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  • Why You’re Hiring Wrong: How to Spot the Difference Between a Rockstar and a Liability

    Are you hiring the wrong people without even realizing it? You may think you’re bringing in top talent, but if you're prioritizing speed and urgency over attention to detail, you could be setting your team up for failure. The difference between a rockstar employee and a liability isn’t just skill - it’s mindset and execution.

    In this episode, Max Clark dives deep into one of the most overlooked hiring mistakes: choosing fast decision-makers over those who get things right the first time. He breaks down why attention to detail matters more than just moving quickly, how hiring for urgency alone can backfire, and what traits truly define a high-performing team member. You’ll also hear real-world insights on when speed does matter, and how to strike the perfect balance between efficiency and accuracy in your hiring process.

    Hiring mistakes are costly - don’t make another one. Tune in now and learn how to spot the difference before it’s too late!
    ***
    Billions & Billions of eyeballs, six continents, 10k+ servers, and plenty of lessons learned over 2+ decades in I.T.

    If you're looking for quick tips on optimizing tech, managing suppliers, and growing a business, 20 Minutes Max is the space for you.

    Here I talk about things that come up during my day and share insights on taking your business to the next level. In less than 20 minutes, you'll walk away with actionable advice and strategies for success. Take advantage of this valuable resource for CEOs, CFOs, and business leaders.

    ***
    P.S. Did you like the show? New episodes will be released weekly, so please subscribe and stay up-to-date!

    ***
    Website: www.itbroker.com

    Let's connect:
    LinkedIn: Linkedin.com/in/maxclark
    Twitter: twitter.com/maxclark
    Business Page 
    LinkedIn: www.linkedin.com/company/itbrokerdotcom
    Instagram: www.instagram.com/itbrokerdotcom
    Facebook: www.facebook.com/ITBrokerdotcom

    #BusinessTips #hiringtips #hiring #recruitment #manager #CEO #cfo #cto 
    #businessadvice #businessleaders #tech #technology #startup

    8 min
  • 87% Cheaper Than AWS? This Move Is Changing the Game

    What if staying in the cloud is your company’s most expensive mistake? The truth: some businesses are bleeding money in AWS—and don’t even know it. Others are walking away and cutting costs by 87%.


    In this episode, Max Clark sits down with Byron Dill, SVP of Operations at Deft, to unpack why companies are breaking free from hyperscale cloud platforms. They explore the hidden costs of AWS, real-world cloud repatriation stories, and how infrastructure leaders are regaining control with hybrid strategies. If you’re in charge of IT budgets, cloud architecture, or long-term infrastructure planning—this episode will challenge everything you’ve been told about the cloud.


    It’s not just about saving money. It’s about making smarter moves. Tune in now!


    ***

    P.S. Did you like the show? We will be releasing new episodes, so please subscribe and stay up-to-date!


    ***

    Website: www.itbroker.com


    Let's connect:

    LinkedIn: Linkedin.com/in/maxclark

    X: x.com/maxclark

    Business Page 

    LinkedIn: www.linkedin.com/company/itbrokerdotcom

    Instagram: www.instagram.com/itbrokerdotcom

    Facebook: www.facebook.com/ITBrokerdotcom


    1 hr 12 min
  • Hackers Strike in Seconds - Scott Bennett on How Darktrace’s AI Stops CEO Scams & Airport Breaches

    Imagine this: Your systems are secure. Your cybersecurity team is on top of things. And yet - somewhere, right now - hackers are using AI to find the one gap you missed. What happens next? It only takes seconds.

    Max Clark is joined by Scott Bennett, Strategic Manager at Darktrace, to uncover the alarming ways cybercriminals are outpacing traditional security measures. From a casino hack through a fish tank to an airport system breach and a CEO email scam that almost cost millions, Scott breaks down the shocking realities of modern cyber warfare and explains why AI-powered security is the only way forward.

    If cybercriminals are using AI, shouldn’t you be too? Watch now to see how Darktrace is fighting back—before the next attack lands on your doorstep!

    Time Stamp:
    0:00 - Introduction: Scott Bennet and Darktrace.
    6:00 - Customer interaction and collaboration with Darktrace
    12:44 - Identifying the primary beneficiaries of Darktrace
    19:20 - Cyber insurance
    20:00 - Darktrace's impact on the premium insurance landscape
    23:13 - Maximizing value: Making informed investments in cybersecurity with a limited budget
    25:50 - Differentiating between IT and OT and providing illustrative examples
    31:08 - Darktrace EDR (Endpoint Detection and Response)
    41:56 - To SIM or not to SIM
    50:00 - Rolling out DarkTrace 
    56:51 - Final thoughts and insights from Scott Bennet

    ****

    🔍 Find the best IT suppliers without boring sales calls.

    ITBroker.com checks out hundreds of suppliers each year for our clients. Tech Deep Dive lets you follow along without the pain.
    Join us as we explore each supplier, what problems they fix, how they do it, and if they match your needs.


    ****

    👋 P.S. Did you like the show? New episodes will be released weekly, so please subscribe and stay up-to-date!


    ****

    🌐 Let’s connect:

    Website: www.itbroker.com

    LinkedIn: Linkedin.com/in/maxclark

    Twitter: twitter.com/maxclark


    Business Pages

    LinkedIn: www.linkedin.com/company/itbrokerdotcom

    Instagram: www.instagram.com/itbrokerdotcom

    Facebook: www.facebook.com/ITBrokerdotcom


    #cyberattack #cybercrime #cyberdefense #Cybersecurity #technology #tech #techindustry #techcommunity   #informationtechnology #ceo #cfo #businessgrowth #darktrace #TechDeepDive #Podcast 

    1 hr
  • Stop! Don’t Buy That Firewall Until You Watch This

    Are you about to drop serious cash on a new firewall? Hold up. Before you commit to that expensive hardware, you need to know why most firewalls are completely useless in modern IT environments. If your firewall strategy hasn’t evolved, you’re probably wasting money on outdated technology that won’t actually protect your business.

    In this episode, Max Clark breaks down the hard truth about firewalls, exposing why they’re often nothing more than an expensive checkbox. He dives into why UTM and DPI features slow down your network without adding real security, how most firewall configurations do next to nothing, and why SaaS-based security solutions are often the smarter choice. If you think a firewall is your best defense, this episode will challenge everything you know about cybersecurity.

    Before you sign that purchase order, watch this episode. It could save you thousands - and actually secure your network!


    ***

    Billions & Billions of eyeballs, six continents, 10k+ servers, and plenty of lessons learned over 2+ decades in I.T.


    If you're looking for quick tips on optimizing tech, managing suppliers, and growing a business, 20 Minutes Max is the space for you.


    Here I talk about things that come up during my day and share insights on taking your business to the next level. In less than 20 minutes, you'll walk away with actionable advice and strategies for success. Take advantage of this valuable resource for CEOs, CFOs, and business leaders.


    ***

    P.S. Did you like the show? New episodes will be released weekly, so please subscribe and stay up-to-date!


    ***

    Website: www.itbroker.com


    Let's connect:

    LinkedIn: Linkedin.com/in/maxclark

    Twitter: twitter.com/maxclark

    Business Page 

    LinkedIn: www.linkedin.com/company/itbrokerdotcom

    Instagram: www.instagram.com/itbrokerdotcom

    Facebook: www.facebook.com/ITBrokerdotcom



    #cyberattack #cybercrime #cyberdefense #Cybersecurity #firewall  #technology #tech #techindustry #techcommunity   #informationtechnology #ceo #cfo #businessgrowth  #Podcast #

    16 min
  • The HubSpot Hack: Automate Your Follow-Ups & Never Miss a Lead Again!

    How many deals slipped away because someone forgot to follow up? Most companies don't struggle to sell—they struggle to stay in touch. But what if you could automate your outreach and guarantee no lead ever falls through the cracks again?

    In this episode, Max Clark shares his game-changing HubSpot hack for creating an automated follow-up system that keeps your contacts engaged at the right intervals. He breaks down how to organize lists, set contact priorities, and leverage HubSpot’s automation tools to create a seamless, efficient process. Whether you’re in sales, marketing, or account management, this episode will teach you how to stay top-of-mind without adding extra work.

    Don’t let another lead go cold. Tune in now and take control of your follow-ups!

    ***
    P.S. Did you like the show? New episodes will be released weekly, so please subscribe and stay up-to-date!

    ***
    Website: www.itbroker.com

    Let's connect:
    LinkedIn: Linkedin.com/in/maxclark
    Twitter: twitter.com/maxclark
    Business Page 
    LinkedIn: www.linkedin.com/company/itbrokerdotcom
    Instagram: www.instagram.com/itbrokerdotcom
    Facebook: www.facebook.com/ITBrokerdotcom

    #informationtechnology #technology #tech #CEO #cfo #cto #business #techbusiness #enterprise #techcommunity #vendors #tech4good #businessadvise #techcommunity

    18 min
  • The Hidden Cost of Cloud: What Your Provider Won’t Tell You – Brian Knudtson Tells All

    Think your cloud provider is giving you the best deal? Think again. Many companies shift to the cloud expecting flexibility, efficiency, and cost savings—only to be blindsided by unpredictable bills and hidden fees. If your cloud costs keep climbing while your performance stagnates, you're not alone.

    In this episode, Max Clark sits down with Brian Knudtson, a cloud expert with deep industry insights, to expose the hidden costs cloud providers don’t want you to see. They break down why your cloud bill is out of control, the pricing pitfalls most businesses overlook, and the critical steps to take before your next contract renewal. From misleading cost structures to performance trade-offs, Brian unpacks the reality behind cloud pricing and how companies can optimize without overspending.

    Tune in to discover how to take control of your cloud strategy, maximize performance, and avoid the financial pitfalls that could be draining your budget!

    Time Stamp: 
    0:00 Overview of the Episode: 11:11 Systems
    1:00  Introducing Brian Knudtson and the Journey of 11:11 Systems
    5:20 Mission of 11:11 Systems
    13:20 Market focus
    19:11 Systems Security Products
    28:10 Understanding Cyber Vulnerabilities with 11:11  Systems
    40:00 Importance of SOC Function
    41:15 Cloud Services
    50:00 What is LAB Engine
    59:00  Compliance Bench for Relevant Organization
    1:02:50 Secure Backup for Microsoft Clouds 
    1:15:09 Moving from Cloud First to Cloud Smart
    1:17:00 Final Thoughts from Brian

    ****
    🔍 Find the best IT suppliers without boring sales calls.
    ITBroker.com checks out hundreds of suppliers each year for our clients. Tech Deep Dive lets you follow along without the pain. Join us as we explore each supplier, what problems they fix, how they do it, and if they match your needs.

    ****
    👋 P.S. Did you like the show? New episodes will be released weekly, so please subscribe and stay up-to-date!

    ****
    🌐 Let’s connect:
    Website: www.itbroker.com
    LinkedIn: Linkedin.com/in/maxclark
    Twitter: twitter.com/maxclark

    Business Pages
    LinkedIn: www.linkedin.com/company/itbrokerdotcom
    Instagram: www.instagram.com/itbrokerdotcom
    Facebook: www.facebook.com/ITBrokerdotcom

    #technology #techindustry #cyberdefense #tech #cloud #connectivity #cloudsecurity #businessgrowth #clouds #11:11Systems #businesssolutions #ceo #cfo #ceos #cfos #TechDeepDive #podcast

    1 hr 26 min
  • The Single Vendor Myth: Why ‘One Platform’ Might Be a Lie

    Is your "all-in-one" platform truly integrated—or just a bundle of products under the same logo? Vendors love selling the vision of unified tech, but too often you're stuck juggling multiple interfaces, clunky dashboards, and costly inefficiencies disguised as simplicity

    In this episode, Max Clark exposes the Single Vendor Myth, revealing why many so-called “unified” solutions fail to deliver on their promises. He breaks down real-world examples of platforms that claim to integrate networking, security, and remote access - but instead leave IT teams juggling disjointed tools. Learn what questions to ask before committing to a vendor, how to spot red flags in “integrated” solutions, and what truly seamless tech should look like.

    Don’t fall for the myth—tune in now and make smarter technology decisions!

    ***
    Billions & Billions of eyeballs, six continents, 10k+ servers, and plenty of lessons learned over 2+ decades in I.T.

    If you're looking for quick tips on optimizing tech, managing suppliers, and growing a business 20 Minutes Max is the space for you.

    Here I talk about things that come up during my day and share insights on taking your business to the next level. In less than 20 minutes, you'll walk away with actionable advice and strategies for success. Take advantage of this valuable resource for CEOs, CFOs, and business leaders.

    ***
    P.S. Did you like the show? New episodes will be released weekly, so please subscribe and stay up-to-date!
    ***
    Website: www.itbroker.com
    Let's connect:
    LinkedIn: Linkedin.com/in/maxclark
    Twitter: twitter.com/maxclark

    Business Page 
    LinkedIn: www.linkedin.com/company/itbrokerdotcom
    Instagram: www.instagram.com/itbrokerdotcom
    Facebook: www.facebook.com/ITBrokerdotcom

    #informationtechnology #technology #tech #CEO #cfo #cto #business #techbusiness #enterprise #techcommunity #vendors #tech4good #businessadvise #techcommunity

    6 min
  • SIP Trunking Exposed: How to Spot Hidden Costs & Get the Best Deal

    Overpaying for SIP trunking without realizing it? Many businesses think they’re getting a great deal—until hidden costs pile up. From misleading rates to unnecessary bundles, vendors have plenty of ways to squeeze more from your contract.

    In this episode, Max Clark exposes the pricing tricks and industry secrets that SIP trunk providers don’t want you to know. He breaks down how to decode your contract, identify hidden fees, and negotiate a deal that actually works for your business. Learn why per-channel pricing can be a trap, how to compare providers the right way, and what key terms to watch for before signing anything. If you’re using SIP trunking for your phone system, this is the insider knowledge you need to cut costs and optimize your setup.

    Don’t get caught in a bad deal, arm yourself with the knowledge to negotiate smarter. Tune in now and take control of your SIP trunking costs!

    ***
    P.S. Did you like the show? New episodes will be released weekly, so please subscribe and stay up-to-date!
    ***
    Website: www.itbroker.com
    Let's connect:
    LinkedIn: Linkedin.com/in/maxclark
    Twitter: twitter.com/maxclark

    Business Page 
    LinkedIn: www.linkedin.com/company/itbrokerdotcom
    Instagram: www.instagram.com/itbrokerdotcom
    Facebook: www.facebook.com/ITBrokerdotcom

    #informationtechnology #technology #tech #CEO #cfo #cto #business #techbusiness #enterprise #techcommunity

    13 min
  • What Global Enterprises Know About Backup Networks That You Don’t - Inside Sierra Wireless MNS

    Would your business survive an internet outage? Most companies think they have a solid backup network plan - until it fails when they need it most. The truth is, what global enterprises know about redundancy, failover, and always-on connectivity is the difference between uninterrupted operations and costly downtime.

    In this episode, Max Clark sits down with Rich Varner, CTO, and Benjamin Dunn, VP of Managed Network Services at Sierra Wireless, to reveal how the world’s leading companies ensure their backup networks don’t just exist—but actually work when it matters most. From managed wireless solutions to strategies for maintaining constant business continuity, they discuss what most businesses get wrong and how to fix it before it’s too late.

    If you think your backup network is enough, think again. Don’t wait until disaster strikes—listen now and find out what global enterprises are doing differently to stay online 24/7!



    Time Stamp: 

    0:00 Episode Overview: Meet Richard Varner and Benjamin Dunn

    1:39 Journey of Sierra Wireless

    5:00 How Sierra Wireless Ship Devices

    6:00 Value of Working with Sierra Wireless

    14:48 Sierra Wireless Contract offers

    21:18  Available Sierra Wireless Devices 

    26:09 Sierras Wireless IMaestro Portal

    31:00 Determining Data Needs: Sizing for Success

    29:00 Pricing for the Service Plans

    48:00 MNS Premium Service Level Agreement

    51:00  Sierra Wireless in the IoT World

     

    ****

    🔍 Find the best IT suppliers without boring sales calls.

    ITBroker.com checks out hundreds of suppliers each year for our clients. Tech Deep Dive lets you follow along without the pain. Join us as we explore each supplier, what problems they fix, how they do it, and if they match your needs.


    ****

    👋 P.S. Did you like the show? New episodes will be released weekly, so please subscribe and stay up-to-date!


    ****

    🌐 Let’s connect:

    Website: www.itbroker.com

    LinkedIn: Linkedin.com/in/maxclark

    Twitter: twitter.com/maxclark


    Business Pages

    LinkedIn: www.linkedin.com/company/itbrokerdotcom

    Instagram: www.instagram.com/itbrokerdotcom

    Facebook: www.facebook.com/ITBrokerdotcom


    #wirelesscommunications #internetserviceprovider #wirelessnetworks #networkservices #internetaccess #tech  #technology  #cfos #ceos #businesssolutions #TechDeepDive  #SierraWireless

    1 hr 9 min
  • The Biggest Lie in Tech Pricing: Why Cheap Doesn’t Mean Better

    Think you’re scoring a bargain on tech? Think again. Chasing the lowest price on internet, cloud, or hardware often leads to hidden limits, performance drops, and costly surprises.

    In this episode, Max Clark breaks down the biggest misconceptions about tech pricing and why the race to the lowest cost isn’t what it seems. He covers how advancements in efficiency, not margin cuts, drive price reductions - and why blindly chasing the cheapest option can backfire. If you’ve ever wondered whether your IT budget is really being spent wisely, this episode will change the way you evaluate tech investments.

    Cheap isn’t always better - but the right strategy is priceless. Hi play now!

    ***
    P.S. Did you like the show? New episodes will be released weekly, so please subscribe and stay up-to-date!

    ***
    Website: www.itbroker.com
    Let's connect:
    LinkedIn: Linkedin.com/in/maxclark
    Twitter: twitter.com/maxclark

    Business Page 
    LinkedIn: www.linkedin.com/company/itbrokerdotcom
    Instagram: www.instagram.com/itbrokerdotcom
    Facebook: www.facebook.com/ITBrokerdotcom

    #cloud  #cloudcomputing  #amazon #amazonwebservices #technology #tech #CEO #cfo #business
    #techbusiness #cloudengineer #enterprise #techcommunity 

    7 min

About Signed

From the publisher's feed

The IT market is built for sellers, not buyers.