Shorr Solutions: The Podcast

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This episode of Shorr Solutions: The Podcast was originally recorded as a webinar with Charlie Winn, co-founder of Liine and patient lead management expert. We thought the content was so important we wanted to make sure YOU, our loyal podcast listeners, heard it as well!

Your marketing efforts only go so far. While it’s essential to have effective marketing initiatives that get your phone to ring, inbox to “ding” and social media channels to “ping,” what your staff does next is key.

In this episode of Shorr Solutions: The Podcast, "Why Your Leads Aren’t Converting and How to Fix It” hosts and practice management experts, Jay Shorr and Mara Shorr, join forces with Charlie Winn, co-founder of Liine, and patient lead management expert, to bring YOU, insight into how you can boost your aesthetic practice’s revenue! Tune in now to learn how you can convert MORE calls to consults, fill up your appointment schedule, and boost your aesthetic practice’s revenue!

To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! We've increased your savings :)


Connect with us:
Website: https://shorrsolutions.com/
Instagram: https://www.instagram.com/shorrsolutions
Facebook: https://www.facebook.com/shorrsolutions
LinkedIn: https://www.linkedin.com/company/shorrsolutions
YouTube: https://www.youtube.com/user/TheBestMBS1/featured


Connect with the Liine team:
Website: https://www.liine.com/
Instagram: https://www.instagram.com/liinetech/
Facebook: https://www.facebook.com/liinetech/
LinkedIn: https://www.linkedin.com/company/liinetech/

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As a business owner, you face many tough decisions, but none is tougher than having to let an employee go. Although very uncomfortable and not easy to do, that difficult conversation to terminate an employee who is not the right fit for your aesthetic practice is needed. But when is it necessary and how do you do it?

In this episode of Shorr Solutions: The Podcast, "When & How to Fire an Employee” hosts and practice management experts, Jay Shorr and Mara Shorr, describe signs of when to fire an employee, how to appropriately let them go and the legality of it all.

To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! We've increased your savings :)

Connect with us:
Website: https://shorrsolutions.com/
Instagram: https://www.instagram.com/shorrsolutions
Facebook: https://www.facebook.com/shorrsolutions
LinkedIn: https://www.linkedin.com/company/shorrsolutions
YouTube: https://www.youtube.com/user/TheBestMBS1/featured

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High turnover rates are expensive, inconvenient, and prevent you from reaching your revenue goals. That's why developing an effective employee retention strategy helps to increase your success and keep your rockstars from joining another band (i.e., practice!)

As consultants helping aesthetic medical practices across the country, we see just how much of an impact employee benefits can have on retention, now more than ever.

In this episode of Shorr Solutions: The Podcast, "Employee Retention: How to Keep Your Rockstars from Joining ‘Another Band’”, host and practice management expert, Mara Shorr, describes how to reduce turnover rates, provide the right employee benefits, keep your team feeling valued and incentivize your team to continue to grow within your aesthetic practice, not another!

To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! We've increased your savings :)

Connect with us:
Website: https://shorrsolutions.com/
Instagram: https://www.instagram.com/shorrsolutions
Facebook: https://www.facebook.com/shorrsolutions
LinkedIn: https://www.linkedin.com/company/shorrsolutions
YouTube: https://www.youtube.com/user/TheBestMBS1/featured

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As businesses and aesthetic practices struggle to decrease employee turnover amidst "The Great Resignation," employee retention has become extremely important (it always has been!), and a successful employee onboarding is one of the best ways to have fewer employees quit or leave, shortly after being hired.

In this episode of Shorr Solutions: The Podcast, "Tips for Successful Employee Onboardings: Streamlining Your Process", host and practice management expert Mara Shorr shares tips to have an organized, well-coordinated and well-executed employee onboarding process!

To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! We've increased your savings :)

Connect with us:
Website: https://shorrsolutions.com/
Instagram: https://www.instagram.com/shorrsolutions
Facebook: https://www.facebook.com/shorrsolutions
LinkedIn: https://www.linkedin.com/company/shorrsolutions
YouTube: https://www.youtube.com/user/TheBestMBS1/featured

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As many aesthetic medical practices continue to struggle with the mass exodus plaguing companies around the world, the need for new staff members, and the pool of applicants deepens as well. You may find yourself sorting through what feels like countless resumes in hopes of finding your next dream employee.

In almost every case, there are hidden clues throughout a resume that allow you to determine if a candidate is a great fit for your company or a terrible one. In this episode of Shorr Solutions: The Podcast, our award-winning practice management consultant, Mara Shorr, has put together common red flags you should watch out for to improve your method of selecting candidates.

Tune in now to learn how to decipher who to “pass” on and who should make the cut!

To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! We've increased your savings :)

Connect with us:
Website: https://shorrsolutions.com/
Instagram: https://www.instagram.com/shorrsolutions
Facebook: https://www.facebook.com/shorrsolutions
LinkedIn: https://www.linkedin.com/company/shorrsolutions
YouTube: https://www.youtube.com/user/TheBestMBS1/featured

Send us a text

This episode of Shorr Solutions: The Podcast was originally recorded as a webinar with the Aesthetic Multispecialty Society (AMS), and is sponsored by Weave. However, we thought the content was so important we wanted to make sure YOU, our loyal podcast listeners, heard it as well! To listen to more powerful content just like this AND earn continuing education credits, check out the AMS On-Demand library and upcoming events on their website.

Whether you are looking to elevate your practice's efficiency, enlarge your practice's team, or increase your practice's profit, we have developed a few top proven strategies to ignite your aesthetic practice's growth and launch it to its next level.

In this episode of Shorr Solutions: The Podcast, "5 Proven Strategies to Grow Your Aesthetic Practice", award-winning practice management consultants and experts Jay Shorr and Mara Shorr join forces with esteemed plastic surgeon, Nik Rana, M.D., to address how to bring technology into your practice, to accomplish more with less, and increase your practice's bottom line.

📲 Schedule your free 30-min consult with our experts, Jay Shorr and Mara Shorr, here: https://shorrsolutions.com/free-consult-new/ 👈

Acquire loyal patients and boost your revenue! 💸🙋‍♀️ Sign up for our Conversion Cascade course to attract more patients, convert calls to consults, convert consults to treatment and keep patients coming back for more: https://shorrsolutions.thinkific.com/courses/conversion-cascade 🏆

🙌 Use code PODCAST to save 20% OFF ✅

✨Free Workbook: "How to Build & Maintain Your Dream Cosmetic Practice". Download here: https://lp.constantcontactpages.com/su/HGN3fUQ. 👈

Connect with us:

Website: https://shorrsolutions.com/

Instagram: https://www.instagram.com/shorrsolutions

Facebook: https://www.facebook.com/shorrsolutions

LinkedIn: https://www.linkedin.com/company/shorrsolutions

Connect with Dr. Rana:

Website: https://www.theranacenter.com/

Instagram: https://www.instagram.com/ranafacialplasticsurgery/

LinkedIn: https://www.linkedin.com/in/nik-rana-md-b828081b8/

To learn more about the AMS:

Website: https://multispecialtysociety.com/page/home

Instagram: https://www.instagram.com/aestheticmultispecialty/

Facebook: https://www.facebook.com/AestheticMultispecialtySociety/

LinkedIn: https://www.linkedin.com/company/aestheticmultispecialtysociety/

To learn more about Weave:

Website: https://www.getweave.com/

Instagram: https://www.instagram.com/getweave/

Facebook: https://www.facebook.com/weavecomm

LinkedIn: https://www.linkedin.com/company/weave-communications/

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When you’re a practice management consultant in the cosmetic medical space for long enough, you collect a horror story or two. In the blink of an eye so many things can change. A pandemic. A long-term or terminal illness. Divorce. Fire. Hurricanes. Ice Storms. You name it, we’ve seen it happen in a practice, and, unfortunately, there are always two common denominators that turn a life-changing event into a virtual tornado: the practice owners never saw it coming AND they didn’t have a contingency plan. 

 In this episode of Shorr Solutions: The Podcast, "Top 5 Practice Management Horror Stories & How to Keep Them From Happening to You", award-winning practice management consultant and co-host Jay Shorr discusses what should be included in your "what if" strategies when planning for a catastrophe, steps that need to be taken if you CAN/CAN'T reopen after a sudden disaster, preparing for life insurance trusts, and more!

To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! We've increased your savings :)

Connect with us:
Website: https://shorrsolutions.com/
Instagram: https://www.instagram.com/shorrsolutions
Facebook: https://www.facebook.com/shorrsolutions
LinkedIn: https://www.linkedin.com/company/shorrsolutions
YouTube: https://www.youtube.com/user/TheBestMBS1/featured

Send us a text

This episode of Shorr Solutions: The Podcast was originally recorded for the American Academy of Facial Plastic and Reconstructive Surgery (AAFPRS) 2021 annual meeting; however, we thought the content was so important that we wanted to make sure you, our loyal podcast listeners, heard it as well!

Marketing is one of the most important investments you can make for your aesthetic medical practice. You may have the best talents, skills, equipment, staff, and even patient experience in the world, but if you don't know how to properly promote that, it's all in vain! No one will know you exist and choose to go to YOU for their procedure!

In this episode of Shorr Solutions: The Podcast, “Top 10 Missed Marketing Opportunities in Your Aesthetic Practice”, award-winning practice management consultant and co-host, Mara Shorr, gives you effective tips and tricks to staying top of mind and strengthen your marketing results. These 10 super effective and easy-to-implement marketing strategies (that you’re not taking advantage of) are game-changers for your practice!

Tune in now to discover how you can start improving the awareness of your amazing brand, procedures, products, and specials!

To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! We've increased your savings :)

Connect with us:
Website: https://shorrsolutions.com/
Instagram: https://www.instagram.com/shorrsolutions
Facebook: https://www.facebook.com/shorrsolutions
LinkedIn: https://www.linkedin.com/company/shorrsolutions
YouTube: https://www.youtube.com/user/TheBestMBS1/featured

Send us a text

Practice administrators help with the big picture and goals of the practice. They are the medical director’s or practice owner's right-hand person and are responsible for contributing to the business improvement plans of the practice, supervising administrative staff, overseeing the practice's financials, and maintaining legal compliance.

The practice administrator's top priorities include helping the practice grow and increase profitability. But, not just ANY person or staff member can make an outstanding practice administrator. So what does it take?

In this episode of Shorr Solutions: The Podcast, you'll learn from our consultants and practice management experts, Jay Shorr and Mara Shorr, the top most important traits and skills of a successful practice administrator. This includes being masters of numbers and financials, having great leadership skills, extensive industry knowledge, and an understanding of state-specific compliance laws and regulations- just to name a few!

This is an episode you don't want to miss if you want to have a practice that grows strong in the right direction!

To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! We've increased your savings :)

Connect with us:
Website: https://shorrsolutions.com/
Instagram: https://www.instagram.com/shorrsolutions
Facebook: https://www.facebook.com/shorrsolutions
LinkedIn: https://www.linkedin.com/company/shorrsolutions
YouTube: https://www.youtube.com/user/TheBestMBS1/featured

Send us a text

The “Great Resignation” is a phenomenon occurring right now, where at an incredibly rapid rate, people are leaving and transitioning in and out of the workforce. This is due to many reasons with the main cause being the COVID-19 pandemic and all sorts of matters that have come from quarantining, federal and state laws surrounding vaccinations, and more.

This is not happening in just one state, or even the United States, it’s occurring on an international level, hence we wanted to bring you expert insight and address any of your questions.

In this episode of Shorr Solutions: The Podcast, “Legal Talk: Employee Vaccinations & the Effects of the Great Resignation”, host Mara Shorr welcomes colleagues, good friends, and award-winning healthcare attorneys, Michael Byrd and Brad Adatto of the ByrdAdatto law firm, to discuss:

• the top legal questions practice owners are asking about employee vaccination policies (Can you require a new employee to be vaccinated? Can you state it in a job posting? Can you ask during an interview?),
• important HR policies and legal documents to have in place now,
• how to manage the repercussions of the Great Resignation (For example, who owns the patient when a provider leaves? Can before and after photos be left on a provider’s private social media account when they leave?),
• and more!

To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! We’ve increased your savings 🙂

Connect with us:
Website: https://shorrsolutions.com/
Instagram: https://www.instagram.com/shorrsolutions
Facebook: https://www.facebook.com/shorrsolutions
LinkedIn: https://www.linkedin.com/company/shorrsolutions

Connect with ByrdAdatto:
ByrdAdatto Website: https://byrdadatto.com/
Instagram: https://www.instagram.com/byrdadattolaw/?hl=en
Facebook: https://www.facebook.com/ByrdAdatto/
LinkedIn: https://www.linkedin.com/company/byrdadatto/