Join us in this empowering episode of Profitable Women as we chat with brand photographer Randi Beranek, who is passionate about helping female entrepreneurs build confidence and show up authentically online. In this episode, we explore the common struggles women face regarding their appearance and fear of judgment, and how embracing authenticity can set them apart in business. 

Randi shares her insights on the importance of leaning into one's unique personality to feel more comfortable and natural, ultimately leading to a stronger personal brand and greater self-confidence. We also discuss the critical steps in building a personal brand for success, from establishing a personal connection with clients to aligning brand photo shoots with long-term business goals.

Randi is a pharmacist turned brand photographer, wife, and mom of two. Along with photographing personal brands and businesses, she helps women build their personal brands and show up confidently for their businesses online.

In this episode, we cover: 

• How embracing your unique personality can not only set you apart in business but also help you overcome common struggles related to appearance and fear of judgment
• How initial interactions, whether through questionnaires, video calls, or in-person meetings, can set the stage for a successful photo shoot that remains relevant and communicates growth
• The necessity of detailed preparations, such as wardrobe selection and client comfort, and drawing parallels between this approach and managing financial goals
• The importance of balancing professionalism and authenticity, especially in key moments, while maintaining genuine connections in everyday appearances

Connect with Randi:

• Follow on Instagram
• Follow on Facebook
• Check out her website

Connect with Sheila:

• Follow on Instagram @sheila.hansen.cpa
• Check out our website https://www.hansenllc.net/

Make sure to hit subscribe/follow so you never miss a convo!

Find the complete show notes here: https://www.hansenllc.net/showing-up-confidently-and-authentically-with-randi-beranek-episode-33/

Resources & Links:

• Join our weekly newsletter, Millionaire Mindset
• Learn more about our Services 
• Take the Discover Your Personal Brand Vibe Quiz
• Read Start with Why by Simon Sinek