The Revenue Formula

Strategic Revenue Operations (With Mallory Lee, VP Operations at Nylas)

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What does strategic RevOps look like, and how do you manage revenue production from RevOps? 


That’s exactly what we discussed with Mallory Lee, VP Operations at Nylas.


  • (00:00) - Introduction
  • (01:09) - Meet Mallory
  • (02:48) - The difference between RevOps and unified RevOps
  • (07:34) - Being a Strategic RevOps professional
  • (11:32) - Weekly forecast meetings
  • (15:39) - One KPI
  • (21:34) - How do you get time to be strategic?
  • (24:40) - Priorities, problems & solutions
  • (27:44) - Pipeline council
  • (34:31) - How to become proactive
  • (38:09) - You can be the first person
    • ...more
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    The Revenue FormulaBy Toni Hohlbein & Raul Porojan
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