In this episode, Caralee talks about Google ads and if you should be running them in your law practice. Many law firm owners rely on referrals and are worried about throwing money away on Google Ads.

Google has recently changed the layout of the front page of Google, and it is becoming more difficult to appear above the fold on the front page unless you pay for Ads.

Well-run ads can help draw in interested leads in your service industry business. Pay per click (PPC) is a great method to attract leads and get eyeballs on your website. By investing in PPC, you will obtain leads that are more likely to use legal services.

So if you are not sure where to start with Google Ads in your law firm and are worried about throwing away good money, then this is a great episode for you. 

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