The FAM Podcast with Mark Kinsley

Succession: Kyle Deets on Buying the Family Business and Separating Yourself from Competition


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Kyle Deets, a third-generation furniture and mattress retailer from Nebraska, is in the process of purchasing his family's business, and he carries with him a rich history of their journey.

On today's episode, Kyle recaps being descendants of German immigrants and how the Deets family established and nurtured their furniture store, building a strong connection with the community over the years. Kyle emphasizes the importance of a smooth generational transition, ensuring that the business's legacy is passed on effectively.
What distinguishes Kyle and his family from the competition is their willingness to embrace non-traditional selling experiences. By going beyond the ordinary, they foster personal connections and establish themselves as the go-to retailer in their community. Their involvement in local events and initiatives further strengthens their ties with customers.
This episode also highlights the significance of paying attention to the little things in business. Whether it's picking up a piece of trash or ensuring a showroom-ready environment, these details create a sense of confidence for customers. Such attention to detail leads to repeat business and builds a loyal customer base. In the world of furniture and mattresses, Deets Furniture stands as a testament to the power of personal connections, community involvement, and the understanding that the little things truly make a big difference.

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The FAM Podcast with Mark KinsleyBy The FAM Podcast

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