: https://crafty-producer-5545.ck.page/4f1ae62a05

📌 WAITLIST FOR DGMM: https://crafty-producer-5545.ck.page/25fb867a68

📌 WEEKLY TRENDING AUDIO NEWSLETTER (FREEBIE): https://crafty-producer-5545.ck.page/6fe710184c

You can connect with Shelby at:

Facebook: https://www.facebook.com/shelbyclementmarketing

Instagram: https://www.instagram.com/itsshelbyclement

LinkedIn: https://www.linkedin.com/in/shelby-dimiceli-clement-a9497049/

TikTok: https://www.tiktok.com/@shelbyclementmarketing

YouTube: https://www.youtube.com/@shelbyclementmarketing

If you’re ready to ditch fear, chase your dreams, and grow your brand, this episode is a must-watch!

Are you holding back from investing in marketing? Think again! In this spicy and unfiltered episode, Shelby Clement breaks down why marketing is NOT an expense but an investment you can’t afford to skip in 2025. 🚀

Here’s what we’re diving into:

✅ Why “scared money doesn’t make money” in business

✅ The real ROI of organic social media & brand awareness

✅ How cutting marketing budgets can kill your business

✅ The long game of content strategy & engagement

✅ Investing smartly—agency, in-house, or DIY?

Don’t let fear hold your business back! This episode is your wake-up call to level up your marketing game and stay top-of-mind for your audience. 🔥

⏳ TIMESTAMPS (Chapters) ⏳

00:00 - Introduction: Tough Love & Business Realities

00:46 - Why Every Business Needs to Invest in Marketing

02:10 - The Truth About Organic Social Media & Brand Awareness

03:30 - The Cost of Cutting Marketing in Tough Times

05:10 - The Long Game: Why Marketing Takes Time

07:09 - A Business Without Marketing is Like a Garden Without Water

09:00 - Why “Social Media is Free” is a Myth

11:30 - The Hidden Costs of Not Investing in Marketing

14:15 - How to Make Marketing Work for You

16:25 - The Power of Consistency Over Perfection

18:18 - Free & Paid Resources to Level Up Your Marketing

💬 What’s your biggest struggle with marketing? Drop a comment below!

📌 If this episode was a reality check, SHARE it with a friend who needs to hear this!

🚀 If you’re ready to stop spinning your wheels and take action, this is your sign! Let’s freaking get it! 🔥

🔗 RESOURCES & LINKS 🔗

💡 Join Our Marketing Membership ($87/month)

SHELBY CLEMENT:

📌 Website: https://www.shelbyclement.com

LINKS TO FREEBIES BELOW!

📌 WAITLIST FOR DGML: https://crafty-producer-5545.ck.page/4f1ae62a05

📌 WAITLIST FOR DGMM: https://crafty-producer-5545.ck.page/25fb867a68

📌 WEEKLY TRENDING AUDIO NEWSLETTER (FREEBIE): https://crafty-producer-5545.ck.page/6fe710184c

You can connect with Shelby at:

Facebook: https://www.facebook.com/shelbyclementmarketing

Instagram: https://www.instagram.com/itsshelbyclement

LinkedIn: https://www.linkedin.com/in/shelby-dimiceli-clement-a9497049/

TikTok: https://www.tiktok.com/@shelbyclementmarketing

YouTube: https://www.youtube.com/@shelbyclementmarketing

What’s up, world? In today’s solo podcast episode, I’m taking you behind the scenes of an absolutely transformative experience that changed my mindset forever. If you’ve ever struggled with self-doubt, limiting beliefs, or imposter syndrome, this episode is for YOU. 🙌

💡 Here’s what we’re diving into:

✅ How I almost canceled this trip out of fear—and why I didn’t!

✅ The mindset shifts that helped me push past anxiety and level up

✅ What it REALLY takes to build a successful brand & business

✅ How to train your brain to believe in yourself (because if you don’t, who will?)

✅ The exact exercises I did at this retreat to gain clarity, confidence, and control.

⚡ If you’re ready to break through your own fears and step into your power, grab a notebook and start writing down what’s holding you back. Are your dreams bigger than your fears? Let’s find out.

📌 WAITLIST FOR KASEY'S NEXT LEVEL- UP RETREAT:

https://www.kaseydamato.com/retreats

SHELBY CLEMENT:

📌 Website: https://www.shelbyclement.com

LINKS TO FREEBIES BELOW!

📌 WAITLIST FOR DGML: https://crafty-producer-5545.ck.page/4f1ae62a05

📌 WAITLIST FOR DGMM: https://crafty-producer-5545.ck.page/25fb867a68

📌 WEEKLY TRENDING AUDIO NEWSLETTER (FREEBIE): https://crafty-producer-5545.ck.page/6fe710184c

You can connect with Shelby at:

Facebook: https://www.facebook.com/shelbyclementmarketing

Instagram: https://www.instagram.com/itsshelbyclement

LinkedIn: https://www.linkedin.com/in/shelby-dimiceli-clement-a9497049/

TikTok: https://www.tiktok.com/@shelbyclementmarketing

YouTube: https://www.youtube.com/@shelbyclementmarketing

Get ready to be inspired! In this episode, we sit down with the incredible Brittany Franklin, founder of Skyhi for Kids. Brittany shares her inspiring journey from a small-town pageant queen to a leading force in the fight against childhood cancer.1

Hear how a chance encounter with a young boy battling cancer ignited her passion for giving back. Discover how she built Skyhi for Kids from the ground up, overcoming challenges and defying expectations to raise millions for St. Jude Children's Research Hospital and Texas Children's Hospital.

Brittany's story is a testament to the power of perseverance, compassion, and making a real difference in the world. Don't miss this uplifting conversation!

Key takeaways from the transcript:

• Brittany's personal story of overcoming adversity and finding her purpose.

• The critical role of philanthropy in supporting childhood cancer research and treatment.

• The impact of Skyhi for Kids on St. Jude and Texas Children's Hospital, including groundbreaking research and global initiatives.

• A powerful message of hope and the importance of giving back to your community.

This description aims to:

• Highlight the inspiring nature of Brittany's story.

• Emphasize the impact of Skyhi for Kids on the lives of children.

• Intrigue potential listeners with key takeaways and a call to action.

I hope this description effectively captures the essence of your podcast episode!

SHELBY CLEMENT:

📌 Website: https://www.shelbyclement.com

LINKS TO FREEBIES BELOW!

📌 WAITLIST FOR DGML: https://crafty-producer-5545.ck.page/4f1ae62a05

📌 WAITLIST FOR DGMM: https://crafty-producer-5545.ck.page/25fb867a68

📌 WEEKLY TRENDING AUDIO NEWSLETTER (FREEBIE): https://crafty-producer-5545.ck.page/6fe710184c

You can connect with Shelby at:

Facebook: https://www.facebook.com/shelbyclementmarketing

Instagram: https://www.instagram.com/itsshelbyclement

LinkedIn: https://www.linkedin.com/in/shelby-dimiceli-clement-a9497049/

TikTok: https://www.tiktok.com/@shelbyclementmarketing

YouTube: https://www.youtube.com/@shelbyclementmarketing

TikTok has been banned in the U.S., leaving users scrambling for alternatives just hours before the expected deadline. Meanwhile, social media giants like Instagram are rolling out major updates, including grid changes, three-minute Reels, and a new editing app. What does this mean for creators, brands, and marketers? Let’s break it all down in this episode of the Damn Good Marketing Podcast. 💥

🎙️ Here’s What We’ll Cover:

🚫 TikTok Ban: What led to this unprecedented move and its implications for content creators and brands.

📱 Instagram Updates: New grid format, extended Reels, and an upcoming editing tool—how to stay ahead.

✂️ CapCut Alternatives: Top editing tools like InShot to keep your content sharp and engaging.

📡 Content Diversification: Why relying on a single platform is risky and how to spread your presence across TikTok, Instagram, YouTube, Threads, and more.

💌 Email Marketing: How to build an unshakable email list to future-proof your brand.

ABOUT THE HOST:

Shelby Clement is a seasoned social media marketing expert with more than a decade of experience. As an entrepreneur, founder, wife, and mother of two, she has worked with clients across various industries, ranging from small businesses to big corporations. Starting her career as a Marketing Director in the oil and gas sector, Shelby recognized the gaps in big companies' marketing strategies and sought to bridge them.

However, after eight years in the corporate world, she became disenchanted with its limitations and demands. At a social media marketing conference in 2021, Shelby had an epiphany and realized the potential of social media marketing, prompting her to take a leap of faith and bet on herself.

This led to the creation of Shelby Clement Marketing, an agency specializing in personalized marketing strategies that deliver measurable results and prioritize client satisfaction above all else. Since its establishment, SCM has helped numerous clients to enhance their brands, boost brand recognition, and achieve their business objectives.

SHELBY CLEMENT:

📌 Website: https://www.shelbyclement.com

LINKS TO FREEBIES BELOW!

📌 WAITLIST FOR DGML: https://crafty-producer-5545.ck.page/4f1ae62a05

📌 WAITLIST FOR DGMM: https://crafty-producer-5545.ck.page/25fb867a68

📌 WEEKLY TRENDING AUDIO NEWSLETTER (FREEBIE): https://crafty-producer-5545.ck.page/6fe710184c

You can connect with Shelby at:

Facebook: https://www.facebook.com/shelbyclementmarketing

Instagram: https://www.instagram.com/itsshelbyclement

LinkedIn: https://www.linkedin.com/in/shelby-dimiceli-clement-a9497049/

TikTok: https://www.tiktok.com/@shelbyclementmarketing

YouTube: https://www.youtube.com/@shelbyclementmarketing

💬 Engage With Us!

What do you think about the TikTok ban? Do you love or hate Instagram’s new look? What's your go-to CapCut alternative! Don’t forget to like, share, and subscribe for more expert marketing tips and updates.

Welcome back to the Damn Good Marketing Podcast!

In this episode, Shelby Clement dives into an eye-opening conversation with Kandra, a bridal stylist and makeup artist from Southern California, whose life changed overnight when a single TikTok video went viral. With over 75 million views, Kandra shares how she handled the challenges of sudden fame while staying true to her values as a small business owner. 💄✨

Inside This Viral Success Story:

🌟 How a makeup artist became a viral TikTok sensation and gained over 400,000 followers.

🌟 The impact of a viral video on a small business and how to navigate social media marketing effectively.

🌟 Practical tips for handling criticism, backlash, and negative reviews on platforms like TikTok and Instagram.

🌟 Insights on building a strong brand reputation, even in the face of public scrutiny.

🌟 How small businesses can leverage TikTok and Instagram for growth and create engaging, shareable content.

Kandra's journey highlights the power of TikTok marketing and the importance of responding to viral moments with professionalism and grace. Whether you're a makeup artist looking to grow your clientele, a bridal stylist aiming to expand your business, or a content creator exploring new ways to connect with your audience, this episode is packed with actionable advice and inspiration.

📌 Follow Kandra and Twirly Shears:

Instagram: @twirlyshears

TikTok: @twirlyshears

SHELBY CLEMENT:

📌 Website: https://www.shelbyclement.com

LINKS TO FREEBIES BELOW!

📌 WAITLIST FOR DGML: https://crafty-producer-5545.ck.page/4f1ae62a05

📌 WAITLIST FOR DGMM: https://crafty-producer-5545.ck.page/25fb867a68

📌 WEEKLY TRENDING AUDIO NEWSLETTER (FREEBIE): https://crafty-producer-5545.ck.page/6fe710184c

ABOUT THE HOST:

Shelby Clement is a seasoned social media marketing expert with more than a decade of experience. As an entrepreneur, founder, wife, and mother of two, she has worked with clients across various industries, ranging from small businesses to big corporations. Starting her career as a Marketing Director in the oil and gas sector, Shelby recognized the gaps in big companies' marketing strategies and sought to bridge them.

However, after eight years in the corporate world, she became disenchanted with its limitations and demands. At a social media marketing conference in 2021, Shelby had an epiphany and realized the potential of social media marketing, prompting her to take a leap of faith and bet on herself.

This led to the creation of Shelby Clement Marketing, an agency specializing in personalized marketing strategies that deliver measurable results and prioritize client satisfaction above all else. Since its establishment, SCM has helped numerous clients to enhance their brands, boost brand recognition, and achieve their business objectives.

You can connect with Shelby at:

Facebook: https://www.facebook.com/shelbyclementmarketing

Instagram: https://www.instagram.com/itsshelbyclement

LinkedIn: https://www.linkedin.com/in/shelby-dimiceli-clement-a9497049/

TikTok: https://www.tiktok.com/@shelbyclementmarketing

YouTube: https://www.youtube.com/@shelbyclementmarketing

💬 Why You Should Listen:

Are you curious about how social media can transform a small business? Learn how Kandra turned a challenging situation into a remarkable success story, gaining recognition and inquiries beyond her wildest dreams. Her experience is proof of the power of strategic social media marketing and staying authentic online.

💬 Join the Conversation:

What would you do if you went viral overnight? Share your thoughts in the comments below!

In this episode of the podcast, Taylor and Shelby Clement bring a powerhouse discussion packed with inspiration, actionable insights, and game-changing strategies for entrepreneurs and dreamers alike. They dive into the transformative power of stepping into rooms that challenge and inspire, emphasizing how masterminds and collaborations can revolutionize your mindset, business strategy, and life. Taylor shares invaluable insights on creating ethical and sustainable digital products—such as courses, memberships, and coaching programs—that genuinely impact lives while generating scalable income.

The duo breaks down the role of social media and email marketing as essential tools for nurturing audiences and driving sales. They tackle tough topics like imposter syndrome, the pitfalls of predatory MLMs and "master resale rights" courses, and the importance of creating offers rooted in authenticity and expertise. Shelby highlights the magic of connecting with like-minded, ambitious individuals and how these relationships fuel your boldest dreams. Taylor also gives a sneak peek into her exclusive luxury beachside mastermind retreat for six and seven-figure founders, offering a space to connect, implement, and elevate to the next level.

SHELBY CLEMENT:

Website: https://www.shelbyclement.com

LINKS TO FREEBIES BELOW!

WAITLIST FOR DGML: https://crafty-producer-5545.ck.page/4f1ae62a05

WAITLIST FOR DGMM: https://crafty-producer-5545.ck.page/25fb867a68

WEEKLY TRENDING AUDIO NEWSLETTER (FREEBIE): https://crafty-producer-5545.ck.page/6fe710184c

ABOUT THE HOST:

Shelby Clement is a seasoned social media marketing expert with more than a decade of experience. As an entrepreneur, founder, wife, and mother of two, she has worked with clients across various industries, ranging from small businesses to big corporations. Starting her career as a Marketing Director in the oil and gas sector, Shelby recognized the gaps in big companies' marketing strategies and sought to bridge them.

However, after eight years in the corporate world, she became disenchanted with its limitations and demands. At a social media marketing conference in 2021, Shelby had an epiphany and realized the potential of social media marketing, prompting her to take a leap of faith and bet on herself.

This led to the creation of Shelby Clement Marketing, an agency specializing in personalized marketing strategies that deliver measurable results and prioritize client satisfaction above all else. Since its establishment, SCM has helped numerous clients to enhance their brands, boost brand recognition, and achieve their business objectives.

Guest:

Whether you’re an entrepreneur, a content creator, or someone ready to dream bigger, this episode is packed with the tools, tips, and motivation to take the leap. Connect with Taylor on Instagram @TaylorRenee.co and tune in to her podcast The Power Table for more. Don’t forget to like, comment, share, and subscribe for more inspiring content that will help you chase your dreams and build a lasting impact!

You can connect with Shelby at:

Facebook: https://www.facebook.com/shelbyclementmarketing

Instagram: https://www.instagram.com/itsshelbyclement

LinkedIn: https://www.linkedin.com/in/shelby-dimiceli-clement-a9497049/

TikTok: https://www.tiktok.com/@shelbyclementmarketing

YouTube: https://www.youtube.com/@shelbyclementmarketing