Start Marketing

On this week's episode, guest Clinton Young, teaches us how to become a world class speaker, which isn't limited to keynote speeches and Ted Talks.

Clinton is a Globally Renowned Speaker and Mentor specializing in helping growth-seekers overcome failure, fear, and doubt. His work enables the courage and confidence to unlock your God given potential.

As an Award Winning International Keynote Speaker, Clinton has been recognized by Arianna Huffington’s Thrive Global as a “Top 12 Speaker to Inspire You”. He has recently spoken to over 50,000 people across North America and Europe.

An experience of failure in 2008 shattered his confidence but awakened his soul. It set him on a spiritual path that led him to his purpose of “Re-Igniting the Human Spirit”. With a vision of causing a global tipping point in possibility consciousness by 2030, Clinton is on a mission to empower and equip an Army of 1,000 Purpose Driven Entrepreneurs and Influencers to grow their Impact, Influence, and Income by becoming World Class Speakers!

Key Takeaways:

• How to use speaking as a marketing strategy
• Practice makes perfect when it comes to public speaking
• Record and watch your "game tape" to improve your speaking abilities
• Work with a coach who can teach you strategies for overcoming your fears
• Shift your mindset to believe you're adding value to your audience to overcome your stage fright

Connect with Clinton

Website

Instagram

Facebook

Music: Tuesday by Sascha Ende, Music.io

In this week's episode, I speak with Jenny Ambrose from Puree Fatastico.

Jenny Ambrose is an award winning designer running an award winning design science & strategy company, Purée Fantastico. 

Having worked with large Fortune 500 brands like Old Navy, HSN, POPSUGAR, ELLE, American Greetings, Alaskan Airlines, 3M, Charles Schwab, Walgreens, Reuters, and thousands more across the last 14 years, Jenny understands the vast needs across the widest number of moving parts. And as for results? She’s taken large Fortune 500 businesses from 5M to 500M in revenue, boosted an art school’s attendance from 33%-77% and increased her small business client’s inquiries from 2x-15x. 

Part scientist, part artist, all powerhouse, Jenny knows how to sync with her client’s deepest voice and concerns and communicate the solutions as if they’d always been present (because they are!). 

She is currently launching an 12 year strong personal research project: an interactive platform exploring critical thinking, design messaging, and emotional intelligence using film as a lens. It’s a blend of anthropology, design, philosophy, geometry, and film making— and there’s never been anything like it before. 

She is also an adjunct faculty member at her alma mater, Ringling College of Art and Design teaching budding artistic geniuses design and typography, emotional cultivation, self esteem, and the much needed ‘inner knowing’. 

Whether it’s creative direction, design, illustration, copywriting, strategic building, content creation or thorough research and analysis, it can be trusted that Jenny can handle it with grace, tireless expertise, and unstoppable enthusiasm.

When I say Jenny’s website and ready “taking your business from mundane to mundaaaang” I knew I was in for a treat. 

Key Takeaways:

• How to decide what your brand should look like
• Understanding the strategy behind designing a brand
• How to update your brand

Connect with Jenny

Website

Instagram

Facebook

Music: Tuesday by Sascha Ende, Music.io

On this week's episode, I interview Gina Talarico.

Gina started working online in August 2018 and went full time in April 2019. She helps online business owners gain confidence promoting their business on social media. She started her first “big girl job” in banking and after a year of feeling completely burnt out, decided she could not continue working in a job that she felt stuck in for the next 35 years. She began her business as a virtual assistant and learned that social media was her zone of genius. Recognizing there was a gap in social media marketing, especially with promotion and position of businesses online without looking desperate and spammy, she launched her own business helping other ambitious entrepreneurs leverage social media as FREE advertising tools for their businesses. 

Key Takeaways:

• How to show up on social media authentically
• How to manage your social media without feeling overwhelmed
• How to humanize yourself on your business accounts

Connect with Gina

Website

Instagram

Facebook

On this week's episode, we take a deep dive in to using funnels to generate more leads and sales with Rebel Funnel's Keely Stawicki.

Keely is a master marketer who works to empower sex, intimacy and mindset coaches (All things spiritual and taboo) through strategic marketing strategy, well designed funnels and Facebook ads so they can generate leads and sales in their sleep without wasting time and money on strategies that don’t work. 

Her unique life experiences and interests give her a unique insight into the world of kink and spirituality which allows her to help coaches of all things spiritual and taboo to create massive momentum in their businesses. 

A self-proclaimed marketing nerd, Keely graduated from William Woods University in 2011 with a Bachelor Degree in sales and marketing. October 2020 she graduated from Funnel Gorgeous Society and became one of their first 10 certified master marketers. Additionally she is a One Funnel Away Alumni, a Bosscon 2019 and FHL2020 attendee. 

Over the last decade, she has successfully started and grown two businesses to over 6-figures in revenue, through digital marketing strategies. 

Key Takeaways:

• Defining a funnel
• How to create a strategy for your funnel

Connect with Keely:

Website

Instagram

Facebook

Music: Tuesday by Sascha Ende, Music.io

In this week's episode, I chat with Kathryn Thompson of Creatively Owned.

Kathryn is an award-winning marketing and communications expert, published author, and messaging strategist and conversion copywriter for online entrepreneurs. She has a bachelor's degree in marketing, and master degree in communications with over 15 years of public relations, branding, and copywriting experience. She's the CEO at Creatively Owned, and the founder of her signature program the Messaging that Sells Accelerator. She's passionate about helping online entrepreneurs master their messaging so that they can stand out online, and create the impact and income they desire.

Key Takeaways:

• How to master your messaging
• Focusing on the benefits of your services
• How to become a better writer

Connect with Kathryn

Website

Facebook

Instagram

Music: Tuesday by Sascha Ende, Music.io

This week's guest is Mike Iamele.

Mike Iamele is a Brand Strategist + Life Purpose Expert.

With his proprietary Sacred Branding® system, he’s helped hundreds of people to connect the dots between their lived experiences to find the common threads that explain their subconscious motivations, unique genius, and life purpose. 

People use this work for all kinds of things — from getting media coverage and building a business, to exploring identity and sexuality, to finding their artistic voice, to even re-discovering themselves after a life-altering event, like divorce or retirement. 

Mike’s also the author of Enough Already: Create Success on Your Own Terms (Conari Press 2015). He’s shared his provocative and vulnerable take on life in dozens of magazines, podcasts, and online publications, including a personal interview with NPR about his viral story on rethinking sexuality in his first same-sex relationship. 

Prior to Sacred Branding®, at only 22 years old, Mike co-founded Torch Communications, a boutique public relations firm, specializing in healthcare and disruptive technology. He currently lives in Somerville, MA, with his husband and two adorable dogs.

Mike takes me through a speed version of his Sacred Branding and we map my sensititivies. I was so nervous, but honestly, it was a ton of fun. 

Key Takeaways:

• PR isn't for everyone but great messaging is
• What are your sensitivities and how can you use them to craft powerful messaging?
• How to replicate your bullseye moments with your clients
• Using your lived experiences to drive authentic messaging
• How to use your vulnerabilities to your advantage in business

Connect with Mike:

Website

Instagram

Facebook

Music: Tuesday by Sascha Ende, Music.io

In this week's episode, learn how to build an authentic brand that will resonate and connect with your ideal customer with Reggie Holmes of Enthuse Creative.

Reggie Holmes is Owner and Creative Director of Enthuse Creative. A lifelong creative thinker, Reggie was doing graphic design before he knew there was such a thing.

I am “a thinking man’s designer” who partners with diverse clients to provide a range of creative services that advance their business or organization goals. I love to engage with people and problems, and I embrace opportunities to develop creative solutions to help others meet their goals.

Key Takeaways:

• You are in the people business, not the pixel business
• The science and strategy behind great brand design
• Why working with a designer is the best option when building a brand
• The difference between building a logo and building a brand
• Connecting your brand to authenticity

Connect with Reggie:

Website

Instagram

LinkedIn

Facebook

Music: Tuesday By Sascha Ende, Music.io

In this week's episode, we're tackling something that I believe all entrepreneurs face: stress and anxiety. While this is a slight deviation from my normal marketing information, I believe it's critical for entrepreneurs to be thinking about and learning how to manage. You also have to know as an entrepreneur that if you're struggling with these issues, you can't successful run or manage your business.

This week's guest is Dr. Cristy Lopez.

Dr. Cristy Lopez is a psychologist, high performance coach, and founder of The Doubtless Woman. For the past 20+ years Dr. Lopez has been helping highly stressed professionals eliminate doubt and gain confidence so they can reach higher levels of performance. 

What sets her apart from traditional therapists and coaches is her unique action-oriented programs. You will not just sit on a couch passively chit chatting, going over and over the same woes or issues. You also will not need years of therapy or medication. Instead, she will guide you through a proven, focused, action-oriented program that use the latest neuroscience to target the skills, strategies, and practices you need to break through barriers and limitations, eliminate unhealthy ineffective patterns, and finally develop the more successful and healthy life you deserve with less stress and overwhelm.

Dr. Lopez has appeared on the Dr. Phil show and serves as an aftercare psychologist for guests on the show. Similarly, she served as an aftercare psychologist for Dr. Drew’s Lifechangers. Dr. Lopez also was featured on the reality TV series Downsized and The List. She is a cited and guest expert for media such as Entrepreneur Magazine, Forbes, and Authority Magazine, as well as various podcasts.

Key Takeaways:

• Immediate steps to take to manage stress and anxiety
• How to identify stress and anxiety
• How to move past stress and anxiety to have a successful business

Connect with Dr. Cristy

Website

Instagram

Facebook

Twitter

LinkedIn

YouTube

Welcome to Startup Marketing! Today’s conversation is about branding photography, which I don’t think people give enough credit to. Today’s guest, Adrienne, walks us through the importance of brand photography and why it’s a solid investment for your business. I think you’ll find a lot of good tips in this episode if you’re not sure about whether investing in professional brand photographs is right for you.

Adrienne Duracinski, an Omaha Nebraska based portrait and personal branding photographer for women entrepreneurs.  She started Adrienne Kay Photography over 11 years ago, long before being a wife and mother of 2 littles.  She has photographed many children, families, and weddings over the years and most recently she has been growing her personal branding business.  She specializes in working with women and mom entrepreneurs who want to feel more confident and less overwhelmed in their business letting customers see the real person behind their brand.

Key Takeaways:

• Why you should work with a brand photographer
• How brand photography can help you grow and scale your business
• How to maximize a brand photoshoot session
• How to pick the right photographer 
• Who should do brand photography for their business
• When to invest in brand photography

Connect with Adrienne: website

Instagram

Pinterest

Facebook

Music: Tuesday by Sascha Ende, Music.io

Today’s guest is Vince Warnock. Vince is an award winning business and marketing strategiest, coach and author of Chasing the Insights. 

An ex-radio announcer with over 20 years in marketing, Vince has founded multiple companies including the Chasing the Insights Academy where he empowers entreprenerus and business owners to grow the business they have always dreamed of. So, without further ado, let’s dive in.

In today's episode we talk about:

• Overcoming Imposter Syndrome
• How to chase the insights and not the wins in marketing
• How to meet your customers where they're at in their buying journey
• How to address the challenges and problems you're trying to solve for your clients/customers

Connect with Vince:

https://www.instagram.com/chasingtheinsights/

Website

Music: Tuesday by Sascha Ende, Music.io