• Introduction
• Effective product pages require experience and skill
• About Test Triggers
• How merchants can get more from their ecommerce store
• Different ways of working with clients
• All about Michigan
• Tips for better product pages
• The downside of too many apps on Shopify
• User testing
• Visitor polls
• What your product page should consist of
• How Shopify merchants can find their voice

Listeners offer

"For the first 5 people that donate to https://afsp.org/ and forward receipt to me, I will do a video review of their product page."

twitter.com/joshfrank

Sponsored By:

• The Point of Sale Store
• Rewind.io

Links:

• Test Triggers
• Usertesting
• Playbookux
• Hotjar
• Milk Bottle Labs
• Milk Bottle on Twitter

• Introduction
• Around the clock support for Shopify Apps
• Studying business in Columbia
• Helping app developers increase retention
• Remote working
• How the pandemic accelerated business
• How the rules are changing 
• How customer support agents are being affected by growth with the complexity of questions and expectations are higher
• The importance of being personalable
• Customer support should be seen as an investment not a cost
• How to stand out from the crowd with all the apps that are available on the Shopify App Store
• The future of  The Support Heroes

• Introduction
• The daily operation
• How Oonagh's ambition quickly grew from one  to opening more pharmacies in Dublin
• HSE cuts helped develop a retail strategy
• Introducing a loyalty programme
• Asking customers what they wanted to see
• Offering click and collect in 2014
• How having a person behind the brand was crucial in her research
• The unboxing phenomenal
• Why their repeat order rate is very high
• Becoming more technical and digitising businesses
• Why the future is bright for pharmacy
• Managing services and the importance of community pharmacy
• How online doctor and digital offers can help the customer
• Mentoring entrepreneurs

Sponsored By:

• The Point of Sale Store
• Rewind.io

Links:

• Meagher's Pharmacy
• Milk Bottle Labs
• Milk Bottle on Twitter

• Introduction
• Tele Aviv as a start up nation is booming
• Israelis never relax - always thinking how to do things better
• One area of Shopify lacking and that is product sorting
• What is Kimonix?
• Based on the business needs of each collection. As each collection has it’s own needs.
• A merchandising solution. Sorting is a big issue that Kimonix resolve. Sorting strategy is crucial for big stores.
• Showing the right product at the right time
• Create a super collection (same idea as automatic collection on Shopify) but with extra parameters
• Multi segment collection which  can be created within the collection i.e. multiple brands within the collection, can  create sorting strategy based on that.
• Using google analytics data
• Out of stock items pushed down to bottom
• Setting a time frame on new items like 30 days
• How AI works in the app, using personalisation
• Personalised collection for email campaigns
• Product grouping as some products always need to be beside one another - i.e. bikini - top and bottom product > can use product groups
• Smart collections - using strategy to move non moving products but maintaining sales for best selling products.
• App using Profit driven data
• A time saver for online retailers i.e. staff don’t have to constantly check that homepage has sold out items

Sponsored By:

• The Point of Sale Store
• Rewind.io

Links:

• Kimonix Super Collections Sort&Create
• Milk Bottle Labs
• Milk Bottle on Twitter

• Introduction
• Running a pharmacy and looking after vulnerable customers in a challenging time
• A fear of needles led to the decision to choose pharmacy over medicine in Trinity College Dublin
• Learning from her Mum - a working dynamic that was always motivated and working well as a team  "you can be whatever you want to be, gender doesn't hold you back"
• How always popping into her local pharmacy as a student in Dublin, Meaghers on Baggot Street turned into a mentorship
• How the pandemic opened up the conversation with Pharmacists, with GPs closing doors. People became more aware of access to healthcare advice  and the knowledge Pharmacists have.
• The acceleration of digital transformation - where there's a will there's a way!

Sponsored By:

• The Point of Sale Store
• Rewind.io

Links:

• Meagher's Pharmacy
• Milk Bottle Labs
• Milk Bottle on Twitter

• What is Littledata?
• Building smart connectors for ecommerce growth
• Remote working and the future
• Google Analytics app, the benefits of adding it to a Shopify store
• Understanding the series of events that led up to an order
• On average there are 15 touchpoints before a customer makes a purchase
• Exporting data
• Understanding lifetime value
• The  impact of cookie blocking
• Segment app for Shopify

Sponsored By:

• The Point of Sale Store
• Rewind.io

Links:

• Littledata
• Milk Bottle Labs
• Milk Bottle on Twitter

• Introduction -- saying hello from Austin, Texas
• What is Conversion Fanatics?
• Understanding visitors behaviour
• Delving into Justin's background
• How making micro commitments can have a lasting impact
• It's not all about conversion rate!
• The mediums have changed but the marketing hasn't
• Justin's book

Sponsored By:

• The Point of Sale Store
• Rewind.io

Links:

• Conversion Fanatics
• Conversion Fanatic Free Book
• Milk Bottle Labs
• Milk Bottle on Twitter

• Introduction
• What is Pixelz?
• Work, life and travel > Amsterdam, Majorca and California
• Pixelz celebrating their 10 year anniversary
• How does their service differ from other product photo services
• How Pixelz can improve a photo that's even taken with a phone
• Processing images at scale
• Pixelz pricing model
• How to drive more sales with enhanced imagery
• Photography styles
• Fashion product photography and variants

Sponsored By:

• The Point of Sale Store
• Rewind.io

Links:

• Pixelz
• Milk Bottle Labs
• Milk Bottle on Twitter

• Introduction -- saying hello from California
• What is Ecommerce Tech?
• What tools to implement and when?
• Assessing the right tool for your Shopify store
• Giving a sense of security to merchants
• Delving into Derric’s background. How he learnt from his ‘great fails’
• The importance of auditing apps on your Shopify Store
• Are app developers evolving to suit the market? Or are merchandisers not using apps that are relevant?
• Can there be limitations in customer development? Are the solutions too small?
• The money you put in is the value you get back
• How to use multiply tools to accomplish one goal like abandoned cart
• Curating and bundling apps
• Ecommerce Tech stays up to date with apps
• Preventing big mistakes

Sponsored By:

• The Point of Sale Store
• Rewind.io

Links:

• Ecommerce Tech
• Brian Balfour
• Milk Bottle Labs
• Milk Bottle on Twitter

• Intro
• What is the Google Page Experience?
• How does the user perceive their experience of a webpage?
• What Shopify already does well that merchants don't need to worry about
• What things to consider for app add ons and pop ups  that could affect online stores
• Would a store that doesn't meet all the core vitals be dropped in rankings?
• Content is King
• How to do more with  product images and unique product descriptions to help ranking
• Google is rewarding great content
• Additional advice

Sponsored By:

• The Point of Sale Store
• Rewind.io

Links:

• Ignition Search
• Milk Bottle Labs
• Milk Bottle on Twitter