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Hosted by Keith Matthews, Founder of Ireland's most popular Shopify agency, Milk Bottle Labs. Keith interviews merchants, developers, fellow agency owners & Shopify folk with a view to sharing as ... more
FAQs about Shopify with Milk Bottle Show:How many episodes does Shopify with Milk Bottle Show have?The podcast currently has 111 episodes available.
July 20, 2021Episode #51: Oonagh O'Hagan, Owner of Meagher's Pharmacy Group (Part 2)IntroductionThe daily operationHow Oonagh's ambition quickly grew from one to opening more pharmacies in DublinHSE cuts helped develop a retail strategyIntroducing a loyalty programmeAsking customers what they wanted to seeOffering click and collect in 2014How having a person behind the brand was crucial in her researchThe unboxing phenomenalWhy their repeat order rate is very highBecoming more technical and digitising businessesWhy the future is bright for pharmacyManaging services and the importance of community pharmacyHow online doctor and digital offers can help the customerMentoring entrepreneursSponsored By:The Point of Sale StoreRewind.ioLinks:Meagher's PharmacyMilk Bottle LabsMilk Bottle on Twitter...more36minPlay
July 13, 2021Episode #50: Creating smart collections for your Shopify storeIntroductionTele Aviv as a start up nation is boomingIsraelis never relax - always thinking how to do things betterOne area of Shopify lacking and that is product sortingWhat is Kimonix?Based on the business needs of each collection. As each collection has it’s own needs.A merchandising solution. Sorting is a big issue that Kimonix resolve. Sorting strategy is crucial for big stores.Showing the right product at the right timeCreate a super collection (same idea as automatic collection on Shopify) but with extra parametersMulti segment collection which can be created within the collection i.e. multiple brands within the collection, can create sorting strategy based on that.Using google analytics dataOut of stock items pushed down to bottomSetting a time frame on new items like 30 daysHow AI works in the app, using personalisationPersonalised collection for email campaignsProduct grouping as some products always need to be beside one another - i.e. bikini - top and bottom product > can use product groupsSmart collections - using strategy to move non moving products but maintaining sales for best selling products.App using Profit driven dataA time saver for online retailers i.e. staff don’t have to constantly check that homepage has sold out itemsSponsored By:The Point of Sale StoreRewind.ioLinks:Kimonix Super Collections Sort&CreateMilk Bottle LabsMilk Bottle on Twitter...more26minPlay
July 06, 2021Episode #49: Oonagh O'Hagan, Owner of Meagher's Pharmacy Group (Part 1)IntroductionRunning a pharmacy and looking after vulnerable customers in a challenging timeA fear of needles led to the decision to choose pharmacy over medicine in Trinity College DublinLearning from her Mum - a working dynamic that was always motivated and working well as a team "you can be whatever you want to be, gender doesn't hold you back"How always popping into her local pharmacy as a student in Dublin, Meaghers on Baggot Street turned into a mentorshipHow the pandemic opened up the conversation with Pharmacists, with GPs closing doors. People became more aware of access to healthcare advice and the knowledge Pharmacists have.The acceleration of digital transformation - where there's a will there's a way!Sponsored By:The Point of Sale StoreRewind.ioLinks:Meagher's PharmacyMilk Bottle LabsMilk Bottle on Twitter...more24minPlay
June 23, 2021Episode #48: Fix your Shopify analytics with LittledataWhat is Littledata?Building smart connectors for ecommerce growthRemote working and the futureGoogle Analytics app, the benefits of adding it to a Shopify storeUnderstanding the series of events that led up to an orderOn average there are 15 touchpoints before a customer makes a purchaseExporting dataUnderstanding lifetime valueThe impact of cookie blockingSegment app for ShopifySponsored By:The Point of Sale StoreRewind.ioLinks:LittledataMilk Bottle LabsMilk Bottle on Twitter...more31minPlay
June 03, 2021Episode #47: Grow your Shopify ecommerce business through split testingIntroduction -- saying hello from Austin, TexasWhat is Conversion Fanatics?Understanding visitors behaviourDelving into Justin's backgroundHow making micro commitments can have a lasting impactIt's not all about conversion rate!The mediums have changed but the marketing hasn'tJustin's bookSponsored By:The Point of Sale StoreRewind.ioLinks:Conversion FanaticsConversion Fanatic Free BookMilk Bottle LabsMilk Bottle on Twitter...more29minPlay
May 11, 2021Episode #46: The high volume photo retouching appIntroductionWhat is Pixelz?Work, life and travel > Amsterdam, Majorca and CaliforniaPixelz celebrating their 10 year anniversaryHow does their service differ from other product photo servicesHow Pixelz can improve a photo that's even taken with a phoneProcessing images at scalePixelz pricing modelHow to drive more sales with enhanced imageryPhotography stylesFashion product photography and variantsSponsored By:The Point of Sale StoreRewind.ioLinks:PixelzMilk Bottle LabsMilk Bottle on Twitter...more28minPlay
April 27, 2021Episode #45: Connecting Shopify stores with the right tech toolsIntroduction -- saying hello from CaliforniaWhat is Ecommerce Tech?What tools to implement and when?Assessing the right tool for your Shopify storeGiving a sense of security to merchantsDelving into Derric’s background. How he learnt from his ‘great fails’The importance of auditing apps on your Shopify StoreAre app developers evolving to suit the market? Or are merchandisers not using apps that are relevant?Can there be limitations in customer development? Are the solutions too small?The money you put in is the value you get backHow to use multiply tools to accomplish one goal like abandoned cartCurating and bundling appsEcommerce Tech stays up to date with appsPreventing big mistakesSponsored By:The Point of Sale StoreRewind.ioLinks:Ecommerce TechBrian BalfourMilk Bottle LabsMilk Bottle on Twitter...more31minPlay
April 13, 2021Episode #44: Preparing your Shopify store for Google's Page Experience UpdateIntroWhat is the Google Page Experience?How does the user perceive their experience of a webpage?What Shopify already does well that merchants don't need to worry aboutWhat things to consider for app add ons and pop ups that could affect online storesWould a store that doesn't meet all the core vitals be dropped in rankings?Content is KingHow to do more with product images and unique product descriptions to help rankingGoogle is rewarding great contentAdditional adviceSponsored By:The Point of Sale StoreRewind.ioLinks:Ignition SearchMilk Bottle LabsMilk Bottle on Twitter...more30minPlay
March 30, 2021Episode #43: Make confident pricing decisions to sell more on ShopifyIntroLas Vegas, it's a great place to live! Although bizarre in a pandemic with zero tourists.What is Pricestack?How being a trained Economist sparked the fire to create PricestackHow to get things moving by not limiting pricingSome of the interesting things a merchant can do with pricing to help demands in certain scenarios i.e. supply chain issuesEcommerce stores ecosystemThe attributes that influence successCase study: Walkee PawsAdapting and catering to individual store owner requirementsPricestack's new user interface and new tools that we just launched to make our platform even more powerful.Optimised tool for Facebook marketingSponsored By:The Point of Sale StoreRewind.ioLinks:PricestackMilk Bottle LabsMilk Bottle on Twitter...more32minPlay
March 03, 2021Episode #42: Boost Shopify store sales with referralsIntroductionRemote working from Spain and SingaporeWhat is ReferralCandy?How to turn customers into your marketing teamQuick and easy setupThe differences between loyalty and referral programsIntegrating with email marketingCreating a community around your customersWhen is an online store ready to use a referral appBringing more volume to your Shopify storeSponsored By:The Point of Sale StoreRewind.ioLinks:ReferralCandyMilk Bottle LabsMilk Bottle on Twitter...more31minPlay
FAQs about Shopify with Milk Bottle Show:How many episodes does Shopify with Milk Bottle Show have?The podcast currently has 111 episodes available.