Stefania Sigurdson-Forbes returns to share best practices in mapping out your customer's journey. She includes tips on building personas, walking through the map, and using the process as a team-building process that should mirror the customer, not the brand!

Check out Stefania's brand, FranchiseBlast and her awesome video series on marketing principles: Stefania at the Gravity Hub!

This episode is sponsored by Franchise Dictionary Magazine and ClickTecs! 

We'll talk about the October #MITCon event and the awesome news that Gary Vaynerchuk will keynote #IFA2019.

It's Gary freakin' Vee, people!!

Get more info on both events and register today at IFA!

VP of Marketing from The International Franchise Association, Beth Dailey, has big news from The IFA! 

Jamie Izaks, President of All Points Public Realtions returns to the show to discuss 3 reasons why you should share knowledge with others in your industry!  

Connect today with Jamie on LinkedIn or on the Alll Points PR website!

We also share some details on these upcoming events in the franchise space where Jamie and I look forward to seeing you:

Northern Illinois Franchise Association luncheon in Chicago on September 13 featuring special guest, IFA CEO Robert Cresanti.

IFA's Marketing Innovation Technology Conference in Austin, Oct 17-19. Excellent keynote speakers, plus presentations from Facebook, IBM, and dozens of Franchise brands.

Thanks to FranchiseSoft and Social Joey for your support of Social Geek Radio! 

Is Email Marketing dead? Mostly dead? Or alive and kicking? 

Email marketing pro David Kellyof KingSumo joins the podcast to show us that email marketing is alive and thriving! David points out trends, shares best practices to fire up your email campaigns, and tips on timing and content that works.

Connect with David at KingSumo and on his blog.

Thanks to ClickTecsand Social Joeyfor your support of Social Geek Radio! 

Mitchell Levy joins Social Geek Radio to discuss having your AHA Moment!

Thanks for your ongoing support, Franchise Dictionary Magazine. 

Gini Dietrich, founder of Spin Sucks, joins Social Geek Radio to discuss how all the things marketers used to do no longer work. Gini shares some ideas on getting ahead of these industry disruptions, how you can plan for scaling your business up, and where to spend your critical thinking time!

Check out Spin Sucks for more development ideas for PR and Marketing Executives!

And thanks to Social Joey and ClickTecs for their support of this podcast!

Kerry O'Shea Gorgone, host of the Marketing Smarts podcast, joins the show to discuss the recent history of podcasting, the current spike in podcast popularity, and the possible future of podcasting (or whatever we're going to call it).

We'll also share our favorite current shows including podcasts hosted by Alan Alda, Dennis Miller, Chris Brogan, and more. 

Check out Kerry's show, Marketing Smarts from MarketingProfs. And, if you want to see Kerry at the upcoming B2B Marketing Forum, learn more and register today! 

Thanks to Social Joey and FranchiseSoft for your ongoing support of Social Geek Radio! 

We're diving into the world of INFLUENCER MARKETING this week. How are marketers best using influencers? How are the social networks handling influencers? How is the marketing industry going to handle Influencer Fraud?

AND we've got some excited changes at Social Geek Radio:  Co-host Jim Buckley is now The Director of Marketing at Priatek!  

Plus, the all new SocialGeekRadio.com site is up. Thanks to Jam Hashmi and the team at ClickTecs for an outstanding job on the website.

"Yummy Margaritas mean Yummy Profits"

Patrick Bobrukiewicz, Director of Business Development at ROSnet, discusses how technology for the restaurant industry is constantly changing every part of the dining experience. Patrick shares the latest trends affecting ordering, staffing, serving, and delivery.

Thanks to Franchise Dictionary Magazine for supporting Social Geek Radio!

"It doesn't cost a dime to listen to a customer," says Louis Gudema, author of the new book, Bullseye Marketing and President of Revenue + Associates. Customer feedback is just a part of his approach for brand marketers. Louis shares the 3 pillars of his Bullseye Marketing plan and some backgound on how he turned the typical marketing funnel upside down for SMBs.

Check out Bullseye Marketing and also Louis' upcoming speaking engagments and projects!