Beth Dailey, the VP of Marketing of The International Franchise Association returns to Social Geek with an update on what’s happening at IFA’s 2020 Convention. 

Beth gives us a preview of this year’s A-List speakers including Simon Sinek, Trent Shelton, Jay Baer, and many more. Register now before rates increase after January 17. 

Beth also reviews some trends and new ideas discussed the recent technology issue of IFA’s Franchising World Magazine. 

Thanks to Social Joey, AnswerConnect, and Better.

It’s the first episode of Season Eleven! 

Kristen Pechacek of Self Esteem Brands shares ideas to consider when planning your media buys this year including:

Plus, we’re getting ready for great conversations at the Marketing and Innovation Summit at the 2020 IFA Convention next month. 

And did you know that Anytime Fitness is now franchising on all 7 continents with a new location open in Antarctica?!?

Thanks to Social Joey, FranSuite, and Franchise Dictionary Magazine. 

Join franchising expert Angela Coté for the first episode of her own Podcast! 

Connect with Angela at angelacote.com and be sure to go be awesome! 

It’s our last episode of Social Geek’s first decade!

Johna Burkeis the Global Managing Director of AMEC – the Association for the Measurement and Evaluation of Communications.

We’ll dive deep into the difference between measuring short term conversion metrics versus the strategic longer tail effect of Public Relations and Brand Reputation objectives.

Reach Johna at [email protected] and check out AMEC’s tools and 2020 summit info!

Thanks to Social Joey, The Better Software Company, and Brand Journalists. 

Joining us for this week’s #FranchiseSpotlight is Mike Mohammed andRandy Wyner Of Chronic Tacos!

Mike and Randy share trends for restaurant franchises in 2020 including challenges and opportunities with third party delivery, becoming the employer of choice, and building a compelling culture for your brand.

Thanks to Social Joey,  Intrepid Direct, and FranSuite. 

Merry Christmas! Nancy Friedman and Angela Coté continue guest hosting this week. Today, Nancy shares customer service tips for small business owners. 

For more from Nancy, reach her at nancyfriedman.com or call her at 314-291-1012!

Thanks to Social Joey, The Better Software Company, and AnswerConnect.

Join guest hosts Nancy Friedman and Angela Coté as they discuss best practices for franchise brands and small businesses owners. First up, Angela shares the four drivers of franchise growth!

For more info from Angela, reach her at [email protected] or 250-213-7277. 

Thanks to Social Joey, Intrepid Direct, and FranSuite.

Mike McDowell of Social Joey gives us a preview of the new Facebook newsfeed rolling out for 2020. Marketers, get ready now! 

Facebook Stories will be front & center along with an emphasis on groups and events.

We’ll also discuss some new rules for Facebook groups, changes for Facebook video, the trouble with duplicating content across accounts, and when to use Facebook Automated Ads. Plus: better LinkedIn posting strategies, and what the heck are we going to do about TikTok? 

If you have more questions, email Mike at [email protected] or text him at 423-583-1544!

Thanks to The Better Software Company and Brand Journalists. 

Today’s Franchise Spotlight is on Steve Collette, Co-Founder and CEO of 3rd Degree Training and Actual Nutrition. Steve also serves on the board of the Canadian Franchise Association often shares great advice for Emerging franchisors on launching and growing a brand. 

One of his best nuggets: when times get tough, remember why you started. 

Thanks to Social Joey, The Better Software Company, and FranSuite. 

Somia Farid Silber is the Vice President of eCommerce for Edible Brands, the franchise known worldwide for its Edible Arrangements brand. 

Somia has literally grown up in franchising and still loves Wowing the customers and Wowing the franchisees! She shares some great ideas about growing via the brand’s 1000+ locations partnered with an eCommerce strategy.

Thanks to Social Joey, Intrepid Direct, and AnswerConnect.