Make Marketing Suck Less for Expertise-Driven Solo Businesses

Speakers Protect Your Assets with a Contract with Christina Scalera


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There is one aspect of speaking that I absolutely cannot help speakers with. That's the speaking contract.

I am not a lawyer nor do I play one on TV, so I am not comfortable at all consulting with you on what your speaking contract looks like.

However, I know that a speaking contract is an essential piece of your speaking business, so while I'm not an attorney, my guest today is.

Today we are lucky to have Christina Scalera. She is the attorney and founder behind The Contract Shop, a contract template store for creative entrepreneurs, wedding professionals, and coaches, and speakers like you.

This episode gave me several aha’s not only about how you can protect your ASSets but also about how a contract can make you more money including:

  • Why contracts actually make you money
  • How to establish the copyright of your speech and understand your intellectual property right
  • Negotiation (even for your fee) isn’t over until the speaking contract is signed
  • Why you might not need to hire a lawyer when a good speaking contract template is all you need

Tune in and cover your legal butt!

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Make Marketing Suck Less for Expertise-Driven Solo BusinessesBy Dr. Michelle Mazur

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