How are prospects interacting with our property websites and how can we, as marketers, ensure we are maximizing our number one asset?  Jon Simpson, founder of <a href='https://beswifty.com'>Swifty</a> and <a href='https://criterionb.com'>Criterion.B</a>, takes us through the data on how renters are interacting with our websites including most used features and most visiting pages.  He also dives into the future of apartment websites which is next level.  Hint: The future includes dynamic content.

How are prospects interacting with our property websites and how can we, as marketers, ensure we are maximizing our number one asset? Jon Simpson, founder of Swifty and Criterion.B, takes us through the data on how renters are interacting with our websites including most used features and most visiting pages. He also dives into the future of apartment websites which is next level. Hint: The future includes dynamic content.

How are prospects interacting with our property websites and how can we, as marketers, ensure we are maximizing our number one asset?&nbsp; Jon Simpson, founder of <a href="https://beswifty.com" rel="noopener noreferrer">Swifty</a> and <a href="https://criterionb.com" rel="noopener noreferrer">Criterion.B</a>, takes us through the data on how renters are interacting with our websites including most used features and most visiting pages.&nbsp; He also dives into the future of apartment websites which is next level.&nbsp; Hint: The future includes dynamic content.

Spotlight on Property Websites: Building for the Future with Jon Simpson

Welcome to The Apartment Department - the podcast for multifamily marketers by multifamily marketers, co-hosted by Chris Johnson and Anne Baum and produced by Carlos Marquez. The purpose of The Apartment Department is to invite collaboration within the multifamily marketing space through discussions around data, going back to basics, digital marketing, and adapting to changes in apartment marketing by thinking differently. Our goal for every episode is for our listeners to walk away with one actionable item you can implement within your organization.&nbsp; We invite you to listen, comment, follow our page, share episodes, and invite yourself on as a guest (seriously, though, we love collaboration). We appreciate your support, and welcome to The Apartment Department!

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Welcome to The Apartment Department - the podcast for multifamily marketers by multifamily marketers, co-hosted by Chris Johnson and Anne Baum and produced by Carlos Marquez. The purpose of The Apartment Department is to invite collaboration within the multifamily marketing space through discussions around data, going back to basics, digital marketing, and adapting to changes in apartment marketing by thinking differently. Our goal for every episode is for our listeners to walk away with one actionable item you can implement within your organization.  We invite you to listen, comment, follow our page, share episodes, and invite yourself on as a guest (seriously, though, we love collaboration). We appreciate your support, and welcome to The Apartment Department!

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Spotlight on Property Websites: Building for the Future with Jon Simpson

Spotlight on Property Websites: Building for the Future with Jon Simpson

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