In this conversation with Amber G. Johnson discuss her business that educates people on how to use firearms appropriately. Though she has her business incorporated she hasn't promoted her business at her fullest potential. There has been money made mainly through word-of-mouth promotion. This can be a great way to promote, but you are then held bound to people talking up your business. There is always room for the business owner to promote the business more effectively based present goals and objectives.

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David Shands On IG: https://www.instagram.com/dshands/

Amber On IG: https://www.instagram.com/theambergj/

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How do you embrace your biggest losses?

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Why do many entrepreneurs know how to start a business but not scale it. This conversation has some key points that highlights this issue. Make sure that you take note of these pointers. Maybe you will structure your business to be able to scale in the future and ultimately have a lucrative exit that will make sense for you.

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How Does Consistency In Business Cause THIS To Happen? It is no secret why consistency and focus causes a change. One main thing to keep in mind is ind is that you are consistent with intention. It's also helpful to with the right "why" that fuels your intention. Let's hear what David has to say about it.

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The economy is impacted by the actions of people within it. The decisions of people in positions of power causes businesses to have to pay attention and pivot if needed. Entrepreneurs should pay attention to the needs within the economy in addition to the services they usually provide. This can lead to making adjustments to the products and services you provide through you business. Tap in to this conversation.

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David And Donni discusses being the strong person in your circle. Who do you talk to when you want to be vulnerable or when you have an "off" day. Who's there to correct you when you need to be held accountable? The strong people have times when they hurt as well. Check on your "Strong" friends.

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Making money and keeping money are 2 separate skillsets. Are you spending above what you made? Once you hit a million, do you spend the million? If you make 200k, are you only actually spending about 75k considering that you have to pay taxes and reinvest your money? Making a million dollars doesn't make you a millionaire because what you keep will actually determine that.

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Here is a peek inside of Brad Lea's Multi-Studio facility. David Shands and Brad Lea talk about how not only does he create content, but he is the content. It only makes sense to have every tool necessary to make this a reality.

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