In this episode of Host Planet Bitesize – sponsored by Hostfully – we welcome Jay Ullrich, CEO and Co-Founder of HostBuddy AI, to share five expert tips for automating your guest messaging without losing the personal touch.

Whether you're just getting started with automation or looking to fine-tune your current setup, this episode will help you level up your systems, avoid common pitfalls, and get the most out of your AI tools – without sounding like a robot.

Key takeaways:

* Create well-timed, value-driven guest touch points that feel human.

* Use automation to boost occupancy with smart gap-night upsells.

* Avoid robotic AI by using SOPs and digital guidebooks to guide your tools.

1:57 Create touch points with your guests

3:20 Stop sending messages to the wrong guest at the wrong time

5:21 Automate gap night upsells

7:24 Don’t use AI that doesn’t sound like you

10:44 Use standard operating procedures and digital guidebooks to help the AI (it will need it!)

14:11 Check out HostBuddy AI

Looking for a great PMS or digital guidebook? You need Hostfully! Check out these special offers:

Property Management Software: Get $500 off onboarding by using the code PLANET500.

Digital Guidebooks: Get 30% off for life by using the code HOSTPLANETGB.

Click here to sign up for Hostfully: https://get.hostfully.com/46p7pafubra1

Keen to book a Hostfully demo? Click here to connect with Frank Bosi: https://cal.mixmax.com/frankbosi/demo?re=IiY1x2YuQXZuFGbwR3cvhGQzVWbhpmI&rn=ISelxmchZFIzVWbhpkI&messageId=UjWJnyJQ1a9zxhP2C

Email Frank: [email protected]

Host Planet: https://www.hostplanet.club/

James Varley: https://www.linkedin.com/in/jdsvarley/

Jay Ullrich: https://www.linkedin.com/in/jaytullrich/

HostBuddy AI: https://www.hostbuddy.ai/

Episode to check next: Airbnb Hosts: Stop Saying No To Pets!: https://www.youtube.com/watch?v=6_MoRATH9co

Host Planet Bitesize is presented by James Varley, a holiday let investor and property manager who is also the Founder of Host Planet. Before founding Host Planet, James spent 20 years in the media, including a decade leading corporate communications for the FIFA World Cup Qatar 2022.

Contact the show: [email protected]

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